We are looking for a creative and detail-oriented Copywriter who can craft compelling content across formats.
This role focuses on writing high-converting and engaging copy for ads, social media, and brand communication.
- Write clear, engaging, and persuasive copy for ads, social media, website, and campaigns
- Develop ad copies, hooks, captions, and scripts for performance marketing
- Work on brand communication across retention and website channels, including emails, WhatsApp, landing pages, and product pages
- Collaborate with creative, design, and marketing teams to bring ideas to life
- Adapt tone and messaging based on platform, audience, and campaign objective
- Work on brand storytelling and content narratives
- Edit and refine content to ensure clarity, consistency, and impact
- Stay updated with content trends, formats, and high-performing copy styles
Requirements
- 0–3 years of experience in copywriting, content writing, or social media
- Strong command over English (written and verbal)
- Ability to write concise, engaging, and conversion-focused copy
- Understanding of different content formats (ads, reels, captions, scripts)
- Creative thinking with attention to detail
- Ability to manage multiple projects and meet deadlines
- Experience in D2C or performance marketing copywriting
- Exposure to UGC, short-form content, or ad creatives
- Understanding of kids/parents audience
- Experience working with creative or marketing teams
Benefits
Why Join Famyo?
- Work directly with founders
- High ownership and creative freedom
- Opportunity to shape brand voice from early stage
- Fast-paced, learning-driven environment
- Exposure to performance marketing and content strategy
Skills Required
- 0-3 years of experience in copywriting, content writing, or social media
- Strong command of written and verbal English
- Ability to write concise, engaging, and conversion-focused copy
- Understanding of content formats including ads, reels, captions, and scripts
- Creative thinking and attention to detail
- Ability to manage multiple projects and meet deadlines
- Experience in D2C or performance marketing copywriting
- Exposure to UGC, short-form content, or ad creatives
- Understanding of kids and parents audiences
- Experience working with creative or marketing teams
What We Do
Famyo is a premium, character-led kids’ essentials brand designed in India and built around original intellectual property. It creates character-based products and content that combine everyday utility with storytelling and collectability. Its offerings include glow-in-the-dark blankets, poncho towels, bedding and comforter sets, baby hooded towels, pouches, and other accessories, serving children and parents through direct and marketplace channels.
