Business Analytics Consultant

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Via Arese, Milan
AdTech • Marketing Tech
The Role

The purpose of this role is to execute the approach and strategies outlined by senior leadership, lead and manage day to day work, and manage the day-to-day communication with clients.

Job Description:

We are looking for a Business Analytics Consultant, leading the business & communication outcomes analysis.
Main goals: measure the client’s communication strategy effectiveness to identify insights and actions and optimize client’s media strategy.
The purpose of this role is to support business requirements’ analysis, develop insights from various data assets, lead the development of statistical models and contribute to define strategic business decisions in different industries.
You will work in a young, dynamic environment, with transversal skills and strongly based on teamwork, mutual collaboration and autonomy.
Key responsibilities:

  • Managing complex analysis using different tools and data analysis techniques;
  • Define and report actionable insights;
  • Shares complex quantitative analysis in a clear, precise and actionable manner internally and with clients;
  • Collaborates with different business units at various management level to develop a strategy and execution plan that drives results;
  • Deep dives in clients’ business: understanding their challenges, objectives, external economic environment, able to get into the business model of the clients;
  • Lead multiple projects at the same time. 

Qualifications

  • 4-5 years of previous experience
  • Degree in Business and Economics, Data Science or equivalent (Statistics, Math);
  • Specialization in Business Analytics;
  • Deep knowledge of Marketing and Digital Media;
  • Problem solving and Strategic thinking;

The knowledge of the following will be considered as a plus:

  • visual analytics tools (Tableau, Power BI);
  • marketing mix modelling;

Location:

Milan

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

The Company
15,492 Employees
On-site Workplace

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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