Role Title: Customer Business Manager
Location: Manila. Philippines - Field Based
BUSINESS CONTEXT AND MAIN PURPOSE OF THE JOB
The Customer Business Manager is responsible for leading the Home Care business with our key retail partner, building a strong and sustainable customer partnership while delivering profitable growth and excellent execution.
The role translates Home Care category and commercial strategies into customer-specific plans, bringing together the right portfolio, promotions, innovation, pricing and execution priorities to unlock growth for both Unilever and the customer.
As the key Home Care business partner for the customer, the role will work closely with Customer Strategy and Planning (CSP), Marketing, Customer Operations and other cross-functional teams to build and execute joint business plans, strengthen in-store and omnichannel execution, and deliver agreed business targets.
MAIN ACCOUNTABILITIES:
1. LEAD CUSTOMER STRATEGY & BUSINESS DELIVERY
- Develop and execute the customer's strategy and business plan, translating Home Care priorities into clear customer-specific growth actions.
- Own delivery of agreed turnover, profitability, market share and execution objectives for the customer's business.
- Build and drive the Customer Business Plan / Joint Business Plan (CBP/JBP) with the customer, ensuring strong alignment between customer priorities and Home Care growth ambitions.
- Identify growth opportunities across categories, formats and channels and translate these into actionable customer plans.
- Monitor business performance and proactively address risks and opportunities to deliver customer and Home Care targets.
2. DRIVE COMMERCIAL & EXECUTION EXCELLENCE
- Lead the deployment of Home Care category and customer initiatives, including innovation/NPD, pricing, promotions and thematic campaigns.
- Partner with CSP and Marketing to translate category strategies into strong customer propositions and activation plans.
- Drive excellent in-store and omnichannel execution, with focus on availability, assortment, visibility, promotion and Perfect Store fundamentals.
- Ensure customer investments and commercial plans are deployed effectively and deliver sustainable value.
- Work closely with Customer Operations and relevant execution teams to resolve operational issues and ensure strong service and execution.
3. BUILD STRATEGIC CUSTOMER PARTNERSHIP
- Build strong, trusted relationships with the customer's key stakeholders and position Home Care as a strategic growth partner.
- Lead key customer engagements and business reviews, bringing a clear point of view on business performance, opportunities and future growth.
- Develop win-win commercial propositions that balance customer priorities, shopper needs and Unilever business objectives.
- Lead customer negotiations within agreed commercial frameworks and ensure effective implementation of agreed plans.
4. LEAD CROSS-FUNCTIONAL DELIVERY
- Act as the single point of commercial coordination for Home Care and with the customer, bringing together CSP, Marketing, Customer Operations and other relevant teams behind the customer plan.
- Ensure clear priorities, roles and actions across functions to enable fast and effective execution.
- Bring customer and shopper insights back into the Home Care business to influence category, portfolio and commercial decisions.
- Champion simpler and more effective ways of working across the customer ecosystem.
5. DEVELOP TALENT & CUSTOMER CAPABILITY
- Build strong customer-management capabilities, commercial acumen and execution discipline within the team.
- Create a high-performance environment with clear accountability, ownership and collaboration.
REQUIRED EXPERIENCE/QUALIFICATIONS:
- Bachelor’s degree in Business, Marketing, Economics, Management, or a related field.
- Minimum of 8 years’ experience in customer development, key account management, sales, or commercial management, preferably in FMCG or consumer goods.
- At least 5 years managing a major modern trade or omnichannel retail account, with accountability for customer strategy, negotiations, profitability, and execution.
- Proven experience developing Customer Business Plans or Joint Business Plans and delivering turnover, market share, profitability, and execution targets.
- Strong knowledge of pricing, promotions, trade investment, assortment, innovation launches, customer P&L, and Perfect Store fundamentals.
- Strong analytical, commercial, negotiation, stakeholder-management, and presentation skills.
- Demonstrated ability to lead cross-functional teams and build trusted relationships with senior customer stakeholders.
- Previous people-management or team-development experience is required.
- Direct experience with major modern trade or national based retail groups is highly preferred.
We highly encourage applicants to exclude information on age, gender, and school/s in view of Equity, Diversity, and Inclusion. Unilever assesses candidates based on skills, performance, experience and leadership.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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Skills Required
- Bachelor's degree in Business, Marketing, Economics, Management, or a related field.
- Minimum of 8 years of experience in customer development, key account management, sales, or commercial management.
- At least 5 years managing a major modern trade or omnichannel retail account.
- Experience with customer strategy, negotiations, profitability, and execution accountability.
- Experience developing Customer Business Plans or Joint Business Plans.
- Experience delivering turnover, market share, profitability, and execution targets.
- Strong knowledge of pricing, promotions, trade investment, assortment, innovation launches, customer P&L, and Perfect Store fundamentals.
- Strong analytical, commercial, negotiation, stakeholder-management, and presentation skills.
- Ability to lead cross-functional teams and build trusted relationships with senior customer stakeholders.
- Previous people-management or team-development experience.
- Direct experience with major modern trade or national retail groups.
Unilever Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Unilever and has not been reviewed or approved by Unilever.
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Healthcare Strength — Healthcare coverage is described as comprehensive, spanning medical, dental, vision, life insurance, and occupational health support alongside a 24/7 employee assistance program. Wellbeing offerings such as health checks, resilience tools, and counseling support the perceived depth of health-related benefits.
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Retirement Support — Retirement support includes a 401(k) match that reaches up to 5% of base salary, strengthening the overall value of the package. Share and savings options are also referenced as part of longer-term financial support beyond salary.
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Flexible Benefits — Benefits customization is enabled through tools such as a “My Reward” system and a “Benefits Envelope” that allows employees to personalize selections. Flexible working approaches are also associated with improved overall satisfaction, reinforcing perceived choice and adaptability in the total rewards offering.
Unilever Insights
What We Do
Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton, Knorr, Dove, Axe, Hellmann’s and Omo, alongside trusted local names and innovative-forward thinking brands like Ben & Jerry’s, The Dollar Shave Club and Dermalogica. Every individual here can bring their purpose to life through their work. Join us and you’ll be surrounded by inspiring leaders and supportive peers. Among them, you’ll channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we’ll work to help you become a better you.







