CRM Marketing Manager

| New York, NY, USA +80 more | Remote | Hybrid
Employer Provided Salary: $125,000-$150,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
Sorry, this job was removed at 6:18 p.m. (CST) on Wednesday, March 6, 2024
Find out who's hiring in New York City, NY.
See all Marketing jobs in New York City, NY
Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Hi, we're Brigit! A holistic financial health company helping every American build a brighter financial future. With a business model that is aligned with our customers, we create transparent, fair, and simple financial products that put money back in the hands of our members, help them spend wisely, avoid unfair fees and build their credit quickly. If autonomy, ownership, and having meaningful input at the company you work for is important to you, come join our growing team!

Brigit is doing innovative and exciting work, but don’t just take our word for it, our work is being recognized by others:

  • Built In’s 2023 & 2024 Best Startups to Work For In New York City

  • Built In’s 2024 Best Startups to Work For In the U.S.

  • Fast Company’s Most Innovative Companies of 2022

  • Forbes Fintech 50 2022

  • Business Insider’s Most Promising Consumer Startups 2022

The Role:

As the CRM Marketing Manager, you will run day-to-day operations for major Brigit’s CRM channels (Email, SMS, in-app and push) including maintenance of content and deployment calendar. You’ll manage Instant Cash CRM campaigns from end to end; strategy, requirement gathering, briefing and optimizations, monitoring, reporting and analysis. This is a very impactful role that will work cross-functionally with Design, Product, Engineering, to enable new personalized customer journeys. This role reports to the Director of CRM Marketing and will be expected to drive optimization strategies and execution of these efforts.

What you'll be doing:

  • Drive strategic initiatives focused on customer lifecycle & engagement.

  • Lead conceptualizing, creating and managing retention and engagement initiatives via automated and personalized email marketing programs, push notifications, SMS and in-app messaging.

  • Manage CRM campaigns from end to end; strategy, requirement gathering, briefing and optimizations, building, monitoring, reporting and analysis. 

  • Develop a rigorous test and learn strategy across lifecycle campaigns.

  • Create and monitor complex journeys, triggers and automations with static and dynamic content.

  • Ensure campaigns (including tests, segmentation and complex personalization logic) are set up and deployed accurately in a timely manner.

  • Collaborate cross-functionally with Design, Product, Engineering, and Data to deliver compelling new personalized customer journeys.

What you have:

  • 4-6 years of hands-on experience managing CRM programs from conception through analysis.

  • Customer obsessed and a creative thinker; you care deeply about our customers as well as delightful, on-brand experiences.

  • Experience leveraging a complex marketing automation/CRM system like Braze, Iterable, ExactTarget or Responsys.

  • Deep knowledge in customer segmentation, list management, deliverability and CAN-SPAM laws.

  • Passion for data-driven marketing and building programs that drive incremental results

  • Excellent analytical and quantitative skills

  • Team player and strong communicator.

  • Exceptional project management skills, experience managing multiple competing projects/deadlines, and strong attention to detail.

  • An ability to work under tight deadlines and in a fast-paced environment.

  • Plus: Experience in HTML (or willingness to learn the basics and get your hands dirty).

The anticipated annual base salary for this position is $125,000 - $150,000. This range does not include any other compensation components or other benefits for which an individual may be eligible (other benefits listed below). The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.

Our Benefits & Team

  • Medical, dental, and vision insurance

  • Equity participation

  • Flexible PTO Policy

  • 401k plan

  • Paid Parental Leave

  • Physical and mental wellbeing benefits including Gympass for access to virtual workouts and discounted gym memberships, and Headspace for covered virtual therapy sessions and unlimited on demand health support

  • Monthly reimbursements to use against wifi and cell phone bills

  • Annual reimbursement for Learning & Development

  • Help hard working Americans build a brighter financial future

  • High-growth company at an early stage

  • A dynamic, flexible and collaborative start-up work environment with a highly talented team

Brigit is committed to providing equal employment opportunities for all applicants and employees without regard to race, religion, color, sex, pregnancy (including breast feeding and related medical conditions), national origin, citizenship status, uniform service member status, age, genetic information, disability, or any other protected status in accordance with all applicable federal, state and local laws. We are proud to be an equal opportunity workplace.

