Coordinator, Live & Sports DTC Marketing NYC

Posted 5 Days Ago
New York, NY, USA
In-Office
57K-76K Annually
Junior
Digital Media • Gaming • News + Entertainment • Sports
The Role
Coordinates day-to-day marketing campaigns for live TV and sports across Disney+, Hulu, and Hulu + Live TV. Tracks timelines, deliverables, approvals, assets, budgets, and campaign documentation; schedules meetings and follows up on action items. Supports creative trafficking, partner requests, briefs, presentations, research, performance reporting, and campaign recaps while collaborating with cross-functional teams, networks, leagues, and partners.
Summary Generated by Built In

Job Posting Title:

Coordinator, Live & Sports DTC Marketing NYC

Req ID:

10159205

Job Description:

SUMMARY

The Live & Sports DTC Marketing team is seeking a Coordinator to be an exceptional addition to the team, supporting marketing campaigns for both Live TV and sports on Disney+ and Hulu (including Hulu + Live TV). This role keeps our campaigns running day to day, coordinating timelines, assets, approvals, and logistics across tune-in, live sports, tentpole events, and partner activations. It's an ideal role for someone early in their marketing career who is eager to learn, excited about live TV and sports, and shows the early signs of a strategic thinker. You'll partner closely with campaign managers and cross-functional teams, and get broad exposure to how integrated marketing campaigns come together across a leading DTC portfolio. Knowledge of and passion for sports and live TV is a big plus.

WHAT YOU'LL DO

  • Provide day-to-day coordination and operational support for Live TV and sports marketing campaigns across Disney+, Hulu, and Hulu + Live TV, helping keep projects organized and on schedule.

  • Track campaign timelines, deliverables, and approvals, flagging risks and keeping stakeholders updated on status.

  • Coordinate creative and content trafficking, including routing assets for review, securing content and legal approvals, and maintaining version control.

  • Schedule and help run task force and status meetings, capturing notes, action items, and follow-ups.

  • Maintain campaign calendars, trackers, budgets, and documentation, ensuring information is accurate and up to date.

  • Support network, league, and partner requests, helping gather materials and coordinate deliverables.

  • Pull and compile research, performance data, and reporting to support campaign optimization and recaps.

  • Assist with briefs, decks, and other materials that support campaigns, partnerships, and presentations.

WHAT TO BRING

  • 2+ years of relevant work experience in marketing, media, or a related field.

  • Prior internship experience working in Sports internships and entertainment/TV experience a plus.

  • Exceptional organizational skills and attention to detail, with the ability to juggle multiple projects and deadlines at once.

  • Strong written and verbal communication skills and a collaborative, team-first attitude.

  • A natural problem-solver with a bias for action - you anticipate what's needed next, take initiative without waiting to be asked, and instinctively keep projects moving forward.

  • Comfortable working in a fast-paced environment where priorities shift.

  • Proficiency in Google Slides, Docs, and Sheets; familiarity with project management tools (e.g., Airtable) a plus.

  • Interest in live TV, sports, and the streaming/DTC landscape.

  • Candidates must live within a reasonable commuting distance of the office at 7 Hudson Square NYC.

Required Education:

  • Bachelor’s degree in a related field.

The hiring range for this position in New York, NY is $56,600 to $75,900 per year based on a 40- hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

DEMRKTG

Job Posting Primary Business:

Disney+ - Marketing

Primary Job Posting Category:

Brand Marketing - Television

Employment Type:

Full time

Primary City, State, Region, Postal Code:

New York, NY, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2026-09-08

Skills Required

  • 2+ years of relevant work experience in marketing, media, or a related field
  • Bachelor's degree in a related field
  • Exceptional organizational skills and attention to detail
  • Ability to manage multiple projects and deadlines simultaneously
  • Strong written and verbal communication skills
  • Collaborative, team-first attitude
  • Problem-solving skills, initiative, and ability to keep projects moving forward
  • Ability to work in a fast-paced environment with shifting priorities
  • Proficiency in Google Slides, Docs, and Sheets
  • Interest in live TV, sports, and the streaming/DTC landscape
  • Prior internship experience in sports
  • Entertainment or television experience
  • Familiarity with project management tools such as Airtable
  • Residence within a reasonable commuting distance of 7 Hudson Square, New York City

The Walt Disney Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Walt Disney Company and has not been reviewed or approved by The Walt Disney Company.

  • Pay Growth & Progression Recent union agreements raised wage floors for large groups of park cast members—e.g., Disneyland’s $24/hour minimum rising to $26 over the contract and Walt Disney World’s path from $18 toward about $20–$20.50 by 2026—signaling upward movement in hourly pay. These steps are described as meaningful improvements for many frontline roles.
  • Healthcare Strength Company materials outline medical, dental, and vision coverage for many full‑time roles, wellness resources, and (in Central Florida) access to Centers for Living Well clinics and pharmacy. References to mental‑health support and paid time off reinforce a strong core health offering.
  • Wellbeing & Lifestyle Benefits Complimentary theme‑park admission and discounts on hotels, dining, merchandise, and recreation are positioned as signature perks. Education support through Disney Aspire adds notable lifestyle value for eligible hourly employees.

The Walt Disney Company Insights

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The Company
HQ: Burbank, CA
219,548 Employees
Year Founded: 1923

What We Do

The Walt Disney Company is a leading diversified international family entertainment and media enterprise that operates through segments including entertainment, sports, and experiences.

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