Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin’s Creed, Rainbow Six to Just Dance and more. We believe diverse perspectives help both players and teams thrive. If you’re passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown!
Description du posteThe Data Analyst, Audience Analytics, will be the main analytics owner of several major game franchises, responsible for gathering and analyzing customer data across their portfolio and answering all kinds of analytics questions from business and marketing stakeholders. Working closely with production and marketing teams, you will provide clear insights about consumer behaviors, drive strategic recommendations, and support audience-centric projects throughout the entire life cycle of a game, across acquisition, retention, brand circulation, and more. You will be a key decision driver, translating data into actionable directions that directly shape how teams engage with their players.
WHAT YOU'LL DO
Analytics
- Create, manage and distribute data and insights utilizing analytics tools (SQL, Python)
- Analyze customer data to gather knowledge, generate insights, create value and support decision-making
- Design and build player clustering models to define and refine audience profiles across the game lifecycle
- Maintain and update audience segmentations to ensure relevance as player behaviors and business contexts evolve
- Support brand circulation strategies by identifying cross-game audience overlaps and player migration patterns
- Identify levers of audience segmentation, monitor their evolutions and their impact on business KPIs
- Apply a variety of visualization techniques and design the content and appearance of data visuals
Project Management & Collaboration
- Own end-to-end analytical projects: scope, plan, execute and deliver, ensuring stakeholders are aligned throughout
- Track project progress, communicate status and manage priorities across multiple concurrent workstreams
- Translate business questions and challenges from stakeholders into Audience Analytics projects
- Be the main point of contact of the stakeholder teams; understand the brand and marketing objectives and the major initiatives; identify the most relevant methodology to answer the need; deliver insights
- Conduct meetings and coordinate different interlocutors (finance, research, marketing, …)
- Work closely with CRM and media teams, understand their technical environment and constraints, propose an adapted approach to their operational needs
- Provide strategic audience recommendations to stakeholders
WHAT YOU'LL BRING
- Master’s degree (MA/MBA) preferred — Marketing, Marketing Research, Statistics, or Econometrics
- 2+ years of experience as a data analyst
- Proficiency in SQL and Python for data analysis
- Experience with clustering and segmentation methods (k-means, hierarchical clustering, RFM, or similar)
- Strong project management skills: ability to track multiple workstreams, manage timelines and communicate progress clearly
- Strong analytical and synthesis skills; ability to analyze raw data, draw conclusions, and develop actionable and strategic recommendations
- Strong quantitative skills, and experience utilizing scientific analytic methods and quantitative analysis techniques
- Experience working with lakehouse data platforms (Databricks, Snowflake, or similar) is a plus
- Proactivity and creativity with data
- Demonstrated success presenting complex qualitative and quantitative data in a clear and compelling manner
- Naturally curious, analytics-driven mindset; comfortable challenging assumptions
- Excellent written and oral communication skills
Skills Required
- Master's degree in Marketing, Marketing Research, Statistics, or Econometrics
- 2 or more years of experience as a data analyst
- Proficiency in SQL and Python for data analysis
- Experience with clustering and segmentation methods such as k-means, hierarchical clustering, or RFM
- Strong project management skills, including tracking workstreams, managing timelines, and communicating progress
- Strong analytical and synthesis skills with the ability to develop actionable strategic recommendations
- Strong quantitative skills and experience with scientific analytic methods
- Experience with lakehouse data platforms such as Databricks or Snowflake
- Proactivity and creativity with data
- Success presenting complex qualitative and quantitative data clearly and compellingly
- Analytics-driven mindset and comfort challenging assumptions
- Excellent written and oral communication skills
Ubisoft Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ubisoft and has not been reviewed or approved by Ubisoft.
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Healthcare Strength — Health coverage in the U.S. includes medical, dental, and vision options with HSA funding to cover the deductible, plus access to One Medical and a mental‑health program. Several studios also provide telemedicine and, in some regions, on‑site clinic services.
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Leave & Time Off Breadth — Time off includes paid vacation, holidays, wellness time, volunteer PTO, and a sabbatical available after five years in the U.S. Canadian studios highlight six weeks of vacation and additional local days tied to occasions or seasonal reduced hours.
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Parental & Family Support — Enhanced parental leave with salary top‑ups is emphasized in multiple regions, including Canada. In the U.S., a travel‑expense program supports access to reproductive healthcare when services are out of state.
Ubisoft Insights
What We Do
Ubisoft’s 20,000 team members, working across more than 40 locations around the world, are bound by a common mission to enrich players’ lives with original and memorable gaming experiences. Their dedication and talent has brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come. Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves.
