Edelman

Creators Lead Colombia

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Bogotá, Bogotá, D.C., COL

Hybrid

Agency

The Role

The Creators Lead is experienced in creator/influencer work, public relations, and digital marketing. Has a business mindset and entrepreneurial spirit, is great with operational and organizational tasks, can build strong relationships with multidisciplinary teams, and has a deep understanding of the creator business in Colombia.

Qualifications

+ 7 years of experience in digital marketing, public relations, strategic communication, or advertising with an emphasis on creator work.

Agency experience with client-facing roles.

Strong knowledge of creator business in the local market, from local ecosystem to trend mapping.

Strong experience in project management, campaign development, and business growth.

Fluent in Spanish and English.

Preferred qualifications

Hands-on leader with an entrepreneurial style.

Strong eye for identifying cultural movements and trends in the digital landscape.

Someone up to date with the latest influential voices and overall creator conversations.

Wide experience with client relationships and consultation, especially with marketing or communication leads.

Quoting and staffing knowledge.

A demonstrated track record of developing and executing successful influencer programs and campaigns.

A visionary in the digital space who is forward-thinking and knows how to demonstrate the value of digital to our clients as well as internal stakeholders.

PR and digital marketing experience is a plus.

Responsibilities and Expectations

• Lead and grow creator work for clients in the Colombia office.

• Define and execute the strategy to evolve creator business in Colombia, according to the regional plan, but considering local challenges.

• Manage, guide, motivate, and develop influencer specialists, ensuring an efficient, high-quality and innovative model that is always integrated with the other areas involved.

• Creator strategy development and consultation for clients and new business pitches.

• Lead the creator operation of the market, including staffing, quoting, team organization, workflows, and formats.

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Atlanta, GA

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Year Founded: 1952

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Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements. Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society. Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities