CRM Manager

Job Summary:

We are seeking a seasoned  CRM  to join our real estate team. This role will focus on developing and implementing effective lead generation and management strategies to drive sales growth. The ideal candidate will have a deep understanding of the real estate market, exceptional analytical skills, and the ability to foster collaboration between marketing and sales teams.

Qualifications:

• Bachelor’s degree is required.
  

• 5+ years of experience in lead management or sales operations within the real estate industry is preferred, with at least 2 years in a senior or leadership capacity.
  

• Strong analytical and problem-solving capabilities.
  

• Proficiency in CRM and lead management software 
  

• Excellent communication and interpersonal skills, with a customer-centric approach.
  

• Ability to manage multiple projects and prioritize effectively in a fast-paced environment.
  

Key Responsibilities:

• Lead Strategy Development: Create and execute targeted lead management strategies specific to the real estate market, optimizing the acquisition and nurturing of leads across various channels.
  

• Data Analysis and Reporting: Monitor and analyse lead performance metrics, providing insights and recommendations to improve lead quality, conversion rates, and overall sales effectiveness.
  

• Lead Qualification: Establish and refine lead qualification criteria based on market trends and buyer personas, ensuring alignment with sales team objectives.
  

• Collaboration: Work closely with marketing, sales agents, and customer service teams to ensure seamless communication and alignment on lead generation efforts and conversion processes.
  

• Process Improvement: Continuously assess and enhance lead management processes, utilizing technology and best practices to improve efficiency and effectiveness.
  

• Training and Development: Mentor junior staff and real estate agents on lead management best practices, CRM tools, and effective communication strategies.
  

• Market Research: Stay informed about real estate market trends, competitor strategies, and consumer behaviour to identify new lead generation opportunities.
  

• Stakeholder Engagement: Present insights and lead management strategies to senior leadership, showcasing the impact on sales performance and overall business objectives.
  

Working Hours

• Shifts: General Shift
  

• Week off: As per business requirements
  

• Location: Navi Mumbai
  

Benefits to employees:

• Provident Fund
  

•  Paid Leaves + Festival Holidays
  

•  Medical Insurance + Personal Accident Insurance
  

•  Maternity and Paternity leaves
  

•  Annual Diwali Bonus
  

•  Weekly, Monthly, and Quarterly Rewards to best-performing employees