CRO Lead

We partner with mid‑market owners and executives in the US to drive bottom‑line growth with mutual upside. A rare combination of consulting, full-stack execution and aligned incentives to eliminate what is wrong with the agency model.

We are what remains. We make growth feel easy.

Because your growth is our business.

As a CRO Lead, you’ll own the end-to-end conversion optimization strategy and experimentation roadmap to drive higher conversion rate. You’ll be trusted with full ownership of testing initiatives, experimentation frameworks, and data-driven decision-making and supported by cross-functional teams including Design and Performance to deliver meaningful, scalable growth across our client’s funnels.

This role blends strategic vision with hands-on execution, from identifying optimization opportunities to launching and reviewing experiments, and requires analytical rigor, UX and behavioral insight, strong stakeholder management, and a deep understanding of A/B testing to build scalable, sustainable growth across our customer journeys.

Optimization Strategy & Delivery

• Own conversion optimization programs across assigned clients; define testing scope and success criteria per account.
  

• Translate business goals and user insights into prioritized testing roadmaps and clear hypotheses (Problem → Hypothesis → Metric).
  

• End-to-end of experiments—brief, spec, QA, launch, monitoring, analysis, and recommendation sign-off.

• Lift conversion rate and revenue per visitor; reduce friction and improve UX; turn insights into shipped improvements.
  

Core craft

• Build A/B and multivariate tests; design variants with Design/UX; configure targeting and audiences; ensure clean event/pixel tracking; iterate based on learnings; produce experiment briefs and post-test analyses.

Measurement & Insight

• Define primary/secondary KPIs per test; monitor performance; validate significance/power/MDE; segment results (device, channel, audience); convert findings into actionable backlogs and playbooks.
  

Stakeholder / Client Leadership-relationship

• Set expectations on timelines, risk, and definitions of success; align hypotheses and trade-offs; present readouts and next steps; educate stakeholders on experimentation best practices.
  

Collaboration & Handoffs

• Partner with Performance, Account Managers, Design, Funnels, for ideation, build, QA, and release; create clear tickets/specs; hand off winning variants for permanent implementation.
  

Experimentation & Learning

• Maintain a living test backlog; run ideation sessions; document wins/losses; codify heuristics; champion a test-and-learn culture.
  

Planning & Prioritization

• Build quarterly testing roadmaps; prioritize via ICE/PIE (impact, confidence, effort); balance quick wins with deeper UX/IA improvements; manage multiple clients concurrently.
  

Systems, Tooling & Enablement

• Operate testing and analytics stacks (e.g., Optimizely/VWO/Convert, GA4, tag managers, heatmaps/session replay); maintain SOPs, templates, and dashboards; ensure tracking/data quality.

Experiment-Driven & Analytical:

• You design clear hypotheses, run A/B and multivariate tests, validate significance and power, and translate results into decisive next steps.

User-Centered & Insight-Led:

• You ground testing in real behavior—funnels, heatmaps, and session replays—and spot friction that unlocks conversion.

Clear Communicator & Trusted Partner:

• You turn complex outcomes into simple, client-ready narratives, set expectations up front, and align stakeholders on trade-offs and timelines.

Collaborative & Proactive:

• You work tightly with Design, Performance, and Funnels, anticipate dependencies, and keep work moving with crisp specs and QA.

• Great salary.

• Work with great humans in a supportive, growth-oriented team that delivers real results.

• Your personal development will be done directly with the CEO

• Amazing office space in Palermo Hollywood

• Opportunities for career development and professional growth.

• Unlimited PTO.