Coordinator, Brand Marketing

About Us

David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Led today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature. David Yurman collections are available at retail stores throughout the United States, Canada, Hong Kong and France and at locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers.

Our Values

At David Yurman, creativity, innovation and impeccable craftsmanship are at the core of everything we do. Fueled by the energy of our hometown, New York City, artistic passion informs each and every jewelry design. The Yurman family’s guiding vision continually defines and redefines what it means to be the preeminent American luxury jewelry brand. We are committed to responsible business and social practices and to the protection and advancement of human rights. We believe in partnering with others who share these values and understand their importance.

Job Description

Brand Marketing Coordinator

Overview The Brand Marketing Coordinator will support the Brand Marketing team in bringing integrated campaigns, product launches, and brand storytelling to market. This role will partner closely with three Brand Managers to help coordinate initiatives across paid, owned, and earned channels, ensuring brand campaigns are executed seamlessly and aligned with broader business priorities.

The coordinator will play a key role in managing launch timelines with the ops teams, coordinating cross-functional teams, and supporting performance reporting, helping translate brand strategy into effective execution. This position requires strong organizational skills, attention to detail, and the ability to manage multiple projects while contributing to the development of impactful brand moments.

Brand Marketing & Campaign Support

• Support three Brand Managers in the development and execution of integrated brand campaigns, seasonal initiatives, and product launches.
• Assist in translating brand strategy into coordinated marketing plans across digital, social, PR, retail, and CRM channels.
• Contribute to the development of campaign briefs, presentations, and internal communications that ensure alignment across teams.

Launch Planning & Coordination

• Help coordinate product launch plans and campaign roadmaps, ensuring cross-functional alignment and on-time execution.
• Maintain and track campaign timelines, calendars, and key milestones across marketing, merchandising, e-commerce, retail, and PR teams.
• Organize and support cross-functional meetings, ensuring clear documentation of action items and follow-up on deliverables.

Project Management

• Support the day-to-day project management of brand marketing initiatives, tracking progress across multiple campaigns simultaneously.
• Coordinate marketing assets and deliverables across teams to ensure consistency and readiness for launch.
• Assist in organizing campaign materials, messaging frameworks, and creative requests to support streamlined execution.

Performance Tracking & Campaign Recaps

• Compile post-launch and campaign recap reports, consolidating performance metrics across key marketing channels.
• Partner with channel teams to gather insights across social, media, PR, email, and website performance.
• Help identify key learnings and insights that inform future campaign planning and brand initiatives.

Brand & Content Coordination

• Support the execution of brand storytelling initiatives that highlight craftsmanship, heritage, and product innovation.
• Ensure marketing assets and messaging remain consistent with brand guidelines across channels and touchpoints.
• Assist in coordinating brand activations, events, and key cultural moments that support broader brand visibility.

Qualifications

• 2–4 years of experience in marketing, brand marketing, or project coordination (luxury, fashion, or jewelry preferred).
• Experience supporting strategy, integrated marketing campaigns or product launches across all channels.
• Strong organizational and project management skills with the ability to manage multiple timelines and stakeholders.
• Strong communication and presentation skills with exceptional attention to detail.
• Strong creative aesthetic
• Analytical mindset with experience compiling campaign performance summaries.
• High Proficiency in PowerPoint, Excel, and project management tools (e.g. Monday).

Location: New York, NY (TriBeca)

Working Mode: Hybrid (3 days onsite)

Estimate Salary Range: $28-$30 per hour

Base pay is one component of David Yurman’s total compensation package, which may also include the following for eligible employees: access to healthcare benefits, 401(k) plan, bonus, employee discounts, Summer Fridays (corporate roles), generous paid time off, sick time, and more.

Diversity, Equity & Inclusion at David Yurman

As a company founded by artists, David Yurman champions self-expression in everything we do. We are committed to fostering a culture of openness and creative collaboration within our entire community, and we cherish the diversity of our employees’ backgrounds and perspectives. We will always advocate for equity and inclusion for all.

David Yurman is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy, sexual orientation, gender).