Country Portfolio Lead

COUNTRY PORTFOLIO LEAD - ESTONIA/LATVIA/LITHUANIA
Own brand strategy for market for the TA products. Define and Drive Country Specific TA and Brand Strategy, drive product growth and lifecycle management, forecast revenue and opex of assigned brands, ensuring the realization of revenue and profitability targets in country
PRIMARY RESPONSIBILITIES:

• Tailor brand and execute brand strategies to local market needs, and define local priorities for a brand or TA
• Select best-fitting modules from cross-EM content; translate and trans-create brand materials, as needed
• Manage local agencies for trans-creation (budget, scope, timing, and quality of project)
• Forecast brand performance and track progress towards target
• Allocate and execute in country brand budget
• Cross-functional brand leadership - across Field Force, Account mgmt, medical, legal, regulatory, etc
• Train Field Force on product positioning and prioritization
• Partner with Medical to educate KOLs on emergent medical research and differentiated product attributes
• Within matrix structure, managers a team of local CBLs responsible for TA products Demonstrated ability to manage large scale strategic projects.
• Ability to work in a complex matrix organization with strong team work orientation required. Ability to work effectively in an environment of competing priorities, ambiguity and deadlines. Proven experience in providing innovative solutions to unusually complex projects while managing colleagues across multiple time-zones / geographies / cultures.
• Must have demonstrated consultative, influencing, analytical, strategic thinking/planning, and problem-solving skills. Strong communication skills, and presentation, business analysis, PC, and project management skills are required. Ability to interact, build effective relationships, and influence others is necessary.
• Demonstrated understanding of the pharmaceutical industry, and the major strategic productivity challenges facing the industry.
• Travel requirements (international/domestic) ~10%

QUALIFICATIONS

• 5-10 years of marketing experience
• Bachelor's Degree;
• Master's degree or MBA preferred
• Previous Marketing experience in a Pharma company is a mandatory requirement

Expect candidates to demonstrate these competencies:

• Demonstrates business acumen
• Acts decisively

the selected candidate will be responsible for all the Baltic countries so they can be located in any of the following countries : Estonia, Latvia, Lithuania
Purpose
Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
Digital Transformation Strategy
One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
Flexibility
We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let's start the conversation!
Equal Employment Opportunity
We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms - allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.
Disability Inclusion
Our mission is unleashing the power of all our people and we are proud to be a disability inclusive employer, ensuring equal employment opportunities for all candidates. We encourage you to put your best self forward with the knowledge and trust that we will make any reasonable adjustments to support your application and future career. Your journey with Pfizer starts here!
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