Data Engineer will own the setup, management, deployment, and tracking of complex multi-channel marketing campaigns while also taking responsibility for designing and implementing scalable data solutions. You will be the go-to expert for both campaign management and data extraction, helping to optimize processes, troubleshoot issues, and improve automation to deliver impactful results for our clients.
You will:
- Design and create segments using SQL for complex multi-channel journeys, including dynamic content and trigger-based deployment.
- Automate manual processes and continuously improve the efficiency of existing automation using SQL, Python, and other relevant tools.
- Monitor campaign deployments & deliverability, troubleshoot, and resolve issues promptly.
- Analyze documentation and propose data extraction solutions; write code to interact with APIs for data download/upload.
- Work with the Marketing Sciences team to set up, track campaigns, and collaborate with the development team to productionalize code.
- Own the campaign implementation, management, and monitoring on platforms such as Adobe Campaign Classic, Salesforce Marketing Cloud, Adobe Journey Optimizer, Pega, and Braze.
- Provide solutions to current data issues while ensuring scalability and efficiency.
- Collaborate with agency, vendor, partner, and client stakeholders to develop and execute marketing campaigns.
- Communicate with internal stakeholders regarding results, deliverables, and statuses of programs and initiatives.
- Assist in tagging and data infrastructure design to enhance marketing and business analytics.
- Stay up to date on industry news and advanced analysis techniques while driving process improvement excellence.
You have:
- Bachelor’s Degree.
- English proficiency (B2+/C1).
- 3-5 years of experience using SQL, Python, or working with APIs for data extraction.
- 3-5 years of experience designing ETL solutions.
- Knowledge of cloud computing technologies like Salesforce, Databricks, Azure, Snowflake, and AWS.
- Strong analytical mindset with exceptional reporting skills and attention to detail.
- Experience with HTML, CSS, SSJS, and personalization in campaign tools.
- Excellent communication skills with experience working in cross-functional teams across different organizations.
- Proven experience in campaign management on platforms like Salesforce Marketing Cloud, Adobe Experience Platform, Pega, or Braze is a PLUS.
- Strong project management and customer relationship skills.
- Demonstrated ability to quickly learn and apply knowledge across a wide range of subjects.
Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, please reach out to [email protected].
We are committed to fostering diversity, equity, and inclusion within our pool of candidates, with a target of achieving at least 50% representation from underrepresented communities.
The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.
If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
If U.K. based: https://www.gov.uk/consumer-protection-rights
If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx
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What We Do
Critical Mass is a digital experience design agency with a relentless focus on the customer. Founded in Calgary in 1996, we have steadily expanded into a group of over 950 people working in 11 offices across North America, Europe, Asia, Latin America, and South America.
