Customer Marketing Specialist

Reposted 8 Days Ago
Hiring Remotely in United States
Remote
73K-92K Annually
Mid level
HR Tech • Software
Streamline every step of the leave and accommodation lifecycle with AbsenceSoft’s all-in-one software.
The Role
The Customer Marketing Manager will develop programs to drive customer engagement and retention, collaborating with various teams to highlight customer successes and manage advocacy initiatives.
Summary Generated by Built In

At AbsenceSoft, we’re transforming the employee experience. Our secure, intuitive technology helps employers bring humanity, certainty, and efficiency to some of the most complex moments in the workplace. Built by HR professionals for HR professionals, we’re proud of where we’ve been and even more excited about where we’re going.

We're seeking a Customer Marketing Specialist to help us build meaningful connections with our customers through programs that drive engagement, advocacy, and retention. You'll work alongside Customer Success, Product, and Sales teams to create campaigns that showcase customer value and strengthen loyalty. If you're customer-focused, detail-oriented, and eager to grow your skills in B2B SaaS customer marketing, we'd love to meet you.


What you'll do

  • Support the planning and execution of customer marketing programs that drive adoption, retention, and expansion
  • Build and manage customer advocacy initiatives, including case studies, testimonials, reference programs, and user groups
  • Plan and execute upsell and renewal campaigns to support revenue expansion goals
  • Coordinate with Customer Success and Sales to support communication strategies for onboarding, product adoption, and renewals
  • Help plan and execute customer events, webinars, and community engagement programs
  • Draft and produce content that highlights customer success stories and demonstrates the value of AbsenceSoft's platform
  • Track and report on the effectiveness of customer marketing programs, including KPIs such as adoption, retention, and advocacy
  • Support product launches and feature adoption campaigns targeted at existing customers


What you'll bring

  • 1–3 years of experience in marketing, customer marketing, communications, or a related role
  • Strong writing and content creation skills with the ability to translate customer experiences into clear, compelling content
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment
  • Excellent written and verbal communication skills
  • Strong attention to detail and organizational abilities
  • Experience working collaboratively across teams
  • Customer-focused mindset with a genuine interest in helping clients succeed
  • Collaborative and proactive approach with the ability to build relationships across teams
  • Eagerness to learn and grow in a fast-paced, high-growth environment


Why join us


At AbsenceSoft, we LEAD with our values:

Lead with Innovation - We create meaningful change through intelligence, focus and passion. We embrace curiosity, data, and insight to shape the future of our industry. Always innovating, learning and evolving.

Elevate Every Voice - Every perspective matters. We listen, learn, and build a culture where diversity of thought and experience drives better solutions and smarter decisions.

Achieve Together - The customer fuels everything we do. We share knowledge, collaborate, celebrate wins, and face challenges as one team because success is always a collective achievement.

Drive Outcome - Every action we take delivers measurable value to our teams, our customers, and the employees they support. Accountability is non-negotiable. We honor our commitments, take responsibility for results, and see every success and setback as a chance to grow stronger.


We offer:

  • Impact that matters. You'll do work that shapes the future of the modern workplace.
  • Flexibility and trust. We're remote-first and results driven. You'll have the freedom and flexibility to do your best work, wherever you do it best.
  • Growth and development. We believe the best work happens when people are growing. You'll have access to learning resources, leadership programs, and real opportunities to take on new challenges and expand your impact.
  • Competitive rewards. We offer comprehensive benefits, a performance-based bonus program, and equity opportunities – because when we grow, you should too.
  • Time for life. Recharge and reconnect with flexible time off, paid holidays, and flexible leave programs designed to support every season of life.
  • Belonging and balance. We're building an inclusive culture where every voice is valued, collaboration is celebrated, and success is shared.

We're committed to building a team as diverse as the customers we serve. If your experience doesn't align perfectly with every qualification, we still encourage you to apply – you might be exactly what we're looking for. If this sounds like a fit, apply today, we'd love to meet you!


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The Company
HQ: Golden, CO
145 Employees
Year Founded: 2013

What We Do

AbsenceSoft, an absence management SaaS solutions provider, delivers modern, scalable, easy-to-use and flexible software to manage FMLA, ADA, disability, and other forms of leave easily, efficiently and cost-effectively. With AbsenceSoft, companies can process leaves 10 times faster than traditional methods, while ensuring compliance with the myriad of federal and state regulations. By streamlining the absenteeism management process, HR can improve the employee experience during an often stressful time. This results in increased employee satisfaction, higher productivity and reduced turnover. Founded in 2013 and based in Golden, Colo., and backed by Norwest, AbsenceSoft is trusted by companies of all sizes and in every industry to care for employees, save time and stay compliant.

Why Work With Us

At AbsenceSoft, we play for each other. We promote from within, but we also put you on track to hit your career goals. We are a remote-first company with the ability to work in the office if you want!. But we believe culture starts with the employee. So ask us the tough questions. We pride ourselves on a transparent open-door policy.

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