Coordinator, International Digital

Posted 3 Hours Ago
Be an Early Applicant
Santa Monica, CA, USA
In-Office
41K-55K Annually
Junior
Music • News + Entertainment
The Role
Coordinate international digital and creator/influencer marketing for artist releases. Support campaign execution across global markets, build creator and partner relationships, track and report content performance, create tracking links, maintain creator databases, coordinate logistics and approvals, assist with presentations, invoices, and cross-team communications.
Summary Generated by Built In

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
 

Interscope, Capitol Labels Group (“ICLG”) is home to some of the biggest artists in the world including: U2, Eminem, Katy Perry, Kendrick Lamar, Lady Gaga, Ice Spice and many more. As a leader in the music industry, we are always looking for talented and driven individuals to join our family.

 

The Coordinator, International Digital will be tasked with coordinating for the International Digital marketing team for all releases. This role will support key team members across IGA’s international  Influencer and Content marketing campaigns to support key releases, and partners.  This position will work closely with all members of the digital marketing, international marketing and revenue teams.

 

How You'll CREATE:

  • Support the development and execution of global digital marketing and creator strategies for artist releases and music-related products across the Interscope roster.
  • Coordinate day-to-day international creator and influencer campaigns across key global markets, supporting both Pop/Rock and Urban genre teams.
  • Build and maintain relationships with creators, creator management teams, agencies, and platform partners across international territories.
  • Assist in identifying creator opportunities and cultural moments that can help drive awareness, engagement, and consumption for artist campaigns worldwide.
  • Track and aggregate creator content and campaign performance across social platforms, providing regular reporting and actionable insights.
  • Create tracking links, monitor campaign performance, and communicate learnings to internal stakeholders.
  • Maintain creator databases, including contact information, campaign history, budgets, account performance, and key market insights.
  • Coordinate campaign logistics, including creator outreach, asset distribution, approvals, content tracking, and reporting.
  • Support the execution of release campaigns across short-form platforms, helping artists connect with fan communities and culture-driving conversations around the world.
  • Assist in identifying emerging creator trends, platform updates, internet culture moments, and audience behaviors across international markets.
  • Collaborate closely with US and international marketing teams to ensure creator initiatives align with overall campaign objectives.
  • Support the creation of presentations, campaign recaps, reports, and internal communications.
  • Help maintain digital marketing best practices and workflow processes across the international team.
  • Assist with scheduling meetings, preparing agendas, reconciling invoices and expenses, and providing additional departmental support as needed.
  • Actively participate in team meetings, campaign planning, and cross-functional discussions.

Bring Your VIBE:

  • 1-3 years of experience within the music, entertainment, digital marketing, influencer marketing, or creator economy space.
  • Strong understanding of social media platforms, creator ecosystems, and digital culture.
  • Passion for music, internet culture, creators, and emerging trends across global markets.
  • Knowledge of paid and organic creator partnerships and their role within artist marketing campaigns.
  • Exceptional organizational skills with strong attention to detail and the ability to manage multiple projects simultaneously.
  • Strong communication and relationship-building skills, with the ability to collaborate effectively across teams, territories, and cultures.
  • Ability to analyze campaign performance data and translate insights into actionable recommendations.
  • Experience working with spreadsheets, reporting tools, and campaign tracking systems.
  • Familiarity with social media analytics, streaming platforms, and digital marketing tools.
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook); experience with Photoshop, Premiere Pro, Canva, or similar creative tools is a plus.
  • Self-starter with a proactive mindset, strong work ethic, and willingness to learn in a fast-paced environment.
  • Comfortable working across multiple genres, including Pop/Rock and Urban music.
  • Native user of social media platforms with a strong understanding of creator and fan behavior online.
  • Willingness to work flexible hours and travel internationally as needed.
  • BA or BS preferred.

