Copywriter, Digital Communications

Posted 2 Days Ago
Be an Early Applicant
2 Locations
Hybrid
75K-91K Annually
Mid level
Insurance • Financial Services
The Role
Develop and adapt customer-facing and internal copy for emails, newsletters, marketing campaigns, and digital communications. Collaborate with designers, developers, marketers, and business stakeholders to create integrated communications aligned with brand voice and audience needs. Maintain messaging consistency across channels, contribute to brainstorming and campaign development, and update the Key Message Hub. The role requires strong writing, editing, proofreading, project management, and stakeholder collaboration skills.
Summary Generated by Built In

Our employees are at the heart of everything we do. Together, we help people, businesses, and society prosper in good times and be resilient in bad times.

Our employee promise represents Intact’s commitment to you in exchange for living our Values, striving to do your best work, being open to change and investing in your career. In return, we promise to provide support, opportunities and performance-led financial rewards at a workplace where you can shape the future, win as a team and grow with us.

Pay at Intact is about much more than just salary.

  • Flexible work arrangements and a hybrid work model

  • Possibility to purchase up to 5 extra days off per year

  • Multiple benefits offered to support physical and mental wellbeing, including telemedicine, Wellness account and much more

  • Share plan & other savings: up to 12% of salary or even more (ask how you could earn guaranteed income for life)

Salary range (but not limited to):

74,800 - 91,400

Annual bonus target, based on the base salary, with a potential payout of up to double the target (subject to personal and company performance):

7.5%

As part of our commitment to Win As A Team, we share our success with employees through our annual bonus plan and Employee Share Purchase Plan (ESPP) – with Intact matching 50% of your net shares.

Our pension offerings provide flexibility and long-term security for our employees beyond their careers. We are one of the few companies offering the opportunity to receive guaranteed income for life via our defined benefit pension plan.

Salary for the candidate will be determined taking into consideration a number of factors including: experience, skills, qualifications, anticipated contribution to role, internal equity, etc. The salary range presented above is based on a 35-hour workweek and would represent a majority of different candidate profiles. However, we encourage candidates who may fall outside of this range to apply as well.

About the role

We're looking for a English Copywriter with 3 to 5 years of experience joining the Creative & Brand Studio. You will play a key role in developing customer-facing and internal communications, ensuring every message is aligned with our brand voice, business objectives, and audience needs. The role combines strong writing skills, strategic thinking, communication planning, and collaborative execution.


What you'll do here:

  • Write and adapt copy for customer email communications, newsletters, and marketing campaigns.
  • Translate briefs into compelling communication copy.
  • Partner with designers to develop integrated creative solutions where messaging and visuals work together effectively.
  • Participate in brainstorming sessions, creative reviews, and campaign development.
  • Apply brand guidelines and tone-of-voice standards consistently across all communications.
  • Ensure consistency across campaigns, customer touchpoints, and communication channels.
  • Collaborate with developers to ensure accurate implementation of content within digital communications
  • Partner with marketing, brand, and business stakeholders to identify messaging updates and incorporate them into the Key Message Hub.

What you'll bring to the table:

  • 3 to 5 years of experience in copywriting, content creation, communications, marketing, journalism, or related fields.
  • Strong portfolio demonstrating email marketing, digital communications, and campaign writing.
  • Excellent writing, editing, and proofreading skills.
  • Ability to write for multiple audiences while maintaining a consistent brand voice.
  • Experience developing content for email campaigns and customer communications.
  • Strong attention to detail and commitment to quality.
  • Ability to manage multiple projects and deadlines simultaneously.
  • Excellent collaboration and stakeholder management skills.
  • Curiosity, creativity, and a passion for effective communication.
  • For candidates located in Quebec, bilingualism is required considering the necessity to interact on a regular basis with English-speaking colleagues across the country.
  • No Canadian work experience required, but must have authorization to work in Canada.


