Data Scientist for Media Analytics (Chennai)

Posted 14 Days Ago
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Chennai, Tamil Nadu
3-5 Years Experience
Information Technology • Marketing Tech • Analytics
The Role
The Media Analytics team is looking for a data scientist to analyze and guide marketing efforts by modeling media attribution using various methodologies. Responsibilities include developing ETLs, performing data analysis, training attribution models, building visualizations, and preparing analysis reports. The company, OneMagnify, is a global performance marketing organization focused on brand marketing, technology, and analytics.
Summary Generated by Built In

THE MEDIA ANALYTICS TEAM IS LOOKING FOR A DATA SCIENTIST WHO WILL HELP TO ANALYZE AND GUIDE MARKETING EFFORTS BY MODELING MEDIA ATTRIBUTION USING VARIOUS METHODOLOGIES.

OneMagnify is a global performance marketing organization working at the intersection of brand marketing, technology, and analytics. The Company’s core offerings accelerate business, amplify real-time results, and help set their clients apart from their competitors. OneMagnify partners with clients to design, implement and manage marketing and brand strategies using analytical and predictive data models that provide valuable customer insights to drive higher levels of sales conversion. 

OneMagnify’s commitment to employee growth and development extends far beyond typical approaches. We take great pride in fostering an environment where each of our 700+ colleagues can thrive and achieve their personal best. OneMagnify has been recognized as a Top Workplace, Best Workplace and Cool Workplace in the United States for 10 consecutive years and recently was recognized as a Top Workplace in India.

The Media Analytics team is looking for a data scientist who will help to analyze and guide marketing efforts by modeling media attribution using various methodologies.About You: 

  • Motivated to dive into data to look for trends!
  • Meticulous approach to data analysis and model building
  • A deep understanding of media analytics and attribution modeling, included Mixed Media Modeling and Multi-Touch Attribution

What you’ll do:

  • Develop ETLs to integrate data from different sources
  • Perform exploratory data analysis
  • Train and validate attribution models 
  • Build visualizations in Domo, Tableau, etc.
  • Prepare analysis reports for the project lead

What you’ll need:

  • Undergraduate degree preferably in Statistics, Data Science or Computer Science, Master’s degree preferred
  • Strong problem-solving skills with an emphasis on client consulting
  • Experience using statistical computer languages (R, Python, SQL, etc.) to manipulate data and draw insights from large data sets
  • Knowledge of a variety of machine learning techniques (clustering, ensemble techniques, artificial neural networks, etc.)
  • Knowledge of sophisticated statistical techniques and concepts (regression, properties of distributions, statistical tests and accurate usage, etc.)
  • Knowledge of media attribution models like Mixed Media Modeling and Multi-Touch Attribution
  • Excellent written and verbal communication skills for coordinating across teams

Benefits

We offer a comprehensive benefits package including Medical Insurance, PF, Gratuity, paid holidays, and more.

About us

Whether it’s awareness, advocacy, engagement, or efficacy, we move brands forward with work that connects with audiences and delivers results. Through meaningful analytics, engaging communications and innovative technology solutions, we help clients tackle their most ambitious projects and overcome their biggest challenges.

We are an equal opportunity employer

We believe that Innovative ideas and solutions start with unique perspectives. That’s why we’re committed to providing every employee a workplace that’s free of discrimination and intolerance. We’re proud to be an equal opportunity employer and actively search for like-minded people to join our team

Top Skills

Python
SQL
The Company
Charlotte, NC
610 Employees
On-site Workplace
Year Founded: 1967

What We Do

We are technologists, strategists, and creative minds dedicated to moving brands forward with work that delivers results. Our messaging, communications and design are driven by human insights and fresh ideas because starting a conversation is one thing, but building a lasting relationship is another.

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