Location: Saudi Arabia
Employment Type: Full-time
Industry: Packaging, Industrial Equipment & Automation
Reports To: General Manager
Compensation: Competitive Salary + Performance Bonus + Benefits
Our client is a well-established provider of industrial packaging and automation solutions with a strong presence across the GCC.
As part of its expansion strategy in Saudi Arabia, the company is seeking a commercially driven Country Sales Manager to develop new business opportunities, strengthen customer relationships, and drive sustainable revenue growth across the Kingdom.
This role offers the opportunity to take ownership of a key market while benefiting from the support, expertise, and infrastructure of an established regional business.
Key ResponsibilitiesDevelop and execute the commercial growth strategy for Saudi Arabia
Identify and secure new business opportunities across key industries
Build and manage relationships with strategic customers and stakeholders
Grow existing accounts while expanding market presence
Collaborate with technical and operational teams to ensure successful project delivery
Monitor market trends, customer requirements, and competitor activity
Provide regular sales forecasts and market intelligence to senior leadership
Minimum 5 years of experience in B2B sales or business development
Strong understanding of the Saudi Arabian market
Experience within packaging, industrial equipment, automation, manufacturing, logistics, or related sectors
Proven track record of developing new business and managing key accounts
Strong communication, negotiation, and relationship-building skills
Arabic language skills are advantageous but not essential
Willingness to travel within Saudi Arabia
Opportunity to lead growth in one of the region's most dynamic markets
Established business with a strong GCC presence
Access to a broad portfolio of industrial and automation solutions
Support from experienced technical and operational teams
Long-term career development opportunities
Skills Required
- Minimum 5 years of experience in B2B sales or business development
- Strong understanding of the Saudi Arabian market
- Experience within packaging, industrial equipment, automation, manufacturing, logistics, or related sectors
- Proven track record of developing new business and managing key accounts
- Strong communication, negotiation, and relationship-building skills
- Arabic language skills
- Willingness to travel within Saudi Arabia
What We Do
REF Digital is a Montreal-based digital agency that helps businesses thrive in a digital-first economy. They specialize in designing and engineering bespoke e-commerce platforms, apps, and digital experiences engineered for lasting impact. Formed from the digital team of Groupe LG2, the agency combines strategy, technology, and design to help brands navigate the digital economy and propel their online presence to a new level.
