Coordinator, Influencer Marketing

Role Specific Information

Job Description

This role is based at our New York Design Office. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays. ​

About the Role

In this role, you will support the execution of Kohl's influencer efforts, support paid and organic social campaigns to drive sales and traffic and garner ongoing press and engagement for Kohl's.

What You’ll Do

• Support influencer and talent-led content and strategies, incorporating data-driven insights, relevant social trends, and channel best practices

• Act as an internal subject matter expert for influencer strategy, including regularly reporting on results and opportunities to a range of internal stakeholders

• Build and maintain internal and agency relationships to effectively collaborate across the organization to execute influencer programs and activations that align with brand strategies and annual marketing plans 

• Maintain a pulse on new and emerging creator trends and platform testing, learning, and experimenting in ways that feel authentic to the brand

• Collaborate with internal partners to ensure influencer activations work across the marketing funnel

• Support execution across best-in-class influencer/partner programs, brand campaigns, gifting and events

• Develop creator briefs, plans, recaps and reports, and leverage learning to optimize and improve content and performance

• Support press, experiential, social content and engagement teams

• Additional tasks may be assigned

What Skills You Have

Required

• Bachelor’s Degree in Brand Marketing, Social Media, Public Relations, Journalism, Communications, Experiential Marketing, or other applicable areas of study

• Minimum of  1-3 years of experience in social media strategy, influencer marketing, consumer public relations, and/or experiential marketing

• Understanding of the retail and/or corporate environment

Preferred

• Experience working with different social media spaces (Facebook, X/Twitter, Pinterest, Instagram, Snapchat, TikTok, YouTube, Threads)

• Experience working with various social media dashboards and monitoring tools (e.g., Sprout Social, Sprinklr, Khoros, HootSuite, Brandwatch, Talkwalker, Meltwater, Netbase, etc.)

• Experience working with/for agencies

Essential Functions

The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description at any time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.

• Ability to perform the accountabilities listed in the “What You’ll Do” Section

• Ability to comply with dress code requirements

• Basic math and reading skills, legible handwriting, and basic computer operation

• Ability to maintain prompt and regular attendance and meet scheduling requirements as set by the company

• Ability to learn and comply with all company policies, procedures, standards and guidelines

• Ability to give direction and to receive, understand and proactively respond to direction from leadership and other company personnel

• Ability to work as part of a team and interact effectively and appropriately with others

• Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes

• Ability to satisfactorily complete company training programs

• Ability to use a personal computer for tasks such as communicating, preparing reports, etc.

• Ability to plan, prioritize and monitor activities across business units

• Ability to complete or oversee the completion of assigned projects in a timely manner

Pay Range: $65,200.00 - $101,100.00

Kohl’s offers a variety of benefits to associates depending on full-time/part-time status and work hours, including: WORK LIFE BALANCE (PTO, Vacation Buy Program, Parental Leave), HEALTH & WELLNESS (Medical, Dental, Vision and other short and long term disability programs, Emergency health and wellness programs such as Accident Protection Plans, Critical Illness Plans and more), SAVINGS & RETIREMENT BENEFITS (401k, Flexible Spending Accounts and associate discount programs with Kohl’s partners), INSURANCE PROGRAMS (Life Insurance for you, your family or your pet, as well as other protection programs), and LIFE EVENTS (Legal and adoption assistance benefits).