Creative Excellence & Integrated Communications Senior Manager

Reposted Yesterday
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Morristown, NJ, USA
In-Office
113K-164K Annually
Senior level
Healthtech
The Role
Lead integrated brand strategy and creative execution across media, PR, social, HCP/influencer, and agency partners. Define KPIs and measurement frameworks, optimize media and agency performance, apply consumer and media insights to improve ROI, and ensure cross-functional alignment with brand, digital commerce, and global standards.
Summary Generated by Built In

Job Title: Creative Excellence & Integrated Communications Senior Manager

  • Location: Remote, US

About the Job

The Creative Excellence & Integrated Communications manager is responsible for leading the end-to-end integration of media, PR activation, social, HCP and Influencer management, and creative execution to deliver cohesive, high-performing brand experiences. This role consolidates responsibilities across multiple disciplines into a single point of leadership, ensuring aligned strategy, streamlined execution, and stronger accountability for performance, creative quality, and ROI.

Join the team transforming how healthcare is delivered for chronic and specialty conditions worldwide. In General Medicines, you’ll help drive meaningful outcomes in diabetes, transplant, and immunology - with the scale and urgency patients deserve. 

About Sanofi
We’re an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. Our deep understanding of the immune system – and innovative pipeline – enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people’s lives.

Main Responsibilities

  • Lead integrated brand strategies across paid, owned, and earned channels (media, PR, social, experiential, HCP and Influencer).

  • Drive creative excellence, ensuring consistent, best-in-class storytelling across all touchpoints.

  • Serve as the central cross-functional leader across Brand, Media, Creative, PR, and agency partners.

  • Oversee media planning and execution in partnership with Media AOR, including optimization and performance tracking.

  • Direct PR and social strategies to enhance brand equity, cultural relevance, and earned impact.

  • Manage and optimize agency ecosystem (media, creative, PR, social, website), including scope, performance, and budgets.

  • Define KPIs and measurement frameworks tied to business outcomes, driving continuous optimization.

  • Establish learning agendas and apply insights (consumer, competitive, media effectiveness) to improve ROI.

  • Partner with Brand, digital commerce and sales teams to accelerate precision marketing and digital capabilities.

  • Ensure alignment with global planning, buying, and reporting standards.

About You

  • Bachelor’s degree from an accredited four-year college or university.

  • 7 + years in integrated marketing, media, communications, or agency roles (CPG or healthcare preferred).

  • Deep expertise across media, PR, social, and creative development.

  • Proven ability to lead cross-functional teams and agency partners.

  • Strong balance of strategic thinking and hands-on execution.

  • Data-driven mindset with strong creative judgment.

  • Excellent stakeholder management and influencing skills.

  • Solid analytical background with knowledge of media mathematical models and formulas.

  • Knowledge of media and research tools.

  • Strong written, verbal presentation skills.

  • Strong interpersonal and leadership skills, diplomacy, credibility, and ability to negotiate. 

  • Position requires extensive interaction with internal and external senior leaders. 

  • Demonstrated ability to lead cross-functional teams with direct authority.

  • Autonomy and ability to balance long-term strategic priorities with short-term business needs. 

  • Creativity and problem-solving

  • Flexibility to adapt to constantly changing business environment.

Why Choose Us?

  • Bring the miracles of science to life alongside a supportive, future-focused team.

  • Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.

  • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

  • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.

  • Help shape the future of care for chronic and complex conditions like aT1D, Type 2 diabetes, transplant, and cardiovascular disease.

  • Be part of a simpler, digital- and AI-powered business that’s rethinking how we work and engage with the world.

  • Drive meaningful impact at global scale: our medicines reach more than 100 million people each year.

  • Contribute to innovations that improve outcomes, relieve pressure on healthcare systems, and expand access worldwide.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

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Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!

US and Puerto Rico Residents Only

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally inclusive and diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; natural or protective hairstyles; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

North America Applicants Only

The salary range for this position is:

$113.250,00 - $163.583,33

All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs. Additional benefits information can be found through the LINK.

Skills Required

  • Bachelor's degree from an accredited four-year college or university.
  • 7+ years in integrated marketing, media, communications, or agency roles.
  • Experience in CPG or healthcare (preferred).
  • Deep expertise across media, PR, social, and creative development.
  • Proven ability to lead cross-functional teams and agency partners.
  • Experience managing agency ecosystems including scope, performance, and budgets.
  • Strong analytical background with knowledge of media mathematical models and formulas.
  • Knowledge of media and research tools.
  • Data-driven mindset with strong creative judgment.
  • Excellent stakeholder management, influencing, and presentation skills.
  • Strong interpersonal, leadership, diplomacy, credibility, and negotiation skills.
  • Autonomy and ability to balance long-term strategy with short-term business needs.
  • Creativity, problem-solving ability, and flexibility to adapt to changing environments.

Sanofi Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Sanofi and has not been reviewed or approved by Sanofi.

  • Retirement Support Retirement support stands out through a notably strong 401K matching structure (e.g., 150% match up to a 6% contribution), which materially boosts total rewards for long-tenured employees.
  • Parental & Family Support Parental and family support is positioned as unusually robust, including a global gender-neutral paid parental leave standard (14 weeks) and added supports such as childcare assistance and adoption/surrogacy/infertility help.
  • Equity Value & Accessibility Equity participation is made more accessible via an Employee Stock Purchase Plan that includes a meaningful purchase discount and matching/free-share mechanics, increasing perceived total compensation beyond base pay.

Sanofi Insights

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The Company
HQ: Paris
85,000 Employees
Year Founded: 1973

What We Do

We are Sanofi, an innovative global healthcare company. We chase the miracles of science to improve people’s lives. Our team, across some 100 countries, is dedicated to transforming the practice of medicine by working to turn the impossible into the possible. We provide potentially life-changing treatment options and life-saving vaccine protection to millions of people globally, while putting sustainability and social responsibility at the center of our ambitions. Interactions with this account must comply with the Terms: https://bit.ly/sanofi-terms

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