Customer Marketing Lead

Posted Yesterday
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Hiring Remotely in Sioux Falls, SD, USA
In-Office or Remote
Mid level
Biotech • Agriculture • Chemical
The Role
Develop and execute regional channel marketing programs for corn and soybean growers to grow the Golden Harvest Seeds brand, support retail and channel performance, use market research and performance data to drive sales, manage day-to-day channel operations, and adapt tactics to regional and seasonal conditions.
Summary Generated by Built In
Company Description

About Syngenta 

At Syngenta Seeds Field Crops, we're shaping the future of agriculture and empowering farmers to meet the ever-growing demand for food and fuel. We’re a global Ag Tech powerhouse, headquartered in the United States, with passionate, local experts collaborating with farmers to deliver solutions that create market opportunities.  We unite precision breeding, advanced biotechnology trait choice, and digital platforms for unmatched in-field performance.  Our seeds help mitigate risks such as disease, insect, weed, and extreme weather pressures, all while promoting sustainable farming practices that protect and enhance our planet. Join our mission of revolutionizing food security and transforming agriculture. 

Job Description

At Syngenta, our goal is to build the most collaborative and trustworthy team in agriculture, providing top-quality seeds and innovative crop protection solutions that improve farmers' success. To support this mission, Syngenta’s U.S. Seeds Marketing and Commercial Strategy Team is seeking a Golden Harvest Seeds Marketing Lead to support the region west of the Missouri River.

In this role, you will develop and execute marketing programs and campaigns for corn and soybean growers to strengthen and grow the Golden Harvest Seeds brand and support retail and channel performance.

Territory Includes: North Dakota, South Dakota, Nebraska, Kansas

Accountabilities:

  • Execute channel marketing strategies and campaigns to increase market share and support ambitious growth goals.
  • Define customer and market segmentation for the region and position the brand value proposition to match customer needs and opportunities.
  • Partner with product and marketing teams to support brand development, field experiences, and customer-facing activities.
  • Use data, market research, and performance insights to recommend actions that drive retail growth and market share.
  • Manage day-to-day channel marketing operations and ensure strong execution across the region.
  • Adapt plans and priorities based on regional differences, seasonal needs, and changing market conditions.
  • Monitor competitive activity and develop in-season tactics, contingency plans, and resource recommendations to support sales and financial results.

Qualifications

 

  • Bachelor’s degree in Science, Business, Marketing/Communications, or a related field.
  • 4+ years of strategic sales and/or marketing experience within the agriculture industry.
  • Strong communication skills (written, verbal, and presentation), along with interpersonal, negotiation, analytical, problem-solving, and planning/organizing skills.
  • Working knowledge of marketing fundamentals, including campaign development, marketing best practices, CRM (Customer Relationship Management), segmentation, and long-term value concepts.
  • Knowledge of agriculture, including agronomy and seed and crop protection practices.
  • Ability to use market research and competitive insights to understand customers, markets, and channels.

Additional Information

What We Offer: 

  • A culture that celebrates belonging and collaboration, promotes professional development and strives for a work-life balance that supports the team members. Offers flexible work options to support your work and personal needs. 
  • Full Benefit Package (Medical, Dental & Vision) that starts your first day. 
  • 401k plan with company match, Profit Sharing & Retirement Savings Contribution. 
  • Paid Vacation, Paid Holidays, Maternity and Paternity Leave, Education Assistance, Wellness Programs, Corporate Discounts, among other benefits. 

Syngenta has been ranked as a top employer by Science Journal. Learn more about our team and our mission here: https://www.youtube.com/watch?v=OVCN_51GbNI 

Syngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status. 

WL: 4A

Skills Required

  • Bachelor's degree in Science, Business, Marketing/Communications, or related field.
  • 4+ years of strategic sales and/or marketing experience within the agriculture industry.
  • Strong written, verbal, and presentation communication skills; interpersonal, negotiation, analytical, problem-solving, and planning/organizing skills.
  • Working knowledge of marketing fundamentals, including campaign development, marketing best practices, CRM, segmentation, and long-term value concepts.
  • Knowledge of agriculture, including agronomy and seed and crop protection practices.
  • Ability to use market research and competitive insights to understand customers, markets, and channels.
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The Company
56,000 Employees

What We Do

Syngenta Group is a leading global agricultural technology (AgTech) company headquartered in Basel, Switzerland. With over 50,000 employees across more than 90 countries, it provides farmers with innovative technology and expertise to increase productivity and ensure the growth of healthy, affordable, and sustainable food. The company is a world market leader in sustainable agriculture, offering a diverse portfolio of seeds and crop protection solutions.

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