Customer Sales Lead, ADUSA Giant Company

Reposted 17 Days Ago
Be an Early Applicant
Carlisle, PA, USA
In-Office
118K-162K Annually
Senior level
Food
The Role
Lead joint business planning with Giant Company to grow Campbell's Snacks portfolio. Develop and execute customer growth, trade promotion, forecasting, and category strategies using syndicated and digital data. Manage customer relationships, P&L, trade funding, and new item distribution while partnering cross-functionally to drive volume, profit, and market share.
Summary Generated by Built In

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover. Swanson, and V8. 

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

  • Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
  • Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
  • Campbell’s offers unlimited sick time along with paid time off and holiday pay.
  • If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
  • Giving back to the communities where our employees work and live is very important to Campbell’s.   Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
  • Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How You Will Make History Here…

As a Customer Sales Lead supporting Campbell’s Snacks ADUSA Giant Company customers, you will drive profitable growth by developing and executing joint business plans that increase sales, volume, profit, and share across key accounts. You will serve as a strategic partner to customers and internal stakeholders, leveraging data, category expertise, digital commerce insights, and collaborative planning to grow the Campbell’s Snacks portfolio and deliver Annual Operating Plan objectives.

The ideal candidate will be based within driving distance of The Giant Company HQ in Carlisle, PA.

What You Will Do…

  • Lead the joint business planning process and annual strategic planning activities with assigned customers.

  • Support the full Campbell’s Snacks brand portfolio, including Snack Factory, bakery, etc.

  • Develop, monitor, and optimize customer business plans to achieve volume, profit, trade investment, and share objectives.

  • Manage supplier and customer relationships across assigned categories and accounts.

  • Utilize sales planning and customer investment systems to create effective customer growth plans.

  • Develop and implement customer-specific trade promotion strategies and tactical business plans.

  • Conduct post-event analyses to evaluate promotional effectiveness and identify future growth opportunities.

  • Monitor trade funding, deduction balances, post audits, and overall trade management performance.

  • Leverage digital shelf solutions to improve online availability, visibility, and product placement.

  • Conduct customer and category business reviews utilizing loyalty, syndicated, and market data.

  • Analyze consumer, shopper, and category trends to identify opportunities for incremental growth.

  • Partner with customers' key decision makers, including buyers, category managers, and merchandising leaders, to execute brand strategies.

  • Lead category assessments and influence customer decision making through category management best practices.

  • Develop accurate monthly forecasts and proactively identify risks related to shipments, inventory, and consumption trends.

  • Drive new item sell-in efforts and secure optimal product distribution.

  • Partner with Customer Marketing to develop and execute programs aligned with customer and brand priorities.

  • Identify profitable opportunities that drive incremental volume, revenue, and market share growth.

Who You Will Work With…

  • Key customer stakeholders including buyers, category managers, merchandising leaders, and supplier partners.

  • Internal teams across Category Management, Customer Marketing, Finance, Customer Business Management, Customer Service, and Supply Chain.

  • Cross-functional partners within Integrated Marketing, Brand Management, Customer Development, and Sales organizations.

  • External and internal stakeholders responsible for forecasting, trade management, and business planning.

What You Bring to the Table… (Must Have)

  • Bachelor’s degree.

  • 6+ years of Consumer Packaged Goods (CPG) industry experience.

  • Experience developing and executing customer business plans and growth strategies.

  • Strong analytical, problem-solving, and strategic thinking skills.

  • Excellent written and verbal communication skills.

  • Experience utilizing syndicated data sources such as Circana (IRI), Nielsen, or 1010data to drive business decisions.

  • Strong forecasting, planning, and trade management capabilities.

  • Proven ability to influence and build relationships with customer decision makers.

  • Strong negotiation and interpersonal skills.

  • Ability to conduct business reviews and present insights to senior customer stakeholders.

  • Experience managing profit and loss (P&L) performance and understanding business financial drivers.

It Would Be Great if You Have… (Nice to Have)

  • Category management expertise and strong understanding of shopper behavior and digital commerce trends.

  • Supply chain knowledge and experience collaborating on inventory, forecasting, and fulfillment activities.

  • Experience with trade management systems and sales planning tools.

  • Knowledge of Campbell’s brands and category landscape.

  • Experience leading growth initiatives across multiple product categories and customer portfolios.

  • Ability to leverage loyalty data and digital shelf analytics to drive business performance.

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between 

$117,600-$161,700

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.

Skills Required

  • Bachelor's degree
  • 6+ years of Consumer Packaged Goods (CPG) industry experience
  • Experience developing and executing customer business plans and growth strategies
  • Strong analytical, problem-solving, and strategic thinking skills
  • Excellent written and verbal communication skills
  • Experience utilizing syndicated data sources such as Circana (IRI), Nielsen, or 1010data
  • Strong forecasting, planning, and trade management capabilities
  • Proven ability to influence and build relationships with customer decision makers
  • Strong negotiation and interpersonal skills
  • Ability to conduct business reviews and present insights to senior customer stakeholders
  • Experience managing profit and loss (P&L) performance and understanding financial drivers
  • Category management expertise and understanding of shopper behavior and digital commerce trends
  • Supply chain knowledge and experience collaborating on inventory, forecasting, and fulfillment activities
  • Experience with trade management systems and sales planning tools
  • Knowledge of Campbell's brands and category landscape
  • Experience leading growth initiatives across multiple product categories and customer portfolios
  • Ability to leverage loyalty data and digital shelf analytics to drive business performance
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The Company
HQ: Camden, NJ
Year Founded: 1869

What We Do

We’re here to serve you in your mission to delight guests, because we believe great food can enrich lives. It’s why we’re committed to serving products your guests trust. And why we’re always innovating to make sure we deliver not just on the needs of today but tomorrow as well. We began serving people nearly 150 years ago, when we were founded on a mission to bring good, nutritious food to the many. We’re still committed to that mission today. Campbell’s Foodservice. Made to Serve®.

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