Key Responsibilities
- Content Development
- Develop compelling case studies, one-pagers, and success stories
- Write articles and website content that engage audiences and support marketing goals
- Create clear, persuasive copy for various marketing materials and campaigns
- Craft press releases and media-facing communications
- Write content celebrating nominations, awards, recognitions, and media mentions as needed
- Support rapid response content creation for time-sensitive opportunities
- Repurpose and adapt existing content for different platforms and audiences
- Edit and proofread all content to ensure accuracy and consistency
- Create any additional marketing content as needed
- Collaboration & Support
- Work closely with the Senior Copywriter to align messaging across all materials
- Collaborate with the marketing team
- Participate in brainstorming sessions to develop creative approaches to content
- Respond to time-sensitive content needs as they arise
- Support brand awareness and PR initiatives
Qulaifications
- Required
- Bachelor's degree in Communications, Journalism, English, Marketing, or related field
- 4+ years of professional copywriting experience
- Exceptional writing skills with the ability to adapt tone and style for different audiences and platforms
- Strong research skills and ability to synthesize information effectively
- Superior attention to detail and fact-checking abilities, particularly when working under pressure
- Strong time management skills and ability to prioritize effectively in a dynamic environment
- Demonstrated ability to shift quickly between different projects and priorities
- Portfolio demonstrating versatility in writing styles and formats
- Preferred
- Experience in a newsroom or PR agency setting
- Experience in B2B marketing and/or professional services environments
- Experience writing press releases and media-facing communications
- Experience with website content and digital copywriting
- Familiarity with SEO best practices and content optimization
Top Skills
What We Do
BPM LLP is one of the 50 largest public accounting and advisory firms in the country. With more than 800 professionals along the West Coast – as well as offices abroad – we help clients succeed around the world. We offer a cross-functional team approach that gives clients direct access to the best and most qualified resources.
With full-service capabilities in audit, tax and advisory services, we possess in-depth knowledge of the transactional industry—its key processes, challenges surrounding growth and performance, regulatory compliance and governance—and the many other complex accounting and reporting issues you face. Our collective knowledge representing a diverse client base allows us to serve as experts in over a dozen industries.
In 2021, we are proud to be named by Forbes “Best Tax and Accounting Firms” and #22 on Vault’s “Accounting 50” ranking! We invite you to learn more about us, visit bpmcpa.com