The Role
As a Creative Marketing Manager, you will develop marketing strategies, lead a creative team, analyze market trends, and optimize ad campaigns across multiple channels.
Summary Generated by Built In
Creativity, strategy, and leadership if these words define your approach to marketing, you are in the right place. As a Creative Marketing Manager/Producer, you will have the freedom to make independent decisions, shape global strategy, and work in one of the most competitive and dynamic niches across US, UK, CA, and AU markets. No bureaucracy, no red tape, just pure creative power and result.
About the product: It is a web communication platform connects users worldwide with a wide range of features. Launched in 2020, it has passed all MVP testing stages and attracts a growing number of long-term users. The platform enables 24/7 communication and content sharing without compromising performance or user experience. With a focus on high-load handling, excellent UX/UI, and a unique monetization strategy, we offer a top-tier product in the market. Our global goal is to become a top 5 international social networking service, with plans to expand into Latin American and Asian markets
In this role, you will
- Develop a creative marketing strategy for each traffic channel (Google, Bing, Meta)
- Build and manage a creative team, setting tasks for designers and copywriters to create visual and textual content for each platform
- Develop and brainstorm creative concepts, from initial ideation to finalized execution
- Analyze competitors' concepts to generate new ideas and provide creative inspiration for the design team
- Research user behavior and funnels, identifying factors that impact performance and success
- Work closely with the user acquisition team and other departments (analytics, product team, B2B)
- Build and maintain a knowledge base on creative testing, including structured reporting for future reference
- Contribute to the development and optimization of processes for creative production and testing, aligning with the marketing department's goals
It’s all about you
- At least one year of experience in performance marketing with a focus on web projects
- Proficient in working with key marketing metrics like CPA, CTR, and ROI, with a strong ability to analyze data and optimize performance to meet target KPIs
- Ability to collaborate effectively with designers by creating detailed technical tasks to ensure high-quality creative production
- Proven ability to analyze competitors and market trends, using insights to drive strategic decisions
- Hands-on experience running ad campaigns on at least one platform, such as Google, Meta, Bing, DV360, or TikTok
- Strong project management skills, including the ability to manage multiple projects simultaneously and meet tight deadlines
- Proficiency in analytical and data visualization tools, such as GA4, Looker Studio, Power BI, and Tableau
- Ability to prioritize tasks, manage a backlog, and coordinate different stages of creative production
- B2 English level, both verbal and written
- Experience in user acquisition and a strong understanding of UA processes and strategies
- Previous experience in the social networking niche
Would be a plus
What we offer
- Care and support:
- 20 paid vacation days, 15 sick leave days, and 6 additional days off for family events
- 100% medical insurance coverage
- Sports and equipment reimbursement
- Team building events, corporate gifts, and stylish merch
- Financial and legal support
- Position retention and support for those who join the Armed Forces of Ukraine
- Participation in social initiatives supporting Ukraine
- Comfortable working environment:
- Work from our Kyiv hub or remotely with a flexible schedule
- Modern equipment or depreciation of your own tools
- Investment in your future:
- Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
- 70% of our heads and leads have grown into their roles here – so can you!
- Performance-oriented reviews and Individual Development Plans (IDPs)
- Reimbursement for professional courses and English classes
- Corporate library, book club, and knowledge-sharing events
Hiring process
- Intro call
- Tech Interview
- Test Task
- Final Interview
- Reference check
- Offer
Top Skills
Bing
Dv360
Ga4
Google
Looker Studio
Meta
Power BI
Tableau
Tiktok
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The Company
What We Do
United Tech is a Ukrainian product IT company that develops its own mobile and web products in the social networking niche. Our brands are growing rapidly and attracting leading positions in their categories, influencing modern approaches to development and ambitious goals of our teams. For almost 5 years, United Tech team has been creating applications that are used by millions of users around the world. Our products’ primary market is Tier-1 region, including but not limited to USA, UK, Canada and leading European countries. Niches that cover our expertise: - social networking; - big data & analytics; - performance marketing; - payment solutions; - mobile apps.
