Be an Early Applicant
Match Group is the global dating app leader creating meaningful connections for people around the world.
The Role
Hinge is the dating app designed to be deleted
In today's digital world, finding genuine relationships is tougher than ever. At Hinge, we’re on a mission to inspire intimate connection to create a less lonely world. We’re obsessed with understanding our users’ behaviors to help them find love, and our success is defined by one simple metric– setting up great dates. With tens of millions of users across the globe, we’ve become the most trusted way to find a relationship, for all.
About the Role:
Hinge is looking for a Creator Marketing Intern to support a project-based initiative within our Creator Marketing team. This role will focus on auditing the broader cultural landscape of the creator economy, with an emphasis on how dating and lifestyle/ tech brands are creatively engaging Gen Z and millennials across platforms like TikTok, Instagram, YouTube, Substack and more.
This intern will help pilot our first formal creator marketing audit — a foundational initiative that will inform Hinge’s creator marketing strategy and how we show up in culturally relevant spaces through creator partnerships. This is a great opportunity for a curious, trend-savvy storyteller with a passion for internet culture, digital content, and emerging social platforms.
Responsibilities:
- Conduct a cultural and competitive audit of creator-led marketing campaigns, examining both direct competitors and culturally relevant tech and lifestyle brands.
- Identify and analyze platform-native behaviors, storytelling formats, and creator archetypes that resonate with Gen Z and young millennials.
- Research experimental and emerging brand tactics across social platforms, while considering ways to bring this to life for Hinge (considering we are a brand that is dark on organic social) — including creator co-creation, meme formats, comment section strategy, and lo-fi content trends.
- Capture how brands are using creator partnerships and community insights to build emotional resonance and long-term brand affinity.
- Synthesize findings into a visual insights report with campaign examples, strategic patterns, and thought-starters to inform Hinge’s creator marketing and strategic direction.
- Collaborate closely with the Creator Marketing team to ensure insights are grounded in Hinge’s brand voice and differentiated value in the dating category.
- Scope out the project, timeline, and key deliverables to ensure a clear, strategic foundation for the work ahead.
What We're Looking For:
- Current undergraduate pursuing a degree in Marketing, Communications, Cultural Studies, Media, or a related field
- Passion for internet culture, creators, and how brands earn attention online
- Familiarity with TikTok, Instagram, YouTube, Substack, and emerging media platforms
- Strong visual communication skills, comfortable turning insights into clear presentations
- Curiosity, creativity, and a sharp eye for trends and patterns
- Eagerness to learn from a team deeply focused on brand relevance and connection
- You’re a proactive thinker who loves asking: "What are we missing?" or "How can we make this more relevant?"
At Hinge, our core values are…
Authenticity: We share, never hide, our words, actions and intentions.
Courage: We embrace lofty goals and tough challenges.
Empathy: We deeply consider the perspective of others.
Diversity inspires innovation
Hinge is an equal-opportunity employer. We value diversity at our company and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We believe success is created by a diverse workforce of individuals with different ideas, strengths, interests, and cultural backgrounds.
If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please let your Talent Acquisition partner know.
#Hinge
Similar Jobs
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Match Group is home to some of the world’s most popular dating and social discovery apps, including Tinder, Hinge, Match, and more. Match Group’s mission is to spark meaningful connections for every single person worldwide. Our diverse portfolio of apps enables connections across a diverse range of ages, genders, backgrounds, and dating goals. Our services are available in over 40 languages to users all over the world.
Why Work With Us
Match Group is united by a mission to help people find meaningful connections and fight loneliness. We’re not just building products. We’re creating friendships, marriages, and families around the world. Our culture is fueled by purpose, creativity, and a passion for what we can build together.
Gallery
