The Role
Improvado is an AI-powered, unified platform designed for marketing teams in medium to large-scale enterprises and agencies, who are looking to automate complex marketing intelligence and reporting to make decisions with ease. Improvado gathers, organizes, and untangles marketing data to deliver instant insights through BI and AI, helping to eliminate complexity, delivering laser-focused insights to optimize budgets, enhance campaign efficiency and marketing ROI.
As a rapidly scaling Series A startup that raised $34 million in funding, we're proud to partner with globally recognized brands such as ASUS, Docker, Activision, H&R Block, and many others. Our diverse team of curious, open, and hard-working individuals is committed to cultivating a fast-paced, agile culture that values personal and professional growth.
Improvado is seeking a skilled Data Visualization Developer for our Professional Services team to transform complex marketing data into clear, actionable insights using industry-leading visualization platforms. The ideal candidate will have expertise in Looker Studio, Tableau, and Power BI to create compelling visualizations that drive marketing strategy and campaign optimization.
Responsibilities
- Design, develop, and implement interactive marketing dashboards using Looker Studio, Tableau, and Power BI
- Create campaign performance visualizations that track KPIs, conversion metrics, and customer journey analytics
- Collaborate with internal team and external stakeholders to understand business requirements and translate them into effective visualizations showing marketing and business performance
- Develop automated reporting solutions for marketing attribution and channel performance
- Create standardized visualization templates and style guides that can be redeployed across multiple customers
- Provide training and support to marketing teams on how to interact with and interpret dashboards
- Stay current with the latest features and best practices in data visualization tools
Required Skills
- 3+ years of experience developing dashboards in at least two of: Looker Studio, Tableau, or Power BI
- Familiarity with marketing metrics, analytics platforms, and campaign measurement
- Experience visualizing customer acquisition data, conversion funnels, and marketing attribution models
- Strong understanding of data visualization principles and best practices
- Experience with SQL and data preparation for visualization purposes
- Ability to translate complex business requirements into intuitive visual solutions
- Excellent communication skills in English to present findings to technical and non-technical audiences
- Ability to manage priorities and deliver results across multiple customer projects
- Bachelor's degree in Computer Science, Information Systems, Data Science, or related field, or equivalent work experience
Preferred Qualifications
- Experience with Google Analytics integration in Looker Studio
- Tableau Desktop Specialist or Tableau Certified Data Analyst certification
- Experience with Power BI DAX and M language
- Knowledge of marketing automation platforms and CRM data visualization
- Experience with digital marketing metrics and e-commerce data analysis
- Experience with customer segmentation and cohort analysis visualization
- Background in marketing analytics or digital marketing
What We Offer
- Remote-first environment
- Strong product/market fit: marketing data product for US-based enterprises
- 27 days of PTO per year
- US holidays and additional days off
- Extremely fun & open startup environment
- Professional development reimbursement
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The Company
What We Do
We help marketers consolidate all of their data so they can make informed decisions about their marketing campaigns and increase their ROI.
The Improvado platform provides 200+ built-in integrations, including Google Analytics, Facebook, Instagram, Snapchat, LinkedIn, Pinterest, HubSpot, Twitter, Google Ads, Outbrain, Taboola, AdRoll, and many more.
Take the pain out of data-driven marketing by aggregating, cleaning and transforming cross-channel marketing data—all in one place, in real time.
Want to learn more? Schedule a demo at www.improvado.io.
