The Role
Drive Salesforce adoption and enablement across commercial and operational teams. Define CRM KPIs, dashboards, and improvement plans; analyze funnels, conversion, cycle times, and process performance; gather requirements and support the Salesforce roadmap; identify automation and process enhancements; lead training and rollout activities; and support Marketing Cloud initiatives, testing, and journeys.
Summary Generated by Built In
ABOUT GETNET
Getnet is the leading fintech provider of payment solutions in Latin America and Iberia. We offer robust, omnichannel solutions that cater to the unique needs of our customers, integrating seamlessly with existing ecosystems while delivering powerful proprietary capabilities.
Our comprehensive suite of services includes payment gateway, in-store and e-commerce acquiring, processing, fraud prevention, financial services and value-added solutions tailored to industries such as retail, food & beverage, health & beauty, hospitality and travel.
In 2025, Getnet processed over €238 billion across 10.5 billion transactions, serving 1.2 million clients. The company ranks as the largest acquirer in Latin America by number of transactions, and among the top 10 globally. Getnet operates across Brazil (as an e-commerce leader), Mexico, Chile, Argentina, Uruguay, Colombia, Spain, and Portugal.
Getnet is built to serve merchants, ISVs, PayFacs, orchestrators, platforms and the next generation of commerce enablers, connecting technologies and markets through a unified, omnichannel payment experience that boosts performance and drives growth.
WHY JOIN OUR TEAMIf you want to shape the future of financial solutions, this is the place!
At Getnet, your work connects to something bigger, creating a real impact across global teams and markets for our clients and communities.
Our people are our greatest strength. We combine growth opportunities, strong team connections, and a culture that supports your well-being and sense of belonging, so you can develop, contribute, and feel valued. With flexibility and autonomy built into how we work, you’ll have the space to focus, collaborate, and perform at your best.
Here, your impact matters, your growth is supported, and your experience is designed to help you thrive.
WHAT YOU’LL DOAs a CRM & Salesforce Adoption, Enablement and Performance Specialist, these will be some of the key activities in your day-to-day role:
- Drive effective and sustained Salesforce adoption across commercial and operational teams, defining adoption plans, identifying usage barriers and implementing measurable improvement actions.
- Define and monitor adoption, usage, data quality and CRM performance KPIs, translating insights into actionable dashboards, executive reports and improvement plans.
- Analyse commercial and service processes across measurable stages, identifying conversion gaps, cycle-time issues, friction points and opportunities to improve business performance.
- Partner with business users, CRM, Technology and external providers to translate business needs into clear functional requirements and prioritize the Salesforce evolution roadmap.
- Identify and propose functional enhancements, automation opportunities and process simplifications that improve user experience, data quality and operational efficiency.
- Lead functional enablement through workshops, demonstrations, training sessions, user guides and best-practice materials tailored to different teams and levels of CRM maturity.
- Coordinate the rollout and adoption of new Salesforce functionalities, tracking milestones, ownership, post-launch usage and corrective actions through to completion.
- Support Marketing Cloud activities when required, including performance analysis, functional testing and the creation or adjustment of simple journeys, connecting these initiatives with the wider CRM strategy.
We are in search of a CRM & Salesforce Adoption, Enablement and Performance Specialist to join our team in Spain, with the following qualifications and background:
Professional Experience- 4 to 8 years of experience in Salesforce, CRM, functional consulting, commercial operations or customer engagement.(Required)
- Hands-on functional experience with Salesforce, particularly Sales Cloud and/or Service Cloud.(Required)
- Experience driving adoption plans, functional enhancements or CRM improvement initiatives.(Required)
- Experience analysing KPIs, funnels, conversion rates, cycle times and process performance and translating insights into concrete actions.(Required)
- Experience working cross-functionally with business teams, end users, Technology and external providers.(Required)
- Previous experience as a Salesforce Functional Consultant, Business Analyst, Product Specialist, Salesforce Administrator, or within CRM, Revenue, Sales or Service Operations.(Preferred)
- Experience in international environments or coordinating multiple geographies.(Preferred)
- Portuguese.(Preferred)
- English. (Required)
Required
- Salesforce Sales Cloud and/or Service Cloud.
- CRM adoption, functional processes and user enablement.
- KPI, funnel, conversion and cycle-time analysis.
- Advanced Excel.
- Reporting and data visualization tools, ideally Salesforce Reports & Dashboards and Power BI.
- Business requirements, action plans and executive reporting.
Preferred
- Salesforce functional configuration, permissions, Flows, automation, reports and dashboards.
- Salesforce Marketing Cloud and Journey Builder.
- Basic SQL and Data Extensions knowledge.
- Integrations, APIs, data platforms or Databricks.
- Salesforce administration, consulting or business analysis certifications.
- Continuous improvement and root-cause analysis methodologies.
Required
- Analytical thinking.
- Influence without authority.
- Strong communication and stakeholder management.
- Organization and disciplined follow-through.
- Results and user-service orientation.
- Business-oriented mindset.
- Continuous improvement mindset.
Getnet is proud of being an organization where there are equal opportunities regardless of age, gender, disability, civil status, race, religion or sexual orientation. We are committed to providing an inclusive and accessible application process for all candidates.
OUR OFFER AND BENEFITSBy joining our team, you will enjoy multiple benefits, such as:
- We care for your well-being, so you will have health insurance, life insurance, dental insurance, annual health care, and access to Wellhub.
- We promote flexibility with a hybrid and collaborative model; the selected candidate must be ready to work 60% on-site.
- We aim to boost your growth with access to self-development programs.
- We aim to make your workdays more accessible, so you will have transportation allowance and meal voucher/food voucher.
- Getnet is part of Santander Group, one of the world’s leading financial groups, with a presence in more than 22 countries.
If you’re interested and meet the requirements, apply now or share this opportunity with someone who might be looking for it.
Skills Required
- 4 to 8 years of experience in Salesforce, CRM, functional consulting, commercial operations, or customer engagement
- Hands-on functional experience with Salesforce Sales Cloud and/or Service Cloud
- Experience driving adoption plans, functional enhancements, or CRM improvement initiatives
- Experience analyzing KPIs, funnels, conversion rates, cycle times, and process performance
- Experience working cross-functionally with business teams, end users, Technology, and external providers
- English language proficiency
- CRM adoption, functional processes, and user enablement experience
- KPI, funnel, conversion, and cycle-time analysis
- Advanced Excel
- Reporting and data visualization tools, ideally Salesforce Reports and Dashboards and Power BI
- Business requirements, action plans, and executive reporting
- Experience as a Salesforce Functional Consultant, Business Analyst, Product Specialist, Salesforce Administrator, or in CRM, Revenue, Sales, or Service Operations
- Experience in international environments or coordinating multiple geographies
- Portuguese language proficiency
- Salesforce functional configuration, permissions, Flows, automation, reports, and dashboards
- Salesforce Marketing Cloud and Journey Builder
- Basic SQL and Data Extensions knowledge
- Integrations, APIs, data platforms, or Databricks
- Salesforce administration, consulting, or business analysis certifications
- Continuous improvement and root-cause analysis methodologies
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The Company
What We Do
Getnet is a global financial technology company and leading AI payments provider in Latin America and Iberia. Part of PagoNxt (Santander Group), it offers a high-tech, secure payment platform and gateway solutions, including processing and fraud prevention tools. Getnet empowers merchants of all sizes—from small entrepreneurs to large corporations—to simplify their payment landscape and grow through innovative, frictionless digital payment experiences.
