Copywriter/Creative Director, Marketing

The Marketing Design Team (Design Studio) is pivotal in shaping and maintaining OpenAI’s brand identity across all platforms and audiences. We work at the intersection of product development, communications, marketing, engineering, and research—delivering cohesive storytelling and brand experiences.

Our mission is to communicate the advancements and benefits of AGI with beauty, accessibility, transparency, and authenticity. Within this mission, the Web and Digital Experience Team plays a critical role in creating, managing, and scaling web and digital programs that reflect OpenAI’s brand and global objectives, fostering company-wide collaboration and innovative solutions.

We’re looking for an experienced Copywriter/Creative Director to join our growing in-house creative team. In this role, you’ll help define and elevate OpenAI’s brand voice across marketing channels, campaign messaging, product launches, web experiences, video, events, and more. You’ll work closely with art directors, designers, product marketers, and comms partners to develop high-quality creative that informs, inspires, and builds trust.

The ideal candidate is passionate about creative ideas, has a strategic mindset, a high bar for craft, and a love of language. You can move fluidly between short- and long-form writing. You’re energized by creative collaboration—and you know how to bring both bold ideas and rigorous editing to a process.

This role can be based in our San Francisco or New York offices. We offer relocation assistance to new employees.

• Partner with art directors, designers and brand strategists to concept and develop creative campaigns.

• Write and edit a wide range of marketing content, including campaign headlines, product narratives, landing pages, emails, video scripts, social posts, and event materials

• Develop clear and compelling messaging that aligns with OpenAI’s brand voice and values

• Translate technical concepts into accessible, engaging language that resonates with a variety of audiences

• Collaborate with product marketing and comms teams to ensure messaging is aligned and cohesive across all channels

• Contribute to the evolution of OpenAI’s voice and tone guidelines as the brand grows

• Help maintain editorial excellence across all marketing deliverables, bringing consistency, precision, and clarity

• Have 6+ years of experience writing for brands—preferably at a creative agency or in-house at a modern technology company

• Have a portfolio that demonstrates both creative range and writing craft across multiple formats and platforms

• Can distill complex information into clear, compelling stories without dumbing things down

• Are energized by ambiguity and fast-paced environments, and enjoy shaping narratives from the ground up

• Have excellent attention to detail, from grammar and syntax to structure and tone

• Care deeply about language, clarity, and creating work that resonates with real people

• Experience writing for or about artificial intelligence, developer tools, or emerging technologies

• Editorial or journalism background

• Experience with naming, brand architecture, or voice/tone systems
  

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

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At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.