Creative Content Strategist

Posted Yesterday
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Brisbane, Queensland, AUS
In-Office
Mid level
Real Estate • Financial Services
There's the conventional way. And there's the JLL way. A more innovative, intelligent way. See a brighter way.
The Role
Lead content marketing for commercial real estate assets across Brisbane on a 12-month fixed-term contract. Develop brand strategies, messaging frameworks, and integrated campaigns; produce marketing collateral using Adobe Creative Suite; manage CMS publishing, stakeholder approvals, and agency partners; monitor campaign performance and deliver data-driven recommendations to improve ROI.
Summary Generated by Built In

JLL empowers you to shape a brighter way.  

Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong.  Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.

Shaping the future of real estate for a better world

At JLL, we see a Brighter Way forward for our clients, our people, our planet, and our communities. With over 200 years of real estate experience, we are, and always have been, in continual pursuit of brighter ways of working. 

We bring to life a Brighter Way in all that we do by seeking better, smarter, more innovative ways of working. We approach our work in a warmer, more optimistic, and inclusive way. 

JLL is a global leader in helping clients envision where people will live, work, play, shop, and eat. 

What this opportunity involves:
 

As Creative Content Strategist, you'll take the lead on content marketing for commercial real estate assets across Brisbane in this 12-month fixed-term contract. You'll shape compelling brand narratives, drive integrated marketing campaigns, and make a measurable impact on market positioning and business growth.

At JLL, we are collectively shaping a brighter way — for our clients, ourselves and our fellow employees — and this role puts you at the center of that mission. Working across multiple brands and projects, you'll own the end-to-end campaign process from strategy to delivery, partnering with internal teams and external agencies to translate client objectives into high-impact marketing strategies.

We embrace more innovative ways of working and prioritize opportunities to strengthen and advance your career, giving you the entrepreneurial freedom to build content that makes commercial properties stand out in competitive markets.

An overview of the role:

  • Develop comprehensive brand strategies, positioning recommendations, and messaging frameworks for commercial real estate properties and portfolios, conducting research to identify what sets each asset apart and ensure consistent brand expression across all touchpoints

  • Design and produce high-impact marketing materials using Adobe Creative Suite, working with both existing brand guidelines and in collaboration with agencies and partners to bring narratives and visual storytelling to life

  • Build content strategies that support business development objectives and strengthen market presence for Property Management services across owned, earned, and paid media channels

  • Own the collateral production process from initial concept through final delivery, managing timelines, approvals, and stakeholder coordination with internal teams and external partners

  • Monitor market trends and campaign performance, presenting data-driven recommendations to continuously improve outcomes and ROI

Sounds like you? This is what we are looking for:

  • Tertiary qualification in design, communications, marketing, or a related field with proven experience creating, managing, and distributing written and visual content across multiple media channels

  • Demonstrated proficiency with Adobe Creative Suite (InDesign, Illustrator, Photoshop) and experience working with CMS platforms to publish and manage digital content

  • Strong written and verbal communication skills with exceptional attention to detail and the ability to turn ideas into timely, relevant, and engaging content that resonates with target audiences

  • Strong time management skills and the ability to juggle competing priorities with confidence while delivering high-quality work

  • Experience in commercial real estate marketing or property services, with background in brand positioning and strategy for built environment or B2B clients (preferred)

Benefits:

  • Great employee discounts off fitness, wellbeing & other renowned brands

  • 18 weeks paid maternity leave

  • Private Health Insurance Discounts

  • Active Social Club

  • Employee assistant program

  • Novated Lease for EV cars

  • Paid time off for volunteer work

  • Career Opportunities with Australia's #1 Commercial Real Estate firm

  • Premium offices

What you can expect from us:  

You’ll join an entrepreneurial, inclusive culture. One where the best inspire the best. Where like-minded people work naturally together to achieve great things. Join us to develop your strengths and enjoy a fulfilling career full of varied experiences. Keep those ambitions in sight and imagine where JLL can take you. 

As an organisation, we don’t just accept that we are a place of many different people, but we embrace it, we celebrate it, and we proactively support the needs that difference brings. JLL is committed to equal opportunity regardless of race, gender, age, sexual orientation or disability, and that is why, for more than a decade, we continue to rank among the World’s Most Ethical Companies.

We are dedicated to offering veterans from all ranks and services a successful civilian career as they transition out of the military. We recognise and appreciate the skills acquired in their service careers as vital and transferable to our workforce. 

Interested candidates, please apply following the link below quoting job reference number REQ525952

Location:

On-site –Brisbane, QLD

If this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements.  We’re interested in getting to know you and what you bring to the table!

At JLL, we harness the power of artificial intelligence (AI) to efficiently accelerate meaningful connections between candidates and opportunities. Using AI capabilities, we analyze your application for relevant skills, experiences, and qualifications to generate valuable insights about how your unique profile aligns with the specific requirements of the role you're pursuing.

JLL Privacy Notice

Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.

For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.

For additional details please see our career site pages for each country.

Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities.  If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process –  you may email us at [email protected]. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.

Skills Required

  • Tertiary qualification in design, communications, marketing, or related field with proven experience creating, managing, and distributing written and visual content
  • Proficiency with Adobe Creative Suite (InDesign, Illustrator, Photoshop)
  • Experience working with CMS platforms to publish and manage digital content
  • Strong written and verbal communication skills with exceptional attention to detail
  • Strong time management skills and ability to manage competing priorities
  • Experience in commercial real estate marketing or property services; brand positioning for built environment or B2B clients

JLL Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about JLL and has not been reviewed or approved by JLL.

  • Healthcare Strength Healthcare coverage is positioned as comprehensive, spanning medical, dental, vision, life, disability, FSA options, and mental health support. The package is frequently characterized as “great” or “good,” reinforcing its perceived robustness.
  • Retirement Support Retirement benefits include a 401(k) with a strong employer match and access to related savings options such as a Roth 401(k). The presence of an employee stock purchase program and charitable matching further supports long-term financial value.
  • Leave & Time Off Breadth Time-off benefits include paid holidays and PTO that is often described as generous and flexible, alongside bereavement and military leave. Remote/hybrid flexibility is also part of the total rewards picture, increasing perceived overall value.

JLL Insights

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The Company
HQ: Chicago, IL
66,101 Employees
Year Founded: 1999

What We Do

We’re a leading professional services firm that specializes in real estate and investment management. JLL shapes the future of real estate for a better world by using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities. We want the most ambitious clients to work with us, and the most ambitious people to work for us. Join us.

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