Read Full Job Description
Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.
Candidate Location Eligibility:
Albuquerque, NM
Ann Arbor, MI
Atlanta, GA
Austin, TX
Baltimore, MD
Baton Rouge, LA
Birmingham, AL
Boise, ID
Boston, MA
Buffalo, NY
Charleston, SC
Charlotte, NC
Chicago, IL
Cincinnati, OH
Cleveland, OH
Colorado, CO
Columbus, OH
Dallas-Fort Worth, TX
Dayton, OH
Des Moines, IA
Detroit, MI
Fayetteville-Springdale-Rogers, AR
Greensboro, NC
Hampton Roads, VA
Hartford, CT
Houston, TX
Huntsville, AL
Indianapolis, IN
Jacksonville, FL
Kansas City, MO
Las Vegas, NV
Lexington, KY
Lincoln, NE
Little Rock, AR
Los Angeles, CA
Louisville, KY
Madison, WI
Memphis, TN
Miami, FL
Milwaukee, WI
Minneapolis–Saint Paul, MN
Nashville, TN
New Orleans, LA
New York City, NY
Ogden, UT
Oklahoma City, OK
Omaha, NE
Orlando, FL
Other US Location
Palm Bay-Melbourne-Titusville
Pensacola, FL
Peoria, IL
Philadelphia, PA
Phoenix – Mesa – Scottsdale, AZ
Pittsburgh, PA
Portland, ME
Portland, OR
Providence, RI
Provo, UT
Raleigh-Durham, NC
Reno, NV
Richmond, VA
Rochester, NY
Sacramento, CA
Salt Lake City, UT
San Antonio, TX
San Diego, CA
San Francisco, CA
San Luis Obispo, CA
Santa Cruz, CA
Seattle, WA
Spokane, WA
St. Louis, MO
Tallahassee, FL
Tampa Bay, FL
Tucson, AZ
Tulsa, OK
Washington DC
Wichita, KS
Wilmington, NC

Technology we use

  • Engineering
  • Product
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • TypeScriptLanguages
    • ReactLibraries
    • CircleCIFrameworks
    • JestFrameworks
    • SpringFrameworks
    • Google AnalyticsAnalytics
    • AmplitudeAnalytics
    • AbstractDesign
    • FigmaDesign
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • ZeplinDesign
    • FIGMADesign
    • ZeplinDesign
    • AbstractDesign
    • AsanaManagement
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • JIRAManagement

An Insider's view of Brigit

What are some social events your company does?

One of my favorite events that Brigit has is employee-run quarterly breakfasts. The staff running the breakfast attempt do their best in impersonating a New York deli - making breakfast sandwiches on griddles and pourover coffee to order. We also try to encourage a no meeting and laptop policy during the breakfast hour to spend some quality time.

Jeremy

Engineering Manager

What's the biggest problem your team is solving?

Our goal on Data Science is to strike the right balance between helping more users and minimizing losses. Most users need money to purchase food, gas, or even buy a meal. The credit underwriting models we use allow us to help as many people as we can and improve our user retention over time in order to achieve a competitive advantage.

Madhu

Senior Data Science Manager

How has your career grown since starting at the company?

I joined Brigit after graduating from college. During my 2.5 years at Brigit, my career has grown in ways I would not have expected. Six months into my time at Brigit, I began doing more backend work and moving into a Full-Stack role. After 1.5 years, I took on the role of technical lead on our Membership team.

Avery

Software Engineer -- Tech Lead

How do you make yourself accessible to the rest of the team?

I'm always available via slack and then I work to schedule skip levels with everyone on engineering, as well as with folks outside of engineering on occasion throughout the month to make sure I have a pulse on how folks are doing. Additionally I try to solicit feedback through our culture & development platform and use that to spur conversations.

Hamel

Co-Founder & CTO

What are some things you learned at the company?

In my time at Brigit I've been able to learn how not to just build a brighter future for others but for myself as well. Each and every day here I have had the opportunity to improve my problem-solving skills, adapt to meet the needs of our users, and provide them the information they need to build the lives they want for themselves.

Ethan

Customer Care Associate

What are Brigit Perks + Benefits

Culture
Volunteer in local community
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Quarterly engagement surveys
Hybrid work model
In-person all-hands meetings
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Highly diverse management team
Mandated unconscious bias training
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Transgender health care benefits
Abortion travel benefits
Financial & Retirement
401(K)
Company equity
Pay transparency
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Free lunch on Thursday!
Company-sponsored happy hours
Happy hours are hosted on occasion
Pet friendly
Brigit's pet policy is dog friendly daily
Fitness stipend
Home-office stipend for remote employees
Professional Development Benefits
Lunch and learns
Promote from within
Continuing education stipend
Customized development tracks
Personal development training

More Jobs at Brigit

Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.
Learn more about BrigitFind similar jobs like this