Fortune Brands Innovations, Inc. is an industry-leading innovation company focused on creating smarter, safer and more beautiful homes and improving lives. Our driving purpose is that we elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too.
When you join Fortune Brands, you become part of a high-performing team who are empowered to think big, learn fast and make bold decisions. We support an inclusive and diverse culture where everyone is encouraged and empowered to be their authentic selves, and where our differences and unique perspectives are a key strength.
Explore life at Fortune Brands here.
Job DescriptionThe Copywriter serves as a member of our Outdoors Copywriting team, working to craft the brand-, product- and customer-messages used in various marketing and communications initiatives and programs. Collaborates closely with our internal teams to develop creative solutions that can be deployed across multiple channels and segments. Responsible for maintaining and supporting the team’s brand/messaging standards, processes and tools needed to ensure creative quality and integrity.
KEY RESPONSIBILITIES:
- Create compelling content for brand campaigns and new product launches,
- Function as a collaborative partner with cross-functional teams conceptualize and develop strategic, impactful messaging.
- Leverage customer insights and industry trends to craft messaging that supports driving product sales.
- Simplify often complex product data and feature sets, and processes into clear, concise communications that effectively position and sell our products.
- Serve as a copy editor, ensuring the ongoing consistency and quality of each project.
- Support the development and deployment of brand/messaging standards, processes and tools.
- Support, as needed, special sales and customer projects.
- Support the team’s overall process improvement efforts.
- Bachelor’s degree in communications, marketing or related field.
- 1-3+ years of copywriting experience in Marketing or Communications. Experience within the building products or consumer/durable goods industry is preferred but not required.
- Strong knowledge of AP Style.
- Excellent copywriting, editing, proofreading, interviewing and grammar skills.
- Must have the ability to translate product-based technical information into crisp, compelling marketing messages for both trade and consumer audiences.
- Excellent communication skills.
- Demonstrated ability to think long-term and strategically.
- Experience working with cross-functional teams to gather relevant information needs to deliver successful messaging.
- Adaptability and flexibility to meet changing priorities and deadlines.
- Proficiency with Microsoft Office Suite.
- Be prepared to share your portfolio of previous work.
Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range: $56,000 - $84,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan.
At Fortune Brands, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inclusive fertility / adoption benefits, and more. We offer numerous Employee Resource Groups to support inclusivity and our associates’ feeling of belonging at work.
Fortune Brands is a brand, innovation and channel leader focused on exciting, supercharged categories in the home products, security and commercial building markets. Our portfolio of brands includes Moen, House of Rohl, Aqualisa, SpringWell, Therma-Tru, Larson, Fiberon, Master Lock, SentrySafe and Yale residential.
Fortune Brands is headquartered in Deerfield, Illinois and trades on the NYSE as FBIN
Equal Employment Opportunity:
FBIN is an equal employment opportunity employer and does not discriminate against any applicant based on race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.
Reasonable Accommodations:
FBIN is committed to working with and providing reasonable accommodation to applicants with disabilities. If you need a reasonable accommodation for any part of the application or interview process, please contact us at [email protected] and let us know the nature of your request along with your contact information. Resumes submitted to this email address will not be responded to.
