Corporate & Brand Communications Director

Posted 3 Days Ago
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Fort Mitchell, KY, USA
In-Office
Senior level
Real Estate
The Role
Leads Drees Homes’ corporate and brand communications, including internal communications, public relations, earned media, organic social strategy, reputation management, crisis communications, influencer campaigns, testimonials, and award submissions. The role develops brand storytelling and social lead-generation strategies, monitors performance and media mentions, partners with marketing leadership, and may serve as a company spokesperson. Approximately 10% travel and occasional after-hours work are required.
Summary Generated by Built In
Overview

Drees Homes is a family-owned home builder with a passion for making custom homes easy. For over 95 years, we've cared for our employees and customers— earning recognition as the 18th largest privately owned builder in the country and building a culture of long-tenured employees.


We are proud to be a five-time U.S. Best Managed Company (2022–2026), a distinction sponsored by Deloitte Private and The Wall Street Journal, and to be Great Place to Work® certified for the past four years.


Enrich your career at a company that values integrity, excellence, opportunity, stability, and success.


Headquartered in Fort Mitchell, Kentucky, Drees operates in twelve metropolitan areas: Greater Cincinnati (including Northern Kentucky), Cleveland, and Columbus, Ohio; Austin, Dallas, Houston, and San Antonio, Texas; Indianapolis, Indiana; Jacksonville, Florida; Nashville, Tennessee; Raleigh, North Carolina; and Washington, D.C.

Responsibilities/QualificationsDrees Homes, one of the largest privately-owned homebuilders in the nation, is looking for a Corporate and Brand Communications Director to work in our Corporate Marketing Department, located in Fort Mitchell, KY.  This position will lead the company's internal communications, public relations, earned media, earned social, and organic digital strategies.  The Corporate and Brand Communications Director will develop and implement communications and organic social strategies that strengthen the Drees Company's corporate image and support it's marketing, promotional, and internal communication goals.   Key Responsibilities:
  • Lead and execute internal/employee communications plan 
  • Serve as the strategist for organic social media, managing all aspects of brand storytelling and social lead generation efforts.  Monitor organic performance, interpret data, and implement meaningful optimization.
  • Create and leverage influencer marketing campaigns and homeowner testimonials.
  • Partner with National Marketing Director and Marketing Communication Specialists to develop targeted solutions aimed at improving home shopper engagement and conversion. 
  • Lead reputation management.  Moderate social media conversations and monitor media mentions of Drees Homes and our competitors.
  • Serve as a lead in managing crisis communications by responding to inquiries and, when directed, act as a company spokesperson.  Assist and guide division locations in responding appropriately.
  • Handle national and regional ranking and award submissions by drafting entries, coordinating with stakeholders, and submitting the information needed.
  • Perform other duties as assigned by the VP of Marketing.
  • Approximately 10% of travel may be required.
  • Position requires work outside of normal business hours as needed. 
  Knowledge and Skills:
  • Excellent verbal and written communications 
  • Works well with executive and senior leadership
  • Adept at social media and public relations platforms and corresponding analytics tools 
  • Possesses strong project management skills with the ability to juggle multiple priorities 
  • Management experience is a plus! 
  Requirements:
  • Bachelor's Degree in Communications, Marketing or Journalism is required
  • 8+ years in public relations, corporate communications, ad agency experience, or related field is required
  • Experience managing social media for B to C business 
  • Creative results driven individual that can implement strategic goals and leverage insights to direct activity
  • Has a strong consumer orientation that translates well in both internal communications and external outreach 
  • Has a passion for storytelling and brand building 
  Premier Benefits to Support YOU:We offer a comprehensive benefits package, including:
  • Medical, dental and vision
  • Life, AD&D, and critical illness insurance
  • Wellness rewards
  • 401(k) savings plan
  • Profit Sharing
  • Paid time off increasing with tenure
  • Tuition reimbursement
  • Long and short disability and Parental leave
  • Employee discount program on the purchase of a Drees Home
  • Employee Assistance Program and much more!
  The typical schedule of this position will be Monday – Friday 8 AM to 5 PM, plus additional hours as necessary.  Excellent hourly rate, bonus potential, plus a comprehensive benefit package including profit sharing & 401(k) plans. Summary

Excellent salary and bonus potential.Join a special team that works together to make Drees a successful company and a rewarding place to work!

Skills Required

  • Bachelor’s degree in Communications, Marketing, Journalism, or a related field
  • 8+ years of experience in public relations, corporate communications, advertising agency work, or a related field
  • Experience managing social media for a business-to-consumer company
  • Excellent verbal and written communication skills
  • Experience working with executive and senior leadership
  • Strong project management skills and ability to manage multiple priorities
  • Management experience
  • Ability to develop and execute strategic communications and social media initiatives
  • Strong consumer orientation, storytelling ability, and brand-building skills
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The Company
900 Employees
Year Founded: 1928

What We Do

Drees Homes is a family-owned national homebuilder that has operated since 1928. The company builds customizable homes on customers’ lots and in new-construction communities, offering custom homes, quick-move-in homes, townhomes and condos. Its services span floor-plan selection, financing, design choices, construction and warranties, with energy-efficient and smart-home options designed to make building a personalized home easier while emphasizing quality, personalization, and customer service.

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