Creative Director

Posted Yesterday
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New Orleans, LA, USA
In-Office
Expert/Leader
Software
Intelligent DevOps Platform
The Role
Lead Copado’s Brand & Creative function, defining brand strategy and creative direction across campaigns, product launches, events, digital experiences, web, social, PR, and executive storytelling. Build scalable, AI-native creative systems, oversee in-house designers and external partners, establish workflows, and align creative output with engagement, conversion, pipeline, and broader go-to-market priorities.
Summary Generated by Built In

About Copado

Copado is the leading DevOps platform for Salesforce, revolutionizing how the world's largest organizations achieve success in their Salesforce deployments. Our mission is to accelerate the Salesforce development lifecycle, support digital transformation, and deliver unparalleled value to our customers. We continuously innovate, ensuring our platform meets the evolving needs of Salesforce developers and operations professionals.
Reports to: SVP of Marketing


Job Summary

Copado is redefining how modern teams and enterprises deliver software - leading the shift from DevOps to AgentOps. With the recent launch of Agentia, our AI-powered orchestration platform for lifecycle-aware software delivery, this represents a pivotal opportunity to redefine our brand and position in the market. We’re looking for a Creative Director to lead and elevate our Brand & Creative function into a strategic, AI-first, revenue-driving engine.


This is not a traditional brand role. You will define how Copado shows up in the market across campaigns, digital, events, and executive storytelling, ensuring every interaction reinforces our leadership in AgentOps. You will build a modern creative system that scales output, increases speed, and maintains a high-quality bar while operating within a lean, high-impact team model.


Key Responsibilities

Brand Strategy & Market Presence
  • Define and evolve Copado’s brand identity in the era of AgentOps and AI
  • Establish a cohesive visual system across all channels (web, events, campaigns, social, PR)
  • Ensure every touchpoint reflects a premium, differentiated market presence
Campaign & Launch Creative
  • Lead creative direction for our most important moments:
    • Agentia launches and platform milestones
    • Salesforce ecosystem campaigns (Agentforce, Data Cloud)
    • Major events (TDX, Dreamforce)
  • Turn complex product narratives into clear, compelling, high-impact creative
  • Raise the bar on storytelling, not just design
Event & Experiential Design
  • Own the creative vision for Copado’s physical presence (booths, environments, activations)
  • Design immersive, differentiated experiences that drive engagement and pipeline
  • Ensure consistency from pre-event to onsite to post-event storytelling
Digital & Web Experience
  • Partner with Growth to elevate website design, UX, and conversion
  • Ensure brand and  performance reinforce each other
  • Establish scalable design systems and templates
AI-Native Creative Operating Model
  • Identify & integrate AI tools (e.g., generative design, video, content, media, etc.) to accelerate production and iteration
  • Build modular, reusable creative systems that scale across GTM & campaign teams
  • Enable self-service frameworks while maintaining brand integrity
Creative Studio Leadership
  • Lead a lean, high-performing in-house team (design, video, digital)
  • Direct external agencies and freelancers to scale execution
  • Establish clear workflows, prioritization, and intake processes
  • Maintain a high quality bar across everything that ships


Qualifications & Experience

  • 10+ years in creative leadership roles (B2B SaaS & AI experience preferred)
  • Proven ability to lead brand transformation or category-defining initiatives
  • Strong portfolio across: Campaigns, Digital, And experiential work
  • Able to operate at both strategic and execution levels
  • Experience operating in a lean, high-growth environment
  • Fluent in modern creative tools, including AI-driven workflows
  • Strong point of view on what “great” looks like – and the leadership skills to get teams there
  • Ability to balance creative excellence with speed and business impact


How You'll Work

  • Partner closely with:
    • PMM (messaging & positioning)
    • Demand Gen / Growth (performance & pipeline)
    • Alliances & Field (partner and ABM campaigns)
    • Events (TDX, Dreamforce, field activations)
  • Align creative output to business impact and strategic priorities
  • Operate within 6-8 week GTM and campaign cycles aligned to business goals

Prioritize work based on pipeline contribution and strategic importance


What Success Looks Like

  • A clear, differentiated brand presence in the market
  • Creative that simplifies and sharpens complex ideas
  • Seamless, high-quality execution across campaigns, events, and digital
  • Faster speed to market through scalable creative systems
  • Increased engagement and conversion across key channels
  • Strong alignment across GTM teams with minimal fragmentation
  • Measurable impact on engagement, conversion, and pipeline


Benefits

Copado offers a comprehensive benefits package, which includes:

  • Competitive salary and performance-based bonuses.
  • Comprehensive health, dental, and vision insurance.
  • 401(k) Plan
  • Paid Time Off
  • Wellness Perks

Copado is Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Copado does not accept unsolicited headhunter and agency resumes. Copado will not pay any third-party agency or company that does not have a signed agreement with Copado.

#LI-Onsite

Skills Required

  • 10+ years in creative leadership roles
  • Proven ability to lead brand transformation or category-defining initiatives
  • Strong portfolio across campaigns, digital, and experiential work
  • Ability to operate at both strategic and execution levels
  • Experience operating in a lean, high-growth environment
  • Fluency in modern creative tools, including AI-driven workflows
  • Strong creative point of view and leadership skills
  • Ability to balance creative excellence with speed and business impact
  • B2B SaaS and AI experience
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The Company
HQ: Chicago, IL
611 Employees
Year Founded: 2013

What We Do

Copado is the leader in AI-powered DevOps for Salesforce and business applications. Backed by Insight Partners, SoftBank, IBM, Capgemini and Salesforce Ventures, Copado delivers Org Intelligence to simplify complexity and bring clarity to enterprise delivery. Copado unifies planning, building, testing and releasing on Salesforce with built-in trust, automation and governance. More than 1,750 global brands — including Coca-Cola, Medtronic, T-Mobile and Volkswagen — use Copado to accelerate digital transformation, achieving 20x more frequent releases, 95% less downtime, 10x faster testing and 20% greater productivity.

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