CRM Tech Lead

We are seeking CRM Tech Lead for Japan Commercial and Medical who will contribute to the success of our Japanese business by leveraging global strategies while focusing on the unique needs of the local market. This role is hired for Business As Usual support for Japan CRM, and potentially, this role will conduct Japan Veeva KT to global commercial central team and being the Japan onsite point of contact to support global central team migrating Japan Veeva to global Vault. The ideal candidate will not only be proficient in CRM functionalities but will also be expected to enhance our Omnichannel and AI strategies using data-driven insights.

Key Responsibilities are:

• Implement and optimize CRM strategies leveraging global initiatives and cater to the Japanese market.
• Utilize Veeva CRM knowledge to improve customer engagement, sales/medial effectiveness, and business outcomes.
• Utilize CRM data to inform and drive Omnichannel marketing efforts and AI integration (such as MyInsights) implementations with other GSK teams.
• Collaborate with cross-functional teams to integrate CRM solutions with other business solutions and processes.
• Provide insights and recommendations to the business on CRM best practices and innovations.
• Ensure CRM tools and data are leveraged to their full potential to deliver personalized customer experiences.
• Manage CRM-related projects, ensuring they meet business requirements, timelines, and budgets.
• Ensures that technical delivery is fully compliant with GSK Security, Quality and Regulatory standards.
• Ensures continuity of business execution i.e. operational support for relevant applications
• Ensures adherence to GSK Service Management standards and SLAs
• Role oversees and monitors the work provided by GSK partners and CWs

Basic Qualification:

Skill

• Proven experience with Veeva CRM and a strong understanding of its application in the pharmaceutical industry in Japan.
• Veeva CRM Admin or Salesforce Admin certification
• Working knowledge of APEX or other object-oriented programming language (i.e. Java)
• Ability to translate global strategies into actionable plans that address local business needs.
• Experience in utilizing CRM data to support Omnichannel and AI initiatives.
• Strong analytical skills and the ability to derive meaningful insights from complex data sets.
• Understanding of Japan specific industrial local standard external dataset usage and legal policy (Ultmarc, IQVIA, JD-NET, etc)
• Excellent communication and collaboration skills, with the ability to work effectively in a diverse global team environment.
• A self-starter with the ability to work independently, prioritize effectively, and make sound decisions without constant supervision.
• Passion and Strong commitment on end-to-end delivery.
• Fluent in Japanese and proficient in English to engage with both local and global stakeholders.

Experience

• More than 3 years of industrial experience with Veeva CRM
• Experience with managing partners, and with business stakeholders
• Experience in managing CRM projects with internal/external partners at all levels (local/regional/global)

Education/certification/Language

• Bachelor’s degree or above in Computer Science or related discipline
• Exceptional business communication skills in both Japanese and English as a Tech Partner

Preferred Qualification:

Skill

• SFDC Developer/App Builder certificate
• Knowledge of Azure Cloud would be a strong plus
• Experience in Agile ways of working
• Skill in leading a multifunctional team for at least a complete project cycle
• Knowledge of Agile methodology, ITIL based service management, Project Management and Design Thinking is a plus
• Basic Knowledge of GxP and GAMP is a plus

Experience

• Working in multinational diverse environment is a plus
• Managing partners as a team is a plus

Education/certification/Language

• Veeva product certificate
• Project Management Education or equivalent certificate (Agile preferred)

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

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