Coordinator, Public Relations (PR)

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The American Bankers Association is the banking industry's champion. Joining ABA makes you part of a team that: • has Extraordinary People - ABA experts are the "go to" sources for bankers, policy makers and the media for credible information and insights for the banking industry. • has Unmatched Scope and Scale - ABA's unparalleled information and services keep members current, knowledgeable and prepared. • is Impact-Driven - ABA has a proven record of bringing about positive change for our members and the industry. We take action and achieve results. Plus competitive pay, an outstanding benefits package, a convenient DC location, a professional collegial work environment and an opportunity to work on issues of national significance equals a winning combination!

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Employer of Choice: ABA is recognized with a 2023 Great Company Culture Award and 2024 Great Place to Work designation!

Job Description:

Reporting to VP, Public Relations, the Coordinator, Public Relations (PR) supports the PR staff in its mission to be the voice of the banking industry. The coordinator will support the PR team in daily interaction with media, bankers, state associations, and internal staff in communicating ABA positions and messages.

Key Responsibilities:

• Provide quality customer service by answering phone calls and emails from media, bankers, and internal staff and directing calls to appropriate staff based on knowledge of the issues. Understand and fulfill special requirements of reporters on deadlines; use email and voicemail according to ABA policy.

• Proofread and distribute press releases and other communications materials for error-free, on-time electronic distribution, including Web posting. Monitor ABA’s online Press Room to ensure it is up-to-date and informative for site visitors.

• Produce monthly PR reports for executive staff. Work with the design team to produce an annual infographic summarizing the department’s engagement with media, bankers, and state associations that is shared with the entire membership. Create reports detailing media coverage of specific issues as needed.

• Contribute to writing items that may include press releases, media advisories, reports, memos, and other projects. Occasional communication with reporters, bankers, and executive staff at ABA. Provide PR assistance in other areas as assigned.

• Manage department’s use of Cision media relations software, maintaining vendor relationship, creating regular activity reports, working with staff to ensure media lists are up to date, and performing other tasks as assigned.

• Compile and distribute news clips.

• Assist in developing the agenda and lead the facilitation of bi-weekly conference calls with state association communicators.

• Assist with management of PR department’s budget.

• Oversee special projects, including but not limited to, press conference preparation/logistics; conference media registration/logistics; research; graphs and charts; reporter receptions.

• Provide administrative support to PR staff as needed.

Requirements:

• Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, or related field required.

• Up to 2 years related work experience (or equivalent combination of related training, internships

• Proficient in Microsoft Office and database management.

• Excellent written and verbal communications and customer service skills.

• Ability to prioritize and work well with others. 

• Familiarity with Cision or other media databases/news retrieval services.

• Proficiency in event planning and logistics.

• Communications and Trade Association experience preferred.

Target Salary for Role:

$70,000.00 - $75,000.00

Salary Band Range:

American Bankers Association (ABA) is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, age, sex, marital status, gender identity, sexual orientation, disability, protected Veteran status, personal appearance, political affiliation, family responsibilities, or any other characteristic protected by applicable law.