Copywriter Team Lead

Summary/objective:

The Copywriter Team Lead works collaboratively to create exceptional brand stories and ensure our storytelling, partners, branding, creatives, and relationships are cultivated, protected, and maintained properly.

Essential functions

• Coaching Copywriters on best practices, aligning strategies across the team, and empowering professional growth.
• Oversee the creation of strategic positioning guides for theatrical releases alongside the Head of Theatrical Distribution. 
• Write original copy for ads, social media, email, and other mediums.
• Prepare and publish articles that describe our company and products.
• Edit and fact-check pieces of content generated by other colleagues and writers. 
• Use SEO practices to optimize articles and increase visibility.
• Deeply understand the nuance of the brands, channels, and audiences for whom our team is writing.
• Shape language and tone to execute on strong, concise, and cohesive messaging that will elevate brand objectives.
• Tastefully weave between strong brand story language and conversion copywriting.
• Collaborate with partners and colleagues to develop effective messaging direction.
• Execute on fleshing out the learnings into front-facing brand and campaign messaging.
• Research industry-related topics and identify gaps in our content.
• Liaise with designers and videographers to enrich text with visual aids, like images, charts, graphics, and animations.
• Create and oversee reports on content (e.g. weekly or monthly).
• Interview partners, industry experts, and internal teams.
• Monitor metrics related to our content, like web traffic and conversion rates.
• Ensure all content is up-to-date.
• Must attend and contribute to regularly scheduled staff meetings.
• Proficiency in speaking, reading and writing in the English language required. Additional language proficiency is a plus. 




Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

Competencies

• Excellent creative writing skills.
• Capable of managing workload and prioritizing tasks in a fast-paced corporate environment.
• An exceptional listener with excellent written and verbal communication skills.
• Proficiency with Microsoft Office and Google Workspace.
• Detail-oriented perspective and able to pick up on overlooked details.
• Organization and time management. 
• Able to maintain confidentiality of information.
• Must be able to manage multiple assignments, set priorities, and adapt to changing conditions.
• Resourceful and able to problem-solve and manage tasks with ambiguity. 
• Can take feedback to tasks and assignments positively and create better solutions.
• A quick study, able to pick up new skills and learn how to use new programs.
• Must participate in setting and achieving regularly scheduled and outlined objectives. 
• Ability to take individual ownership, execute with high energy, share context, insist on candor with positive intent.

Required education and experience

• Bachelor’s Degree in a relevant field or equivalent.
• 5 years of experience writing, editing, and managing writers for national brands.

Preferred education and experience

• 5+ years experience.