Contract Growth Marketing Content Creator

Posted Yesterday
Be an Early Applicant
Hiring Remotely in USA
Remote
90-95 Hourly
Mid level
Healthtech • Social Impact
Virta helps patients reverse their type 2 diabetes safely without drugs or surgery.
The Role
The role involves executing lifecycle marketing campaigns across various channels, supporting data-driven improvements, and managing multiple projects during parental leave coverage.
Summary Generated by Built In

Virta Health is on a mission to reverse metabolic disease in one billion people. Current treatment approaches aren’t working—over half of US adults have either type 2 diabetes or prediabetes, and obesity rates are at an all-time high. Virta is changing this by helping people reverse their metabolic condition through innovations in technology, personalized nutrition, and virtual care delivery reinvented from the ground up. We have raised over $350 million from top-tier investors, and partner with the largest health plans, employers, and government organizations to help their employees and members restore their health and take back their lives. Join us on our mission to reverse metabolic disease in one billion people.

Virta is looking for a Contract Growth Marketing Content Creator to provide parental leave coverage beginning in August. This contractor will help maintain continuity across high-priority Member Growth programs, with a focus on Open Enrollment lifecycle execution, webinar operations, and day-to-day campaign support across email, SMS, direct mail, and related channels.

This is a hands-on execution role for someone who can quickly ramp into existing workflows, manage details across multiple campaigns, and keep critical growth programs moving while a team member is out on leave.

Responsibilities
  • Execute and QA lifecycle campaigns across email, SMS, and direct mail in Braze and related tools

  • Support rapid A/B testing across messaging, cadence, and targeting to improve CVR and enrolls

  • Build and maintain campaign logic, segmentation, and audience definitions

  • Partner with Growth and Data teams to implement experiments and measure performance

  • Assist with launch support for new client cohorts and campaigns

  • Support data enrichment and outbound initiatives (e.g., calling, incentives, webinars) to drive incremental applications

  • Identify and implement opportunities to improve campaign throughput and operational efficiency

90 Day Plan

Within your first 90 days at Virta, we expect you will do the following:

  • Ramp quickly on Virta’s Member Growth workflows, tools, current OE priorities, and webinar processes.

  • Own OE (Open Enrollment) lifecycle execution across email, SMS, and direct mail

  • Lead webinar execution end-to-end (setup, promotion, reminders, follow-ups, reporting)

  • Take over day-to-day email experiment execution with minimal oversight

  • Build scalable email campaigns to support growth

Must-Haves
  • Proven track record of writing high-performing, user-centric content that drives measurable engagement and conversion (e.g. emails, landing pages, in-product messaging)

  • Designs and runs experiments to improve content performance, using data to inform iteration

  • Independently owns and executes multiple campaigns end-to-end with high attention to detail

Values-driven culture

Virta’s company values drive our culture, so you’ll do well if:

  • You put people first and take care of yourself, your peers, and our patients equally

  • You have a strong sense of ownership and take initiative while empowering others to do the same

  • You prioritize positive impact over busy work

  • You have no ego and understand that everyone has something to bring to the table regardless of experience

  • You appreciate transparency and promote trust and empowerment through open access of information

  • You are evidence-based and prioritize data and science over seniority or dogma

  • You take risks and rapidly iterate

Is this role not quite what you're looking for? Join our Talent Community and follow us on Linkedin to stay connected!

As part of your duties at Virta, you may come in contact with sensitive patient information that is governed by HIPAA. Throughout your career at Virta, you will be expected to follow Virta's security and privacy procedures to ensure our patients' information remains strictly confidential. Security and privacy training will be provided.

As a remote-first company, our team is spread across various locations with office hubs in Denver and San Francisco.

Clinical roles: We currently do not hire in the following states: AK, HI, RI

Corporate roles: We currently do not hire in the following states: AK, AR, DE, HI, ME, MS, NM, OK, SD, VT, WI.

Virta uses Ashby as its applicant tracking system, which incorporates AI-powered tools (provided by OpenAI, AWS, and Google Gemini) in certain aspects of the recruiting process, including application review, candidate screening, and interview note taking; your data is not used to train AI models, and all final hiring decisions are made by Virta Health personnel. For more information, see Ashby's AI Terms at https://www.ashbyhq.com/resources/terms-ai-features

#LI-remote

Skills Required

  • Proven track record of writing high-performing, user-centric content
  • Experience executing multiple marketing campaigns end-to-end
  • Capability in designing and running experiments for content performance

Virta Health Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Virta Health and has not been reviewed or approved by Virta Health.

  • Healthcare Strength Employer-paid medical, dental, and vision coverage is described as very generous, strengthening the overall value of total rewards. Feedback suggests this breadth meaningfully reduces out-of-pocket burden for employees and dependents.
  • Parental & Family Support Extended paid parental leave and dependent coverage are highlighted as core offerings. These supports are positioned to accommodate family needs alongside a remote-first setup.
  • Flexible Benefits A remote-first model with flexible hours, flexible or unlimited PTO, and stipends (internet, home office, learning) provides practical choice and support. These elements help employees tailor benefits to their work styles and circumstances.

Virta Health Insights

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The Company
HQ: San Francisco, CA
340 Employees
Year Founded: 2014

What We Do

Virta is the first clinically-proven treatment to safely and sustainably reverse type 2 diabetes without the use of medications or surgery. Our innovations in technology and nutrition science are shifting the diabetes treatment paradigm from management to reversal. Our mission is to reverse type 2 diabetes in 100M people by 2025.

Why Work With Us

At Virta, we’re all on a mission to transform the way healthcare is delivered. We go against the status quo and all Virtans are empowered to do the best work of their lives through impact and growth. Our core values guide our decisions, and we believe improving the diversity and inclusivity of our team is crucial to achieving our mission.

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