The Role
Develop and execute CRM, loyalty, and lifecycle marketing strategies for retail clients. Translate customer insights, segmentation, propensity models, and predictive analytics into personalized campaigns across app, email, SMS, push, retail media, and in-store channels. Measure campaign performance, apply test-and-learn methodologies, provide strategic recommendations, coordinate delivery teams, build client relationships, and identify opportunities to expand customer engagement capabilities.
Summary Generated by Built In
São Paulo | Full-time | Hybrid
About dunnhumbydunnhumby is the global leader in Customer Data Science, helping the world's most ambitious retailers and brands put the customer at the heart of every decision. With nearly 3,000 experts across Europe, Asia, Africa and the Americas, we partner with iconic businesses like Tesco, Coca-Cola, Meijer, Procter & Gamble and Metro to turn data into growth, innovation and measurable value for their customers.
About the RoleAs a Customer Engagement Senior Client Lead, you will help strengthen strategic client relationships and ensure customer data, insight and engagement solutions translate into measurable business outcomes. Working with cross-functional teams, you will act as a trusted advisor to clients, connecting commercial objectives with dunnhumby’s customer science capabilities.
This is a senior client-facing role focused on growing partnerships, identifying opportunities for value creation, and helping clients embed customer-led decision making across their organisations.
What You'll Be DoingYou'll play a key role in shaping client success while driving adoption of customer engagement solutions.
- Leading strategic relationships with senior client stakeholders.
- Identifying commercial opportunities that support client growth and long-term partnership value.
- Translating customer insights into actionable recommendations and engagement strategies.
- Coordinating with analytics, consulting, product and delivery teams to ensure high-quality outcomes.
- Championing customer-centric thinking and demonstrating the commercial impact of dunnhumby solutions.
We're looking for someone who enjoys building trusted relationships, influences through insight, and thrives in a client-focused environment.
- Experience developing and growing senior stakeholder relationships.
- Commercial acumen combined with an ability to connect data and insight to business outcomes.
- Strong communication and storytelling skills that simplify complex concepts.
- Collaborative leadership across multiple teams and disciplines.
- Experience about customer behaviour, loyalty, engagement and retail performance.
We won't just meet your expectations. We'll defy them. So you'll enjoy the comprehensive rewards package you'd expect from a leading technology company. But also, a degree of personal flexibility you might not expect. Plus, thoughtful perks, like flexible working hours and your birthday off.
And we don't just talk about diversity and inclusion. We live it every day – with thriving networks including dh Gender Equality Network, dh Proud, dh Family, dh One, dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process — please let your recruiter know what adjustments would help.
Brazil Benefits- Fully funded private medical and dental coverage.
- Life assurance and a pension plan with employer matching contributions.
- Employee Assistance Program providing confidential support and wellbeing resources.
- Transportation support, meal vouchers and childcare assistance.
- Access to Gympass, wellbeing resources and long-service recognition programmes.
- Employee referral rewards and additional local benefits available to eligible employees
At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.
We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.
For further information about how we collect and use your personal information please see our Privacy Notice which can be found(here)
Skills Required
- Experience developing, planning, and executing CRM strategies
- Experience using customer engagement tools and data science outputs to develop retailer recommendations and manage campaigns
- Strong stakeholder management skills and ability to deliver recommendations to retailers
- Experience with campaign measurement and evaluation
- Strong knowledge of test-and-learn methodologies
- Ability to coordinate efforts with team members and other departments
- Fluent English
- Knowledge of retail media ecosystems
dunnhumby Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dunnhumby and has not been reviewed or approved by dunnhumby.
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Fair & Transparent Compensation — Pay is considered competitive relative to similar-sized firms in several markets. Positive perceptions of the overall pay-and-benefits mix support the view that compensation is broadly fair.
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Leave & Time Off Breadth — Paid time off is described as generous, with multi‑week starting allowances plus extras like a paid birthday, loyalty‑based additional days, and periodic early Friday finishes. These features contribute to a favorable time‑off experience across several U.S. locations.
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Healthcare Strength — Core coverage includes employer‑verified medical, dental, vision, life, and disability insurance alongside HSA/FSA options. This breadth of coverage is positioned as a solid component of the U.S. package.
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The Company
What We Do
Dunnhumby is a customer data platform that provides models and insights into how customers engage with retail and e-commerce spaces.







