We're the world's leading consumer healthcare platform, supporting millions of patients across the US, Australia, the UK, Germany, Japan, Spain and Canada.
We're driven by the belief that good health should last a lifetime, and that to get there we need to deliver the personalised, high quality and empathetic care that the traditional system cannot support.
You'll partner with our care teams of prescribers, nurses, health coaches, pharmacists and dietitians to support patients across preventative health, weight management and specific women's and men's health conditions.
We joined Hims & Hers so that you can do all of the above on a bigger scale, with more ambition, a stronger global brand and the resources to deliver care to patients in dozens of countries.
We're looking for people who appreciate and are excited by the enormity and uniqueness of this challenge, and want to work in the most ambitious, smart, fast moving and positive sum environment of their lives to transform how healthcare is delivered globally.
We hope that's you.
We’re looking for someone who lives and breathes creator culture. You’ll know who’s building a genuine following, what’s trending, and what really resonates within niche communities, particularly across proactive health and wellness.
You’ll be a key part of our creator partnerships team across Hers (part of Hims & Hers) and Juniper, working across creator communications, onboarding, briefs and campaign operations. Alongside keeping our programme running smoothly, you’ll bring ideas on who we should work with and what we should be making, and those ideas will be listened to.
Creator activity at Hers and Juniper is a core growth lever, not just a PR objective. Much of our creator content runs as paid partnership ads, so your work, from the ideas you bring to the details you look after, has a real impact on performance.
What You’ll Be Responsible ForCreator Discovery & Ideas- Keep a close eye on creator culture, trends and emerging talent across TikTok, Instagram and beyond
- Bring ideas on who we should partner with to tell meaningful stories, from established creators to rising voices in niche communities
- Share what’s resonating with audiences, and help shape how we show up authentically within them
- Contribute ideas to briefs, campaigns and creative concepts
- Look after day-to-day creator communications, building strong relationships and flagging escalations if support is needed
- Support new talent outreach, drafting messages to creators and talent managers
- See communications through to resolution
- Help onboard new creators, including contracts, account set-up and coordinating deliveries
- Build and send contracts from templates, including tracking monthly renewals
- Build out creator briefs from approved concepts
- Research trends and creative inspiration to support concept development
- Keep our creator CMS and campaign schedule up to date
- Coordinate requests from other teams, such as shoots, UGC and testimonials
- Support content production pipeline when the team needs cover
- Monitor comments and community engagement on creator campaigns, sharing insights on what’s landing
- Support the planning of creator events and PR activity
- 1–2 years in influencer marketing, creator partnerships, talent management, social media or a marketing coordinator role
- Exposure to paid social is a plus
- Genuinely passionate about influencer marketing and creator culture
- Interested in proactive health and wellness, and the communities around it
- Always scrolling with a purpose: you spot trends, creators and formats early
- Full of ideas, and confident sharing them
- Detail-minded, with pride in getting things right
- Proactive: you take ownership and follow things through
- Well organised, comfortable juggling several creators and deadlines
- A clear, friendly communicator
- Comfortable working sensitively in a regulated healthcare environment
- Familiar with tools like CreatorIQ, Juro, Notion or Motion (a bonus, not essential)
- You regularly bring creator and trend ideas that make it into our campaigns
- Creators feel well supported, with quick responses and issues flagged early
- Contracts and renewals go out accurately and on time
- Briefs are well built and ready for review
- Our CMS and campaign schedule give the team a clear, current view
Creator Partnerships is one of the most strategically important growth channels across Hers and Juniper, driving both revenue through paid creator advertising and long-term trust through organic creator activity.
This role helps shape how we grow, bringing fresh perspective from within creator communities as Hers expands into new areas and audiences.
At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings. When you apply, please let us know of any reasonable adjustments you may need during the interview process. We use AI-assisted tools across our business to help our teams work more efficiently, including within our recruitment process. These tools support our team — all hiring decisions are made by real people, and every application is reviewed by a member of our recruitment team.
Skills Required
- 1-2 years of experience in influencer marketing, creator partnerships, talent management, social media, or marketing coordination
- Passion for influencer marketing and creator culture
- Interest in proactive health and wellness communities
- Strong trend awareness and ability to identify creators and content formats early
- Ability to generate and confidently share ideas
- Strong attention to detail and accuracy
- Proactive ownership and follow-through
- Ability to manage multiple creators and deadlines
- Clear and friendly communication skills
- Comfort working sensitively in a regulated healthcare environment
- Exposure to paid social
- Familiarity with CreatorIQ, Juro, Notion, or Motion
What We Do
At Eucalyptus, we run a trusted group of digital healthcare clinics on our telehealth platform including Pilot (men’s health), Kin (fertility), Software (dermatology) and Juniper (weight loss and menopause). Our mission is to bring high-touch, high-quality healthcare to patients around the world by empowering practitioners with technology. Since 2019, we’ve facilitated over one million consultations across Australia, the UK and Germany. With every consult, we’re breaking down boundaries to better health by providing better access to care, stigma-free experiences, and continuous support. Our commitment to providing better patient experiences is matched by our stellar record of patient safety. To learn more about Eucalyptus, visit our website
