Customer Marketing Manager

Posted 24 Days Ago
Be an Early Applicant
Hiring Remotely in Portugal
Remote or Hybrid
Mid level
Information Technology
The Role
The Customer Marketing Manager at Feedzai will oversee customer engagement and advocacy programs, manage customer storytelling, and execute lifecycle engagement initiatives to maximize customer value and retention.
Summary Generated by Built In

Feedzai is the world’s first RiskOps platform for financial risk management, and the market leader in safeguarding global commerce with today’s most advanced cloud-based risk management platform, powered by machine learning and artificial intelligence. Feedzai is securing the transition to a cashless world while enabling digital trust in every transaction and payment type. The world’s largest banks, processors, and retailers trust Feedzai to protect trillions of dollars and manage risk while improving the customer experience for everyday users, without compromising privacy. Feedzai is a Series D company and has raised $282M to date. With a valuation of +$1.5B, the company's technology protects 900 million people in 190 countries. 

You:

We are actively seeking a dynamic and experienced Customer Marketing Manager to take a pivotal role in maximizing the lifetime value of our customers. This individual will be instrumental in strengthening customer engagement, accelerating product adoption, and building best-in-class, scalable customer advocacy programs. The scope of this role is global, encompassing the full ownership of high-impact customer stories (case studies, videos, speaking opportunities), exclusive customer-only programs, management of the global customer reference engine, and the development of thriving community initiatives across all regions

Your Day to Day: 

  • Customer Advocacy and Storytelling: Strategically lead the end-to-end creation, management, and promotion of high-impact customer proof points, including written case studies, video testimonials, speaking engagements, and high-value customer quotes for use across marketing and sales channels.
  • Lifecycle Engagement Programs: Design and execute targeted customer engagement and communication programs to drive successful onboarding, accelerate feature adoption, and directly influence Net Revenue Retention (NRR) across the customer base.
  • Global Reference Management: Own and scale the global customer reference program, ensuring a robust, ready-to-use pool of advocates to support high-priority initiatives across Sales cycles, Product roadmapping, and Analyst Relations briefings.
  • Community Building: Establish and nurture high-value customer communities through structured programs like Customer Advisory Boards (CABs), executive roundtables, innovation workshops, and customer-focused webinars.
  • Voice of Customer (VoC) Insights: Spearhead Voice of Customer (VoC) initiatives, translating raw customer feedback and behavioral data into actionable, strategic recommendations for Go-to-Market (GTM) strategy and Product development.
  • Cross-Functional Leadership: Serve as a key partner to Customer Success, Product Marketing, Growth, and Sales teams, collaborating to launch and optimize customer-led programs that drive measurable business outcomes.

Success Measures:

  • Consistent growth in a qualified pipeline of high-quality customer proof assets (e.g., number of published case studies, reference calls completed).
  • Quantifiable increase in key product adoption metrics and overall customer usage scores.
  • Demonstrably stronger customer community engagement (e.g., event attendance, active participation) and readily available customer references.
  • Clear documentation of customer insights that successfully influence and inform key GTM and Product strategy decisions.

You Have & You Know-how: 

  • Professional Background: 4–7+ years of progressive experience in Customer Marketing, Product Marketing (PMM), or Customer Success (CS), with a proven track record in a B2B SaaS environment.
  • Communication & Content Mastery: Exceptional written and verbal communication skills, with a portfolio showcasing strong storytelling and the ability to create engaging, high-quality content across multiple formats.
  • Program Management: Deep experience designing, launching, and managing complex customer programs or full lifecycle engagement initiatives with measurable results and demonstrable ROI.
  • Interpersonal & Project Management: Outstanding ability to manage multiple concurrent projects, work cross-functionally with senior stakeholders, and drive consensus across diverse global teams.

Your First 30-Days at Feedzai:

You will be immersed in our brand with training, connections, and one-on-one time with your manager. You may shadow your colleagues virtually or onsite at an office depending on where you work as you are supported through your Feedzai journey. In addition, you will have access to a ton of information to give you history, context, and all the knowledge you can handle about Feedzai and the team. Finally, you will start working on projects and collaborating on work currently being done. We can't wait to have you join the team!

Life at Feedzai Instagram

Feedzai Culture

Feedzai is an Equal Opportunity Employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Feedzai does not accept unsolicited resumes from recruiters or employment agencies. 

Feedzai will use the personal data you provide us with by filling out this form for reviewing your application and to potentially negotiate a contract with you. Your personal data will be retained by Feedzai for 24 months following your application. Please see our Privacy Notice available at https://www.feedzai.com/legal/feedzai-candidate-privacy-policy/ and https://www.feedzai.com/legal/feedzai-california-candidates-privacy-policy/ for more information on how we process your personal data.

 

 
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The Company
HQ: San Mateo, CA
650 Employees
Year Founded: 2011

What We Do

Feedzai is the market leader in safeguarding global commerce with today’s most advanced cloud-based risk management platform, powered by machine learning and artificial intelligence. Feedzai is securing the transition to a cashless world while enabling digital trust in every transaction and payment type. The world’s largest banks, processors, and retailers trust Feedzai to protect trillions of dollars and manage risk while improving the customer experience for everyday users, without compromising privacy. Feedzai is a Series D company and has raised $282M to date with a current valuation of well over $1.5B.

Our technology protects 800 million people in 190 countries.

Why Work With Us

We're Free to Shape our Future: We grow at a fast clip and believe no challenge is too big or too small. Our fast-paced and open environment encourages us to lean in, try new things, and discover our potential. We’re empowered to spark change every day, influencing the trajectory of our company and ourselves.

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