DATA ANALYST, MARKETING
Current is a leading consumer fintech platform transforming financial access for everyday Americans with over 6 million members. We provide access to financial solutions that seamlessly work together to solve the needs of our members and enable all Americans to build better financial futures. Based in NYC, our results-driven environment drives us to build better products, grow faster and empower everyone on our team to have an impact on our business and mission to improve financial outcomes.
ABOUT THE ROLE
At Current, data is at the core of everything we do. As a Data Analyst on the Data team, you will be responsible for driving our business intelligence to power user growth. You will own the reporting and analytics framework for marketing and acquisition. Your day to day could include working on descriptive, diagnostic and predictive analytics, modeling data in BI tools, designing templatized reports and dashboards, or creating meaningful metrics and KPIs. You will partner with analytics and data engineers to create well-structured and validated datasets from disparate unstructured sources.
As part of the Data team, you will partner closely with peers on the marketing team to generate insights to build dashboards and help develop our marketing strategies and achieve our marketing goals. You will also work closely with analytical peers and engineers to drive the business requirements for the marketing team from data modeling, data/analytics infrastructure and tooling perspective.
RESPONSIBILITIES
- Build a holistic view and understanding of the marketing spend, channel performance and attribution.
- Develop mechanisms to build audiences and segments to optimize channel and campaign performance.
- Explore, validate, and build high value datasets to power business intelligence and marketing strategies.
- Iterate on our complex channel attribution logic and methodologies; make sure they are up-to-date and effective as we grow.
- Design robust experiments including incrementality tests and measure the tests with actionable metrics and learnings.
- Drive metrics standardization and build consensus with marketing and other stakeholders.
- Establish Looker as a primary data reporting and analytics tool. Build modular data models in Looker for efficient and sophisticated data analysis.
- Drive data modeling requirements for analytics and data engineers.
- Champion opportunities for advanced analytical techniques to further our understanding of our customer and business and to improve business results (e.g., segmentation predictive modeling).
- Help team(s) quantify their goals and KPIs/OKRs.
- Generate actionable insights and uncover opportunities for our teams to succeed
- Drive data driven culture across the organization and coach/educate teams on analytics best practices. Training business partners on how to leverage BI tools.
ABOUT YOU
- Bachelor's degree in a quantitative field such as Analytics, Statistics, Economics, Computer Science, or a related field.
- 3+ years of experience as a data analyst for 3, ideally in B2C, financial services, or technology.
- 1+ years of working in acquisition/growth marketing domain (preferably in a B2C company)
- Strong proficiency in SQL and experience working with relational databases (e.g., Bigquery, Snowflake, Redshift, etc).
- Proficient in utilizing data visualization tools like Looker, Tableau, or other similar platforms.
- Excellent analytical and problem-solving skills with a strong attention to detail.
- Ability to communicate complex data insights clearly and effectively to both technical and non-technical audiences.
- Strong business acumen and the ability to translate business questions into data analysis plans.
- Experience with A/B testing and experimental design.
- Working experience with Python for data analysis.
Nice to have:
- Experience modeling data in dbt
- Experience working within Fintech, Financial Services, Banks
This role has a base salary range of $130,000.00 - $175,000.00. Compensation is determined based on experience, skill level, and qualifications, which are assessed during the interview process. Current offers a competitive total rewards package which includes base salary, equity, and comprehensive benefits.
BENEFITS
- Competitive salary
- Meaningful equity in the form of stock options
- 401(k) plan
- Discretionary performance bonus program
- Biannual performance reviews
- Medical, Dental and Vision premiums covered at 100% for you and your dependents
- Flexible time off and paid holidays
- Generous parental leave policy
- Commuter benefits
- Fitness benefits
- Healthcare and Dependent care FSA benefit
- Employee Assistance Programs focused on mental health
- Healthcare advocacy program for all employees
- Access to mental health apps
- Team building activities
- Our modern NYC based office with open floor plan, stocked kitchen, and catered lunches
Skills Required
- Bachelor's degree in Analytics, Statistics, Economics, Computer Science, or a related quantitative field
- 3+ years of experience as a data analyst
- At least 1 year of experience in acquisition or growth marketing
- Strong proficiency in SQL and experience with relational databases such as BigQuery, Snowflake, or Redshift
- Proficiency with data visualization tools such as Looker or Tableau
- Excellent analytical and problem-solving skills with strong attention to detail
- Ability to communicate complex data insights to technical and non-technical audiences
- Strong business acumen and ability to translate business questions into data analysis plans
- Experience with A/B testing and experimental design
- Working experience with Python for data analysis
- Experience modeling data in dbt
- Experience in fintech, financial services, or banking
What the Team is Saying
What We Do
Current is a U.S. based consumer fintech and payments platform with over four million members and a mission to improve financial outcomes. It provides mobile banking services that give its members access to opportunities to improve their financial lives, such as paychecks up to two days early, up to 4% APY, fee-free overdraft, money management tools and insights, fee-free ATMs, no fee crypto trading, a cash back rewards system and family banking.
Why Work With Us
We turn ideas into reality. We're leaders beyond our titles and experience. Focused on our rapid growth, we're a social team with diverse backgrounds and perspectives that celebrates our successes together. At Current, we all make an impact. Above all, we’re committed to our mission and dedicated to being a part of building something great.
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Current Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
