Customer Analytics Manager - AdTech

Reposted 23 Days Ago
Be an Early Applicant
New York City, NY, USA
Hybrid
Mid level
AdTech • Artificial Intelligence • Digital Media • Marketing Tech • Mobile • Other • Software
Let's make media better.
The Role
The Customer Analytics Manager analyzes performance metrics of programmatic publishers and DSPs, develops reports, and collaborates across teams to enhance efficiency and revenue.
Summary Generated by Built In
About Verve

Verve is building a more efficient, privacy-first advertising ecosystem. By integrating premium data, supply, and demand across screens and environments, Verve enables advertisers and publishers to transact with greater transparency, performance, and scale.

Verve’s ecosystem includes leading SSPs — Smaato, PubNative, and LKQD, delivering omnichannel reach across Mobile, Desktop, CTV, and DOOH. With 30 global offices and a rapidly growing demand marketplace, Verve is trusted by 90 of the top 100 U.S. advertisers, 4,000+ publishers worldwide, and the industry’s leading demand-side platforms.

Role Overview

The Customer Analytics Manager focuses on the health, performance, and efficiency of specific programmatic publishers and DSPs within Verve’s ecosystem. In this role, you will partner closely with Marketplace, Business Development, and Account Management teams to identify trends, uncover optimization opportunities, and drive stronger performance outcomes for our partners.

This is a highly analytical and cross-functional role, requiring a strong understanding of programmatic advertising dynamics and the ability to translate complex data into actionable insights.

This is a Hybrid Role and you will be expected to be in office 3-days a week.

Key Responsibilities

Customer Performance Monitoring

  • Monitor the health and performance of assigned publishers and DSPs, providing actionable insights to account teams

  • Track key programmatic KPIs such as bid rate, win rate, eCPM, and overall revenue trends

  • Identify performance anomalies and proactively investigate root causes

Cross-Functional Reporting

  • Develop and maintain dashboards to visualize customer performance trends and opportunities

  • Deliver ad-hoc analyses and data extracts to support Business Development and Account Management teams in client-facing conversations

  • Ensure consistency, accuracy, and usability of reporting across stakeholders

Yield Support & Margin Maintenance

  • Analyze publisher and DSP combinations to ensure performance targets are met across business units

  • Identify segments where auction dynamics, pricing, or configurations may be impacting competitiveness or profitability

  • Measure and communicate the impact of optimizations, including floor price adjustments and targeting strategies

Technical Requirements

  • SQL Proficiency: Strong experience querying large-scale data warehouses such as BigQuery or Snowflake

  • Data Visualization: Experience building dashboards and reports in tools such as Looker or Tableau

  • AdTech Foundations: Solid understanding of the programmatic ecosystem, including OpenRTB, header bidding, and auction dynamics

  • Analytical Mindset: Ability to troubleshoot data discrepancies, identify root causes, and clearly communicate findings to non-technical stakeholders

Preferred Qualifications

  • 3+ years of experience in an analytics role within an SSP, DSP, agency, or ad network

  • 1+ years of experience in a client-facing or stakeholder-facing role

  • Experience leveraging AI tools such as Gemini, NotebookLM, Claude, or ChatGPT to improve workflows and efficiency

  • Familiarity with Python and notebook environments (e.g., Jupyter, Colab) is a plus

Success Metrics

  • Improved performance and efficiency across assigned publishers and DSPs

  • Increased adoption and impact of dashboards and reporting outputs

  • Faster identification and resolution of performance issues

  • Measurable contribution to revenue growth and margin optimization

The OTE salary range for this position is USD 110.000 - 140.000 per annum. Pay is based on a number of factors, including market location and may vary depending on job-related knowledge, skills, and experience.
 Verve provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
The OTE salary range for this position is USD 110.000 - 140.000 per annum. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience.

Skills Required

  • 3+ years of experience in an analytics role within an SSP, DSP, agency, or ad network
  • 1+ years of experience in a client-facing or stakeholder-facing role
  • Strong experience querying large-scale data warehouses such as BigQuery or Snowflake
  • Experience building dashboards and reports in tools such as Looker or Tableau
  • Solid understanding of the programmatic ecosystem, including OpenRTB, header bidding, and auction dynamics
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York, New York
1,000 Employees

What We Do

Verve connects advertisers to publishers in emerging channels. We provide AI-driven tools for effective, responsible ad campaigns. Our digital media solutions optimize under-leveraged ad inventory, enhancing outcomes across digital devices. As the digital world rapidly evolves, promises of privacy and transparency haven’t always kept pace. Advertisers, consumers, and businesses alike have faced challenges in navigating this complex landscape. At Verve, we believe there’s a better way. Our mission is to strengthen the internet, making it safer and more effective for everyone. By improving media through a commitment to privacy, transparency, and responsibility, we aim to build a digital ecosystem that truly serves people better. We’re dedicated to creating an open, privacy-first environment that drives growth and trust for brands, agencies, and publishers worldwide. Better media isn’t just about success in numbers—it’s about achieving it with sustainability, diversity, and integrity at the forefront.

Why Work With Us

Growth runs in our veins — learn and develop your skills with us Diversity is what brings us together — 55 nationalities and growing In autonomy we trust — make an impact from day one We live and breathe innovation — bring your revolutionary ideas to life

Similar Jobs

ServiceNow Logo ServiceNow

Sales Executive

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Remote or Hybrid
New York, NY, USA
29000 Employees
126K-209K Annually

FreeWheel Logo FreeWheel

Senior Associate Supply Enablement

AdTech • Digital Media • Marketing Tech
Hybrid
New York, NY, USA
1249 Employees
85K-127K Annually

FreeWheel Logo FreeWheel

Software Engineer

AdTech • Digital Media • Marketing Tech
Hybrid
New York, NY, USA
1249 Employees
90K-135K Annually

FreeWheel Logo FreeWheel

Solutions Architect

AdTech • Digital Media • Marketing Tech
Hybrid
New York, NY, USA
1249 Employees
126K-189K Annually

Similar Companies Hiring

Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees
Kepler  Thumbnail
Fintech • Software
New York, New York
6 Employees
Onshore Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
60 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account