Nice to have:

  • Experience writing for financial services, insurance, or regulated industries.
  • Experience collaborating with French copywriters, translators.
  • Familiarity with email marketing platforms and CRM communications.
  • Understanding accessibility and inclusive writing principles.
  • Experience working in a multi-brand environment.
  • Knowledge of UX writing or digital content best practices.

#LI-Hybrid

Il s'agit d'un nouveau rôle au sein de notre équipe en pleine croissance | This role is a new member of our growing team.


We are an equal opportunity employer

At Intact, our Value of respect is founded on seeing diversity as a strength. We strive to create an accessible workplace where employees feel valued, included and encouraged to share their unique perspectives.

We encourage applications from individuals who are members of equity-deserving groups, including but not limited to women, Indigenous peoples, persons with disabilities, Black people, and members of the 2SLGBTQI+ community.

As part of Intact’s commitment to reconciliation, we acknowledge that we work, meet and travel across the land currently called Canada, originally inhabited by First Nations, Metis and Inuit people. This history extends through many centuries and continues to evolve today.

We have policies to ensure equal access and participation for people with disabilities, including providing workplace adjustments (accommodations). A copy of applicable policies is available on request.

If we can provide a specific adjustment to make the recruitment process more accessible for you, please let us know when we reach out about a job opportunity. We’ll work with you to meet your needs.

Learn more about our recruitment process and your candidate journey here.

Please note that Intact does not provide sponsorship or other support for immigration-related matters including but not limited to employer-specific closed work permits. Candidates must be eligible to work in Canada from the anticipated start date and throughout their employment and are solely responsible for maintaining their work eligibility.

If you are an employee of Intact or belairdirect, please apply for this role on Internal Career Site.

Skills Required

  • 3 to 5 years of experience in copywriting, content creation, communications, marketing, journalism, or related fields
  • Strong portfolio demonstrating email marketing, digital communications, and campaign writing
  • Excellent writing, editing, and proofreading skills
  • Ability to write for multiple audiences while maintaining a consistent brand voice
  • Experience developing content for email campaigns and customer communications
  • Strong attention to detail and commitment to quality
  • Ability to manage multiple projects and deadlines simultaneously
  • Excellent collaboration and stakeholder management skills
  • Curiosity, creativity, and a passion for effective communication
  • For candidates located in Quebec, bilingualism is required to interact with English-speaking colleagues across Canada
  • Authorization to work in Canada
  • Experience writing for financial services, insurance, or regulated industries
  • Experience collaborating with French copywriters and translators
  • Familiarity with email marketing platforms and CRM communications
  • Understanding of accessibility and inclusive writing principles
  • Experience working in a multi-brand environment
  • Knowledge of UX writing or digital content best practices

Intact (intactfc.com) Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Intact (intactfc.com) and has not been reviewed or approved by Intact (intactfc.com).

  • Fair & Transparent Compensation — Pay is often framed as competitive for core roles like tech, underwriting, and claims, with base pay and total compensation commonly positioned above typical sector benchmarks. Salary ranges and bonus targets are frequently presented as explicit components of the package, which supports clarity on what compensation is intended to include.
  • Retirement Support — Retirement offerings stand out through RRSP matching and pension options that emphasize long-term security. A defined benefit pension option is also described, which is often treated as a differentiator versus many large employers.
  • Healthcare Strength — Health coverage is described as comprehensive across medical, dental, vision, and prescriptions, with additional support such as EAP services and access to virtual care. Wellness accounts and reimbursements are also included, adding breadth beyond core insurance coverage.

Intact (intactfc.com) Insights

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The Company
HQ: Toronto
18,239 Employees
Year Founded: 1809

What We Do

We are here to help people, businesses and society prosper in good times and be resilient in bad times. This is our purpose and the foundation of our company – it drives everything we do and gives meaning to our work. - Nous sommes là pour aider les gens, les entreprises et la société à aller de l'avant dans les bons moments et à être résilients dans les moments difficiles. C'est notre raison d'être et l'essence même de notre entreprise

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