Primary Responsibilities
- Write high performing, conversion focused copy across email, paid media, landing pages, and on platform experiences
- Develop messaging that drives measurable outcomes, including subscriptions, engagement, and revenue
- Adapt voice and tone across multiple brands and talent while maintaining authenticity and consistency
- Concept campaign angles, hooks, and messaging frameworks that capture attention and differentiate initiatives
- Own email and lifecycle marketing copy across acquisition, engagement, and retention campaigns
- Partner with marketing and growth teams to create and optimize paid media copy based on performance data
- Develop promotional copy for podcasts, show launches, and episodic campaigns
- Analyze campaign performance and iterate on messaging to improve results
- Collaborate cross-functionally with marketing, creative, and growth teams to align on strategy and execution
- Support additional projects and initiatives as needed
Experience & Requirements
- 5+ years of experience
- Background in Marketing, Communications, Journalism, or a related field preferred
- Experience writing direct response copy, such as fundraising, political, advocacy, or subscription-based marketing
- Proven ability to write copy that drives measurable conversion outcomes
- Strong ability to write in multiple voices and adapt tone without inserting personal style or bias
- Deep understanding of email marketing, paid media, and performance-driven messaging
- Ability to generate original ideas, angles, and hooks with minimal direction
- Strong grasp of audience psychology and persuasive writing techniques
- Excellent attention to detail, organization, and ability to manage multiple deadlines
- Preferred: Experience writing political or campaign-related copy
Skills Required
- Experience writing direct response copy
- Background in Marketing, Communications, Journalism, or a related field
- Proven ability to write copy that drives measurable conversion outcomes
- Deep understanding of email marketing, paid media, and performance-driven messaging
- Strong ability to write in multiple voices and adapt tone
What We Do
Not every company kicks off in a converted garage and expands into one of America’s fastest-growing conservative media outlets for news, opinion, and entertainment - but then again, no other company is the Daily Wire. Built from the ground up by Ben Shapiro and Jeremy Boreing, the Daily Wire started as a side gig and morphed into a political news and commentary powerhouse in just 7 short years. Now, the Daily Wire is producing entertainment content, investigative journalism, multiple chart-topping podcasts, and - you guessed it - some fire memes. And we’re not stopping there. Our team is constantly moving, innovating and growing. We adapt to any and all obstacles with a team of creative geniuses that are all aligned in creating unparalleled content that provides a voice for facts and for freedom. We don't just echo whatever’s trending - we set trends. When you join the Daily Wire team, your finger isn’t just on the pulse. From the studios of CANDACE and The Ben Shapiro Show to the newsroom of some of America’s most influential writers, you are the pulse. And if that interests you, we’re all ears.
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