Customer Marketing Specialist

Posted 3 Days Ago
Be an Early Applicant
Cary, NC, USA
Hybrid
75K-90K Annually
Mid level
Other
The Role
Executes account-based and channel marketing programs for retail, distribution, and lumberyard accounts. Administers MDF and co-op funds, maintains customer playbooks, supports sales enablement, coordinates customer events, activates local markets, and implements branch merchandising and product launches. Partners with sales teams and serves as the marketing contact for strategic accounts.
Summary Generated by Built In
Company Description

Cornerstone Building Brands is North America's largest manufacturer of exterior building products, with operations spanning manufacturing facilities across the United States and Mexico, alongside sales and distribution offices throughout the United States and Canada. We are dedicated to our journey of becoming the premier provider of exterior building solutions.

Job Description

Account-Based Marketing & Program Administration

  • Execute account-based marketing tactics for key retail, 2-step, and lumberyard accounts, following established playbooks and strategy
  • Administer MDF and co-op programs, ensuring compliance with program guidelines and appropriate use of funds within approved budgets
  • Maintain and apply customer playbooks to guide consistent account-level marketing execution
  • Act as the key marketing point of contact for strategic channel accounts

Field & Sales Enablement

  • Execute field-level rollout of sales enablement tools and materials
  • Partner with sales teams to implement marketing programs and support local market activation

Event & Local Market Activation

  • Coordinate and execute customer events, including planning logistics and on-site support
  • Implement local market activation initiatives to drive engagement and demand at the branch/account level

Branch Merchandising & Product Launch Support

  • Execute branch merchandising initiatives at retail, 2-step, and lumberyard locations based on sales team audits
  • Support product launch execution at the branch/account level, including merchandising and in-market rollout

 

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field
  • 2-4 years or more of experience in marketing roles focused on retail, distribution, or trade-channel marketing
  • Experience administering MDF/co-op programs preferred
  • Understanding of the new construction, repair and remodel industries, and retail/lumberyard distribution channels preferred
  • Proven track record of executing successful local market and account-based marketing programs
  • Proficiency in marketing tools and software applications

Additional Information

The US base salary range for this full-time position is $75,000 - $90,000 + bonus + medical, dental, vision benefits starting day 1 + 401k and PTO. Our salary ranges are determined by role, level, and location. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. (Full-time is defined as regularly working 30+ hours per week.)

 

Why work for Cornerstone Building Brands? 

Our teams are at the heart of our purpose to positively contribute to the communities where we live, work and play. Full-time* team members receive** medical, dental and vision benefits starting day 1. Other benefits include PTO, paid holidays, FSA, life insurance, LTD, STD, 401k, EAP, discount programs, tuition reimbursement, training, and professional development. 

*Full-time is defined as regularly working 30+ hours per week. **Union programs may vary depending on the collective bargaining agreement.

 

Cornerstone Building Brands is an Equal Opportunity Employer. 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, or status as a protected veteran. You can find the Equal Employment Opportunity Poster here. You can also view Your Right to Work Poster here along with This Organizations Participation in E-Verify Poster here. If you'd like to view a copy of the company's affirmative action plan for protected veterans or individuals with disabilities or policy statement, please contact Human Resources at 281-897-7788 or [email protected]. If you have a disability and you believe that you need a reasonable accommodation in order to search for a job opening or to submit an online application, please contact Human Resources at 281-897-7788 or [email protected]. This email is used exclusively to assist disabled job seekers whose disability prevents them from being able to apply online. Only emails received for this purpose will be returned. Messages left for other purposes, such as following up on an application or technical issues not related to a disability, will not receive a response.

 

All your information will be kept confidential according to EEO guidelines.

 

California Consumer Privacy Act (CCPA) of 2018

 

Must be at least 18 years of age to apply.

 

Note to External Recruiters

Cornerstone Building Brands does not accept unsolicited resumes and will not pay fees for any candidate submissions that were not expressly authorized.

 

Notice of Recruitment Fraud

We have been made aware of multiple scams whereby unauthorized individuals are using Cornerstone Building Brand's name and logo to solicit potential job-seekers for employment. In some cases, job-seekers are being contacted directly, both by phone and e-mail. In other instances, these unauthorized individuals are placing advertisements for fake positions with both legitimate websites and fabricated ones. These individuals are typically promising high-paying jobs with the requirement that the job-seeker send money to pay for things such as visa applications or processing fees. Please be advised that Cornerstone Building Brands will never ask potential job-seekers for any sort of advance payment or bank account information as part of the recruiting or hiring process.

Skills Required

  • Bachelor's degree in Marketing, Business Administration, or a related field
  • 2-4 years or more of experience in marketing roles focused on retail, distribution, or trade-channel marketing
  • Experience administering MDF/co-op programs
  • Understanding of the new construction, repair and remodel industries, and retail/lumberyard distribution channels
  • Proven track record of executing successful local market and account-based marketing programs
  • Proficiency in marketing tools and software applications

Cornerstone Building Brands Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cornerstone Building Brands and has not been reviewed or approved by Cornerstone Building Brands.

  • Leave & Time Off Breadth — PTO and paid holidays are emphasized, with vacation programs that recognize prior professional tenure and, in many roles, immediate usability from day one. This accessibility to time off elevates the overall value of the package.
  • Retirement Support — A 401(k) plan with employer match is consistently presented as a strong component of total rewards. This support for retirement savings complements base pay across roles.
  • Inclusive Benefits Coverage — Medical, dental, and vision coverage begin on the first day for most full‑time employees, alongside EAP, tuition reimbursement, discounts, and training resources. The breadth and immediacy of eligibility are positioned as key strengths.

Cornerstone Building Brands Insights

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The Company
HQ: Cary, North Carolina

What We Do

Cornerstone Building Brands is the largest manufacturer of exterior building products in North America. Our comprehensive portfolio spans the breadth of the residential and commercial markets, while our expansive footprint enables us to serve customers and communities across North America. Our relentless focus on excellence combined with our ongoing commitment to innovation and R&D has driven us to become the #1 manufacturer of windows, vinyl siding, insulated metal panels, metal roofing and wall systems, and metal accessories. We believe every building we create, and every part of that building, positively contributes to communities where people live, work and play. DISCLAIMER Cornerstone Building Brands’ social media channels share information about our company, our products and our people. We welcome commentary expressing all points of view – positive and negative – but reserve the right to remove posts that are off-topic, offensive, promotional or illegal or contain inappropriate language, hate speech, proprietary information, personal data or personal attacks.

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