Lead Influencer Manager

Reposted 11 Days Ago
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Hiring Remotely in South Africa
Remote
Senior level
AdTech • Agency • Marketing Tech
The Role
The Lead Influencer Manager drives influencer strategy, manages a team, leads campaign execution, and oversees client relations and content quality, ensuring successful outcomes across global accounts.
Summary Generated by Built In

About us

We’re a tight-knit team of creative, data-driven people, continuously building services & partnering with the world’s largest brands.

We value great work with talented, innovative & diverse, making meaningful connections with like-minded creatives along the way!

Role

We’re looking for a Lead Influencer Manager to drive influencer strategy and execution across high-impact global client accounts and lead the team.

You will own net-new and strategic accounts end-to-end, lead and develop junior members, and work closely with leadership to ensure the influencer function runs smoothly, predictably, and continues to scale through strong team performance.

What you’ll do

  • Strategy & Creative Leadership

    Develop influencer and content strategies tailored to client objectives, defining formats, creator profiles, and creative direction that drive performance.

  • Team Management & Enablement

    Lead a team of Mid-level and Junior Influencer Managers, providing direct oversight, coaching, and mentorship. Own their performance and growth while ensuring the team consistently delivers high-quality results across accounts.

  • Campaign Ownership

    Lead the full influencer campaign lifecycle from brief to launch, optimization, and results analysis across multiple accounts.

  • Client Relations

    Serve as the day-to-day point of contact for assigned accounts, guiding clients through strategy, creator selection, and execution.

  • Sales Support & Proposal Development

    Support new business and account growth by building influencer strategies for proposals, contributing to pricing and deliverable structuring, and participating in client pitches and workshops. Help translate client needs into clear influencer scopes and set realistic expectations from the start.

  • Content & Quality Control

    Own influencer content approvals, ensuring quality, compliance, and brand alignment before launch.

  • Performance & Optimization

    Continuously optimize creator mix, formats, and execution to deliver against awareness, traffic, and conversion goals.

  • Airtable & Ops Ownership

    Own and improve the influencer operations system. Evolve Airtable structures, introduce automations, and build simple workflows and documentation to keep campaigns organized, scalable, and easy to manage.

  • Leadership Collaboration
    Work closely with the Head of Influencer Marketing and leadership team to help shape best practices for influencer execution

  • Risk Management & Communication
    Proactively surface risks, blockers, and trade-offs early, clearly documenting decisions and recommendations for both clients and internal teams.

What we’re looking for

  • 5+ years in influencer marketing with a proven track record of delivering successful influencer campaigns

  • Ability to translate client briefs into influencer strategies, creative direction, and execution plans

  • Strong instincts for content formats, creator-brand fit, and what converts across platforms

  • Comfortable working in structured systems (Airtable, Notion, or similar) and maintaining clean workflows

  • Confident, clear communicator with senior stakeholders, especially US-based clients. Fluent English is a must

  • Able to guide and review work from Mid-level and Junior IMs while remaining hands-on in execution

Who You Are

Seasoned influencer marketer who can take full ownership of complex client work and consistently make smart, strategic decisions about creators, content, and performance. You should be comfortable guiding others, working closely with clients and leadership, and spotting issues before they become problems, all while keeping campaigns moving toward strong results.

Why Join inBeat

  • Fast-growing agency with tier-one clients

  • Culture built on autonomy, transparency, and high performance

  • Unlimited Time Off & Sick Days

  • Flexible working hours

  • Fully remote (with the possibility to work from anywhere)

  • High opportunity for growth!

Skills Required

  • 5+ years in influencer marketing with proven track record
  • Ability to translate client briefs into influencer strategies
  • Strong instincts for content formats and creator-brand fit
  • Comfortable working in structured systems like Airtable
  • Confident, clear communicator with senior stakeholders
  • Able to guide and review work from Mid-level and Junior IMs
Am I A Good Fit?
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The Company
HQ: Montreal, Quebec
96 Employees

What We Do

inBeat is a performance-forward Creator Content Marketing Agency.

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