Creative Technology Senior Manager

Reposted 10 Days Ago
Easy Apply
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2 Locations
In-Office
Senior level
AdTech • Agency • Artificial Intelligence • Digital Media • Marketing Tech • Social Media • Analytics
PMG is a global, independent marketing services and technology company that unlocks potential.
The Role
The Creative Technology Senior Manager leads dynamic creative projects, manages developer teams, ensures quality delivery, and fosters innovation in digital advertising strategies.
Summary Generated by Built In

We are PMG

Named Ad Age Best Places to Work for 10 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insights—as well as its proprietary operating system, Alli—to deliver cutting-edge digital solutions and innovative media strategies.

Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85+ countries.

Our team is looking for an experienced engineering leader to help develop and manage a team of multidisciplinary developers, executing best-in-class omni-channel projects leveraging industry leading Advertising Technologies, Ad Servers and Ad builder/DCO [dynamic content optimization] tools.

Working directly with a wide range of tech partners, inter-company and external integrated teams, the Creative Technology Senior Manager will be the primary subject-matter expert for all dynamic creative and asset automation project buildouts, delivery and integration into ad servers. You should be comfortable working directly with multi-disciplinary team leads across the PMG both in your primary office location and supported global markets. 

You will be responsible for supporting the development of workflows, technical project/resource management, thorough QA ensuring successful launches while leading the development and prototyping of new automation and company initiatives.

What You'll Be Doing

  • Lead ad technology, tech integration tests, dynamic [DCO], and omni-channel campaign production efforts across multiple brand teams, geographical locations and products (including new business and new agency tech initiatives)
  • Develop large scale programmatic, social and video campaigns across multiple formats and channels employing underlying code bases such as HTML/JS/CSS, and industry leading ad technology.  
  • Balance resources across multiple projects and 3rd-party vendors/contractors to ensure optimal delivery for all commitments, campaign deliverables, launches and roadmap objectives.
  • Facilitate campaign delivery statuses, and lead day to day tech delivery conversations
  • Support in the auditing and defining criteria for all functional and non-functional deliverable requirements including dynamic ad serving, data pass work streams, API/product feed integrations, asset tracking and tagging, performance outputs, creative authoring tools, scalability and quality assurance
  • Facilitate and cultivate relationships with our preferred platform partners, to establish development best practices and requirements, ensure continued innovation through product advancements/ways of working, and continuity of service through reporting and troubleshooting.
  • Encourage innovation, adoption of cutting-edge technologies, inclusion, out-of-the-box thinking, cross-team collaboration, self-organization, and diversity
  • Support PMG on devising strategic roadmaps and onboarding materials for the continued advancements in product development and campaign delivery, QA automation tools and process adoption through our international developer hubs, with POVs on Build, Buy, Borrow. 
  • Become a super-user on new tools developed by PMG Product Teams.
  • Engage and motivate the development teams in driving greater adoption of best practices, standardized development processes, automation tools, and increased ownership of overall product quality.
  • Manage the career growth of direct reports and team members by providing mentoring, coaching, goal setting and ongoing professional development opportunities
  • Identify staffing needs and hire/develop top talent while managing the performance of direct reports

What You'll Bring

  • 5+ years of experience, including at least 3 years working at a Creative, AdTech and or Digital Agency 
  • Extensive knowledge of digital creative best practices and deliverables
  • Ability to write scalable and modular code to employ multi-variant testing and dynamic creative industry standards. 
  • Digital Creative Development (front-end) or relevant ad technology background with 6+ years experience 
  • Demonstrated ability to balance campaign objectives and time-to-market requirements without compromising product quality
  • Strong understanding of IAB Standards and Digital Ad Formats & specifications
  • Training and Certifications on PMG required DCO ad serving platforms - primary Google GMP and similar knowledge of Clinch, Celtra, Google GMP (DCM, GWD, DCS), Innovid, Smartly, Jivox, Bannerflow, Google Web Designer
  • Working knowledge of Project Management & DevOps tools like Airtable, JIRA, Smartsheets, Asana, Github
  • Self-starter with a high degree of self-motivation and initiative with the ability to build processes from the ground up and collaborate in a multi-stakeholder environment
  • Ability to identify skill and capacity gaps on the tech teams to inform the hiring and allocation of top talent
  • Proven ability to mentor and grow direct-reports, coach team members and manage performance issues
  • Ability to influence and coach multi-disciplinary developer teams and efficiently delegate tasks 
  • Proven ability to identify inefficiencies, adapt and implement major process revisions
  • Strong written and verbal communication skills
  • Detailed oriented with the ability support development team through troubleshooting and Quality assurance
  • Proficiency in Microsoft Office Tools (Excel, Word, PPT, Outlook, Teams) 
  • Familiarity working with Creative Assets and Design apps such as the Adobe Creative Suite (primarily Photoshop, Illustrator, Adobe XD, Adobe After Effects)

Preferred Skills

  • 4+ years working with internal and third-party APIs [REST, SOAP, JSON] like Open Weather Map or CRM data
  • 3+ years Python experience or comparable programming language 
  • Understanding of audience analytics capabilities and best practices (measurement, matching, onboarding, workflow, limitations, and workarounds, etc.) in the current environment
  • Experience working with excel formulas for data matching, aggregation and math
  • Experience with database systems, Website CMS tools queries and normalization
  • Basic understanding and ability to work in After Effects as needed.
  • Working knowledge of data factors driving project success (e.g.  PII vs. anonymized data, cookies vs. people, panels vs. census, passive vs. active/survey data, fused vs. matched data, etc.)

What We Offer

  • Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
  • Parental Leave: We provide paid parental leave to support your family during important life events.
  • Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
  • Fertility and Family Support: Access fertility benefits for all team members and their spouses.
  • Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
  • Pet Insurance: Protect your pet's health and your finances.
  • Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
  • Commuter Benefits: Access support for travel and commuting needs, where available.
  • Annual Bonus: All employees are eligible for an annual bonus.
  • Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
  • AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

Benefits vary by country, location, and geography to reflect local laws, norms, and expectations.

What Sets Us Apart

Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Top Skills

Adobe Creative Suite
Airtable
Asana
Bannerflow
Celtra
Clinch
CSS
Dcm
Dcs
Git
Google Gmp
Gwd
HTML
Innovid
JavaScript
JIRA
Jivox
JSON
MS Office
Python
Rest
Smartly
Smartsheets
Soap
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The Company
HQ: Dallas, TX
1,000 Employees
Year Founded: 2010

What We Do

PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG brings together business strategy and transformation, creative, media, and insights, all powered by our proprietary marketing operating system, Alli.

With 11 office hubs worldwide, including in Dallas, Austin, Dusseldorf, London, Brighton, and New York, our team is made up of 900 employees globally, and our work for brands like Apple, Nike, CKE Restaurants, Dropbox, Experian, Intuit TurboTax, Kohler, Sephora, Travelex, and Whole Foods has received top industry recognitions including Cannes Lions and Adweek Media Plan of the Year.

PMG has grown through commitments to continuous improvement, business integrity, and cultivating dynamic relationships. We're proud to have been named Agency of the Year multiple times by Digiday, MediaPost, Adweek, Campaign US, and Ad Age; rank among Fast Company’s Best Workplaces for Innovators; and be the only company named to Ad Age’s Best Places to Work ten years in a row.

Why Work With Us

PMG is a place where technologists, innovators, professionals, parents, allies, mentors, and new grads alike can continuously learn, grow and challenge themselves every day. From day one, our people are empowered to do meaningful work, to flex their agility, and to help us live our values as we strive to always change for the better.

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