Copywriter Internship

Posted Yesterday
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Durban, eThekwini Metropolitan Municipality, KwaZulu-Natal, ZAF
In-Office
Internship
AdTech • Marketing Tech
The Role
A 12-month copywriting internship developing practical skills in copywriting, conceptual thinking, storytelling, and content creation. Responsibilities include interpreting briefs, generating campaign ideas, writing and adapting copy across channels, researching audiences and brands, proofreading, presenting concepts, collaborating with designers, and incorporating feedback. The intern will receive structured training, coaching, and mentorship while delivering work aligned with brand guidelines and project timelines.
Summary Generated by Built In

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role:  Copywriter Intern

Location:  Durban, South Africa (Hybrid, 3 days a week in Studio)

 

About the role: 

OLIVER South Africa’s Copywriter Internship Programme is a 12-month opportunity offering practical experience in copywriting, conceptual thinking and content development within a fast-paced creative environment.

Working alongside experienced copywriters, designers, creative leads and client services teams, you will learn how to interpret briefs, develop original ideas and write engaging copy for different brands, audiences and platforms.

Through structured training, coaching and mentorship, you will strengthen your writing, storytelling and creative-thinking skills while gaining an understanding of the end-to-end creative process.

At OLIVER, we are committed to creating an inclusive workplace where different perspectives, backgrounds and experiences are valued.


 What you will be doing: 

  • Interpret creative briefs, audience insights and key messages.
  • Generate original ideas and contribute to campaign concepts.
  • Write engaging copy for digital, social media, advertising and other marketing materials.
  • Develop headlines, captions, scripts and short- and long-form content.
  • Adapt copy for different brands, audiences, channels and tones of voice.
  • Collaborate with designers to ensure copy and visuals work together effectively.
  • Conduct brand, audience, competitor and cultural research.
  • Contribute to brainstorming, concept-development and creative review sessions.
  • Proofread and edit copy for accuracy, clarity and consistency.
  • Present ideas and explain the thinking behind creative decisions.
  • Refine work based on feedback from creative leads, colleagues and clients.
  • Ensure copy aligns with briefs, brand guidelines and project objectives.
  • Manage assigned tasks and deliver work within agreed timelines.
  • Attend structured training, coaching and mentorship sessions.

What you need to be great in this role: 

  • A genuine interest in copywriting, conceptual thinking and storytelling.
  • A completed degree or National Diploma in Copywriting, Advertising, Communications, Journalism, English, Marketing or a related field.
  • A portfolio demonstrating strong writing ability and creative thinking.
  • Excellent grammar, spelling, proofreading and editing skills.
  • The ability to write clear, concise and engaging copy.
  • The ability to adapt your writing style for different brands, audiences and channels.
  • Strong research, communication and presentation skills.
  • Excellent attention to detail and openness to constructive feedback.
  • Good organisational and time-management skills.
  • The ability to work independently and as part of a collaborative team.
  • Curiosity, adaptability and a commitment to continuous learning.

Most importantly, you are a curious and conceptually minded writer who is eager to explore ideas, craft meaningful messages and build a successful career in copywriting.

Req ID: 

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations   

Our recruitment process does not employ artificial intelligence for selection. We use AI to support efficiency and consistency, not to replace human judgement. Candidate evaluation and selection are conducted without AI-supported screening or decision-making. We are committed to a fair, thoughtful, and equitable experience for every candidate.

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

Skills Required

  • Completed degree or National Diploma in Copywriting, Advertising, Communications, Journalism, English, Marketing, or a related field
  • Portfolio demonstrating strong writing ability and creative thinking
  • Excellent grammar, spelling, proofreading, and editing skills
  • Ability to write clear, concise, and engaging copy
  • Ability to adapt writing style for different brands, audiences, and channels
  • Strong research, communication, and presentation skills
  • Excellent attention to detail and openness to constructive feedback
  • Good organizational and time-management skills
  • Ability to work independently and collaboratively
  • Curiosity, adaptability, and commitment to continuous learning

OLIVER Agency Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OLIVER Agency and has not been reviewed or approved by OLIVER Agency.

  • Leave & Time Off Breadth — Feedback suggests vacation, sick leave, and paid holidays are strong elements, with time off frequently highlighted as a standout part of the package. UK materials also describe generous annual leave that increases with service alongside additional personal days.
  • Retirement Support — Feedback suggests U.S. employees can access a 401(k), and at least one account notes an immediate match. UK materials indicate a formal pension arrangement within the parent group.
  • Affordable Benefits — Feedback suggests U.S. medical coverage is paired with employer-funded HSA/HRA or flex contributions that help offset high deductibles. These subsidies can meaningfully reduce out-of-pocket costs for some employees.

OLIVER Agency Insights

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The Company
HQ: London
2,009 Employees
Year Founded: 2004

What We Do

Established in 2004, we are the first and only company to design, build and run bespoke in-house agencies and ecosystems for brands. Today, we create work that delivers business growth, fame and purpose for over 200 clients in 46 countries and counting. Our unique model moves at the speed of modern business to drive change from the inside out; working smarter to make our clients’ money go further, and helping them build better solutions, systems and brands. Client solutions include Unilever’s U-Studio (a platform used by almost three-quarters of Unilever's brands globally), adidas’ off-shore hub and PepsiCo’s global digital team.

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