Country Manager - India/ASEAN

Scaled Agile, Inc., (SAI) is a global training and enablement platform equipping enterprises with the capabilities needed to compete in an era defined by rapid change, digital complexity, and AI-driven work. Through SAFe®—the world’s most trusted system for enterprise agility—and a growing portfolio of enterprise AI education and enablement programs, we help organizations make better decisions, accelerate value delivery, and build adaptable, high-performing teams.

Supported by a global partner network of more than 400 companies and a vibrant community of more than 2 million trained professionals, SAI equips leaders and teams with the skills, mental models, and operating systems they need to accelerate transformation, improve flow, and unlock value with confidence. Our newest AI-focused offerings are expanding quickly as leaders seek structured, pragmatic guidance on how to become AI-Native and realize ROI where most AI initiatives stall.

SAI is headquartered in Boulder, Colorado. There is no requirement that this person live in Colorado, as we have a virtual team with regular in-person meetings.  SAI is a Pledge 1% corporate philanthropy movement member. Through this program, SAI contributes to the local community and seeks to inspire and encourage other companies to do the same.

Overview of the position:

Scaled Agile, Inc. is seeking a passionate and experienced Country Manager to lead our renowned thought leadership organization in the India/ASEAN markets. Based in India, you will drive transformative change in local enterprises, government accounts, and Global 2000 companies through our network of trainers and consultants, as well as our cutting-edge AI-native services.

We have achieved steady growth in the India/ASEAN region and have established key accounts. Our goal is to significantly expand our market presence, leveraging our strong partnerships in each country. These partners are crucial in helping us transform customers in the region and in supporting global consulting firms and system integrators as we deepen our engagement across these markets.

In this role, you will collaborate with our U.S. Marketing teams and local resources to develop and implement demand-generation strategies for the SAFe Enterprise Subscription, classes, courseware, and our AI Native offerings. You will identify and onboard new partners, cultivate relationships with enterprises seeking transformation, and provide ongoing support to both partners and enterprises. Additionally, you will help build a vibrant community of SAFe trainers and practitioners through community engagement events.

You will be responsible for the full sales lifecycle, from identifying opportunities to closing deals, and ensuring ongoing support and customer retention. Your role will involve building meaningful and lasting relationships with stakeholders ranging from engineers to C-level executives.

What you’ll be doing:

Own Market Growth in India

• Drive revenue growth in India by building and executing a partner-led go-to-market strategy. Develop pipeline through partners, co-sell strategic opportunities, and close subscription business that expands adoption of SAFe and our AI Native offerings.

Build and Orchestrate the Partner Ecosystem

• Establish and grow a high-performing partner ecosystem by identifying, recruiting, and developing partners who can effectively sell and deliver SAFe. Connect enterprises with the right partners to accelerate successful transformations.

Drive Partner Performance and Accountability

• Lead structured partner performance management through clear expectations, joint business planning, and regular business reviews. Ensure partners are meeting targets for pipeline generation, sales execution, certification, and delivery quality.

Enable Partner Capability at Scale

• Identify capability gaps in the market and work to close them by enabling partners to improve their business development, sales effectiveness, and delivery excellence—particularly in the context of AI Native offerings.

Expand Enterprise Relationships

• Build and deepen relationships with senior executives and decision-makers within target organizations. Position SAFe as a strategic enabler of business transformation and AI-driven innovation.

Accelerate Market Awareness and Demand

• Represent Scaled Agile in the India market through industry events, speaking engagements, and executive networking to build brand presence and generate demand.

Ensure Ecosystem Quality and Customer Success

• Maintain the integrity and quality of the partner ecosystem by ensuring consistent delivery standards, strong customer outcomes, and alignment with Scaled Agile’s business practices.

Operate as a Market Leader

• Act as the primary representative of Scaled Agile in India—navigating a complex, partner-driven environment with limited local infrastructure. Proactively identify market opportunities, remove barriers to growth, and bring back insights to inform global strategy.

Qualifications:

Market & Leadership Experience

• Proven experience leading market growth in India, ideally in a country-level or regional leadership role within enterprise software, consulting, or transformation services

• Demonstrated success operating as a self-directed leader in a geographically distributed organization with limited local infrastructure

• Deep understanding of the India market, including enterprise buying behavior, services ecosystem dynamics, and regional nuances

Partner Ecosystem Leadership

• Strong track record of building, managing, and scaling partner-led go-to-market models (e.g., consulting firms, system integrators, advisory partners)

• Experience holding partners accountable through structured performance management, including joint business planning, pipeline development, and revenue targets

• Ability to make tough calls on partner performance, including prioritization, remediation, or disengagement

Revenue Ownership & Sales Execution

• Demonstrated ability to drive and close enterprise deals, both directly and in collaboration with partners

• Experience building pipeline in emerging or underdeveloped markets

• Strong executive presence with the ability to engage and influence C-level stakeholders

Consulting & Transformation Acumen

• Background in enterprise transformation, Agile, digital transformation, or related consulting environments

• Ability to credibly engage with both business and technology leaders on transformation strategies

• Strong understanding of how consulting services are sold and delivered through partners

Capability Building & Enablement

• Experience identifying capability gaps within a market or partner ecosystem and taking action to close them

• Track record of enabling partners or teams to improve sales effectiveness, delivery quality, and customer outcomes

• Comfortable operating without direct delivery ownership while ensuring successful customer outcomes

Communication & Market Presence

• Strong communication and storytelling skills, with experience speaking at industry events, executive briefings, or customer engagements

• Ability to represent the company as a credible market leader and build brand presence in-region

Mindset & Operating Style

• Entrepreneurial and resourceful, with the ability to build in ambiguous, fast-evolving environments

• Balances strategic thinking with hands-on execution

• High accountability with a bias for action and ownership of outcomes

• Comfortable navigating complexity, influencing without authority, and working across global teams

 Preferred Qualifications

• Experience with Agile frameworks such as Scaled Agile Framework (SAFe) or similar enterprise transformation methodologies

• Experience introducing new offerings (e.g., AI, digital, or platform-based solutions) into a market through partners

• Existing network within India’s consulting, enterprise, or technology ecosystem

About You:

• Entrepreneurial Mindset: Possess an entrepreneurial spirit with experience in a startup company or expanding a business unit into the India/ASEAN region.

• Collaborative Style: Highly collaborative working style, with the ability to self-manage and communicate effectively internationally from your home office.

• Work Ethic: Strong work ethic, passion, action-oriented approach, integrity, and commitment are essential.

• Communication Skills: Outstanding communication and presentation skills, exceptional writing and editing abilities, and the capability to tailor key messages for specific target audiences.

• Language Proficiency: Strong proficiency in English, both verbal and written.

Location & Travel:

• Work Location: Home office in India, with prior experience working remotely for an international company highly desired.

• Travel: Up to 40% travel within the region, and occasional travel to the USA. You will be responsible for obtaining your own travel visas, with support provided by HQ.