Gismart is a value-driven mobile app developer with a strong presence in the Health & Wellness, Utilities, and Music app markets. We have achieved a significant milestone of over 1 billion downloads worldwide, taking a step toward our mission of cultivating the well-being of people worldwide. With headquarters in London, UK, Gismart is a dynamic global company with a reach extending across Europe and far beyond. Our determined team comprises over 400 individuals who bring diversity, creativity, innovation, and relentless drive to the company. Gismart unites professionals from diverse backgrounds in entertainment, music, and tech, allowing us to play to each other’s strengths and succeed as a team.
Our mission:Become a stepping stone on our customers’ journeys of self-improvement.
Our values:Deliver what matters
Respect and support others
Initiate and own
Voiceopenly
Execute with quality
If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you. We provide exciting career opportunities, a supportive workplace culture, and the chance to contribute to a team that is making a tangible impact. For more information on Gismart, visit gismart.com.
Responsibilities:Research audiences, competitors, and market trends to identify creative opportunities.
Develop and prioritize data-driven creative hypotheses and testing roadmaps.
Prepare creative briefs and collaborate with designers on production.
Run structured creative tests and analyze performance results.
Make data-driven decisions on which creatives to scale, iterate, or stop.
Turn test results into new hypotheses and testing plans.
Collaborate with UA Managers and PMMs to improve creative performance.
Use AI tools to accelerate creative ideation and production.
Experience in creative strategy or performance creative marketing for mobile apps or digital products.
Strong understanding of performance metrics, including CPA, ROAS, and ROI.
Experience with creative testing, hypothesis development, and performance analysis.
Hands-on experience with Meta creative testing.
Ability to translate audience insights into effective creative concepts and briefs.
Experience working with designers and AI tools.
Strong ownership and ability to work in a fast-paced R&D environment.
Experience with subscription apps, especially weekly subscriptions (W2W).
Background in wellbeing, health & fitness, productivity, or edtech.
Experience with AppLovin and Google Ads.
Remote-First Culture: Our team is diverse and extensive, just like our product portfolio. We provide a flexible working schedule and let you work anywhere in the world, either remotely or in one of our corporate hubs.
Сoworking Compensation: We provide 100% compensation for coworking spaces in Ukraine (except Kyiv, where we have a cozy, autonomous hub) and 50% compensation for coworking spaces worldwide to ensure everyone has a comfortable and inspiring workspace.
Free Office Lunches: We want you to stay fueled and focused, so we provide delicious free lunches for everyone working from our hubs. It’s one less thing for you to worry about during a productive workday.
Public Holidays Policy: Gismart observes public holidays based on the Ukrainian or Polish holiday calendars. Employees working in other locations are entitled to 12 public holidays per year.
100% Sick Leave Compensation
Mental and Physical Health: To help you stay happy and healthy, Gismart will partially cover your medical insurance, sports activities, and therapy costs.
Personal Equipment Policy: Of course, we’ll provide you with all the equipment you need or cover the maintenance cost for your own tools.
Personal Learning and Development: We love to see you learn and grow, so Gismart will cover 70% of your professional development courses. We’ll also pay for 100% of corporate English courses.
Time-Off Policy: Every employee gets 18 working days of paid vacation and 3 personal days per year, with an extra day added for each year at Gismart.
Corporate Events: We are remote-first, but we love meeting up in person. Whenever possible, we organize corporate events and team-building activities across all Gismart hubs.
Skills Required
- Experience in creative strategy or performance creative marketing for mobile apps or digital products
- Strong understanding of performance metrics, including CPA, ROAS, and ROI
- Experience with creative testing, hypothesis development, and performance analysis
- Hands-on experience with Meta creative testing
- Ability to translate audience insights into effective creative concepts and briefs
- Experience working with designers and AI tools
- Strong ownership and ability to work in a fast-paced R&D environment
- Experience with subscription apps, especially weekly subscriptions
- Background in wellbeing, health and fitness, productivity, or edtech
- Experience with AppLovin and Google Ads
What We Do
Gismart is a London-headquartered mobile app developer focused on Health & Wellness, Utilities, and Music apps. It has surpassed 1 billion downloads worldwide and employs more than 350 people. Its mission is to support customers’ self-improvement and cultivate well-being globally, with a reach across Europe and beyond. The company also develops products such as FitMe, a home-fitness app offering short, equipment-free routines.
