Passionate about food? Eager to join a dynamic SaaS startup shaping the food and beverage industry? Tastewise is just the place for you.
Tastewise: The GenAI-powered consumer data platform revolutionizing product strategies and driving success for major brands like Nestle, Pepsi, and Campbell's. With insights from billions of data points, we empower our clients to create, market, and sell their products faster and more successfully.
Join this $10 trillion industry, where creativity and an entrepreneurial mindset drive daily success and reach the homes of billions of people in an industry where change isn't just a recipe but a way of life.
Let's shape the future of food together.
About the role
As an Evangelist at Tastewise, you will report to the VP Sales, and will bring a unique blend of deep food & beverage industry knowledge and expert command of the Tastewise platform and audiences, alongside strategic thinking and the ability to translate business needs into the data and capabilities our platform provides.
In this role, you will act as a strategic enabler for the sales team to amplify our value across the industry. In addition to enabling the sales team with brainstorming sessions and internal support, you will also be hands-on, joining sales and customer meetings, leading strategic conversations, and helping translate real market needs into action.
You will lead the charge in:
- Value-driven Sales Enablement: Translating platform capabilities into compelling prospect narratives, use cases, and playbooks that empower the GTM team.
- Thought Leadership & Market Strategy: Joining external conversations, events (e.g., webinars, executive presentations), and market-facing opportunities, building trust and excitement in the market.
Breakdown of day-to-day responsibilities and core KPIs as a Tastewise Evangelist, tailored to this cross-functional, high-impact role:
Value-driven Sales Enablement (90%)
- Weekly 1:1 cadence with each AE : Translate customer pain points into actionable narratives in workshops and Industry coacher as well as go-to person
- Bi-weekly Team Training BDR team
- Conduct internal training for GTM on new use cases, features, and messaging
- Lead & Conduct POC & pilots
- Lead & execute new employee onboarding training courses (1:1 & 1:many)
Thought Leadership & Market Strategy (10%)
- Orchestrate & frame strategic conversations & deliverables
- Create and help deliver webinars and client workshops
- Represent Tastewise in industry roundtables, panels, and pitch sessions
Requirements
- 5-7 years as a brand manager or category manager for Food or beverage CPGs in the USA - Must
- Hybrid in NYC Office
- SaaS B2B Experience will be a plus
- Background on client facing roles - Must
- Led an emerging brand - Advantage
Equal Opportunity Statement:
Tastewise is an equal opportunity employer and is committed to fostering a diverse and inclusive workplace. We encourage individuals of all backgrounds to apply, regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, age, veteran status, or any other characteristic protected by federal, state, or local law. We are dedicated to providing reasonable accommodations to individuals with disabilities throughout the hiring process. If you require an accommodation, please contact [email protected] .
Top Skills
What We Do
At Tastewise, we’re reinventing how the food and beverage industry understands consumers. Every year, 90% of product innovation in food fails -not because brands lack ideas, but because they lack accurate, real-time insight into what people truly want. Traditional surveys and focus groups can’t keep up with the speed of culture, leaving businesses disconnected from consumer needs.
Tastewise solves that. Our AI-powered consumer intelligence platform transforms massive amounts of data from online searches, social conversations, ordering platforms, and recipe sharing into clear, actionable insights. We enable food and beverage companies to discover what consumers are craving, why it matters, and how to meet demand with products that succeed.
With Tastewise, brands can:
• Reduce waste and costs by focusing only on products people actually need.
• Accelerate innovation with real-time data instead of outdated reports.
• Tell stronger stories by grounding marketing and product launches in consumer behavior.
• Stay ahead of trends with insights that reflect what’s happening now -not what happened last year.
Our platform is trusted by leading global food and beverage brands including Campbells, Givaudan, KraftHeinz, Nestlé, Mars, PepsiCo, and more, to answer their most pressing questions, from “Which flavors and ingredients are trending?” to “What health claims resonate with Gen Z today?” Whether it’s identifying the next big plant-based ingredient or optimizing product messaging, Tastewise delivers the clarity needed to win in a competitive market.
Since launching in 2018, we’ve grown to 120+ employees across the US, UK, Spain, and Israel. Backed by $50M in Series B funding, we’re scaling rapidly.
Why Work With Us
At Tastewise, we’re not just another data company. Most data companies crunch numbers; Tastewise tells stories. Our AI connects brands to what consumers truly crave, reducing waste and driving impact. Here, your work directly shapes global food trends, in a culture built on collaboration, innovation, and a mission that matters.
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Tastewise Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Hybrid environment- 2-3 days a week in our NYC office.