Perks Playlist:

Join an entrepreneurial, global organization where authenticity, boldness, creativity, connection, drive, and insight aren’t just values—they’re how we work every day. Here are some of the ways we support you along the way (and just a few of the benefits we offer):

  • Comprehensive medical, dental, and vision coverage

  • Including 100% coverage for out-patient in-network mental health services

  • Fertility coverage for eligible medical plan participants

  • Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)

  • Student Loan Repayment Assistance and Tuition Reimbursement

  • 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution

A variety of ways to prioritize much-needed time away from work including:

  • Flexible Paid Time Off (PTO) for exempt employees

  • 3-weeks PTO for non-exempt employees

  • 2-weeks paid Winter Break

  • 10 Company Holidays (including Juneteenth and Wellbeing Day)

  • Summer Fridays (between Memorial Day and Labor Day)

  • Generous paid parental leave for every type of parent

Check out our full overview of benefits on the Perks Playlist page of the career site.

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.
Universal Music Group is an Equal Opportunity Employer

We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.

Please note, UMG is not enrolled in E-Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E-Verify, for example candidates on STEM-OPT.

For more information, please click on the following links.

E-Verify Participation Poster: English / Spanish

E-Verify Right to Work Poster: English | Spanish


Job Category:
Marketing, Streaming & Digital Media

Salary Range:

$40,520- $55,000

The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.  All candidates are encouraged to apply.

Skills Required

  • 1-3 years of experience within music, entertainment, digital marketing, influencer marketing, or the creator economy
  • Strong understanding of social media platforms, creator ecosystems, and digital culture
  • Knowledge of paid and organic creator partnerships within artist marketing campaigns
  • Exceptional organizational skills and strong attention to detail with ability to manage multiple projects
  • Strong communication and relationship-building skills across teams, territories, and cultures
  • Ability to analyze campaign performance data and translate insights into actionable recommendations
  • Experience working with spreadsheets, reporting tools, and campaign tracking systems
  • Familiarity with social media analytics, streaming platforms, and digital marketing tools
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook)
  • Experience with Photoshop, Premiere Pro, Canva, or similar creative tools
  • Self-starter with a proactive mindset, strong work ethic, and willingness to learn in a fast-paced environment
  • Comfortable working across multiple genres, including Pop/Rock and Urban music
  • Native user of social media platforms with strong understanding of creator and fan behavior online
  • Willingness to work flexible hours and travel internationally as needed
  • BA or BS
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The Company
HQ: Santa Monica, CA
9,189 Employees

What We Do

Universal Music Group (UMG) is the world leader in music-based entertainment, with a broad array of businesses engaged in recorded music, music publishing, merchandising and audiovisual content in more than 60 countries. Featuring the most comprehensive catalog of recordings and songs across every musical genre, UMG identifies and develops artists and produces and distributes the most critically acclaimed and commercially successful music in the world. Committed to artistry, innovation and entrepreneurship, UMG fosters the development of services, platforms and business models in order to broaden artistic and commercial opportunities for our artists and create new experiences for fans. Universal Music Group's labels include A&M Records, Astralwerks, Blue Note Records, Capitol Christian Music Group, Capitol Records, Capitol Records Nashville, Caroline, Decca, Def Jam Recordings, Deutsche Grammophon, Disa, Emarcy, EMI Records Nashville, Fonovisa, Geffen Records, Harvest, Interscope Records, Island Records, Machete Music, MCA Nashville, Mercury Nashville, Mercury Records, Motown Records, Polydor Records, Republic Records, Universal Music Latino, Verve Label Group, Virgin Records, Virgin EMI Records, as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. UMG's catalog is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). UMG also includes Universal Music Publishing Group, one of the industry's premier music publishing operations worldwide and Bravado, the leading provider of consumer, lifestyle and branding services to recording artists and entertainment brands around the world. Universal Music Group is a Vivendi company.

Why Work With Us

UMG's IT department delivers technology solutions and services that unlock business value and facilitate growth through strategic investment and operational efficiency. Our team is collaborative, dedicated and passionate about the work we do. Here you can work in a dynamic and flexible environment with evolving opportunities to grow!

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