Analyst at Havas

| Atlanta, GA
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Agency :
Havas Sports & Entertainment

Job Description Summary :
The Analyst, works with senior members of the Analytics team along with account teams to define new measures, metrics and processes to enable tracking, measurement, reporting and analysis across all social media channels. The Analyst is involved in the day-to-day listening, execution, and optimization of social media content associated with multiple client accounts. Work on long term social strategy, measurement for clients.

Job Description :

JOB SUMMARY

The Analyst, works with senior members of the Analytics team along with account teams to define new measures, metrics and processes to enable tracking, measurement, reporting and analysis across all social media channels. The Analyst is involved in the day-to-day listening, execution, and optimization of social media content associated with multiple client accounts. Work on long term social strategy, measurement for clients.

MAIN RESPONSIBILITIES
• Work with the Listening and Analytics teams to develop measurement action plans for online social media campaigns.
• Deliver tracking analysis and reports on client campaigns and programs, specifically digital creative, and provide insights and recommended solutions.
• Lead reporting including design, interpreting results, synthesizing recommendations, and client presentations.
• Generate regular reports to gauge effectiveness of digital advertising campaigns, specifically audience engagement and content performance.
• Provide real-time analysis to help team execute Daily activations.
• Contribute to the company's knowledge base by creating and sharing case studies, POVs and seminar/ conference summaries.
• Work with Senior Analysts and Director to develop reporting efficiencies and KPIs , benchmarks for brands.
• Manage cross-functional team inputs to reports to meet deliverable deadlines.
• Deliver insights on audiences and specific brands.
• Work with media team to ensure reporting and optimization efforts align.
• Work with Public Affairs analysts to identify risk to specific brands and categories that may affect content.
• Day to day contact to clients

KEY COMPETENCIES
• 2 - 4 years of online media and campaign measurement experience or business experience working in an account services industry such as Management Consulting, Marketing, Advertising, Interactive Consulting, or finance.
• 1-2 years of social media experience, social listening is a plus
• Undergraduate degree; relevant courses or field of study preferred (e.g., Marketing, Business, Finance, Statistics or Economics).
• Our analysts come from various backgrounds, with and without analytics experience; qualifications include intellectual curiosity, problem solving skills, determination, time management, and capacity to add creativity to our client work.
• Highly motivated with a strong record of academic and/ or professional achievement.
• Strong presentation skills and client management skills (heavy client facing role).
• Strong quantitative and research skills with proven ability to demonstrate data collecting, analyzing and interpretation capabilities.
• Excellent organizational and communication skills.
• Strong working knowledge of MS Office, particularly Excel, Tableau, R-script experience desired
• Understanding of online advertising planning, buying and performance metrics is a plus.
• Experience with Netbase, Sprinklr, Crimson Hexagon, Brand Watch or any social listening tools is a plus.
• Ethics and values consistent with Havas standards.

Skills :

Contract Type :
Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.

Due to high volume of applications, only eligible or matching candidates will be contacted by us.
More Information on Havas
Havas operates in the AdTech industry. The company is located in New York, NY. Havas was founded in 2022. It has 10001 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 5 open jobs at Havas, click here.
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