The Role
The Content Strategy Manager will develop client-specific content strategies, manage projects, write, edit, and optimize content across various channels while leading a team and ensuring brand consistency.
Summary Generated by Built In
Terra is seeking a Content Strategy Manager to help lead a diverse range of client accounts, craft novel strategies, and create outstanding content. This role is perfect for a strategic thinker and strong writer with experience in client-facing agency work and a proven ability to craft content that aligns with ambitious marketing & PR goals.
Who You Are
- You’re a strategic thinker with 7+ years of experience, including at a creative or digital agency, leading client-facing projects and crafting effective content strategies.
- You’re a strong communicator who’s confident presenting recommendations to senior stakeholders.
- You’re a skilled writer and editor with a knack for producing polished, high-impact content across formats like articles, webpages, emails, social, and display ads.
- You bring clarity, consistency, and creativity to every piece of content, ensuring alignment with brand voice, business goals, and audience needs.
- You’re deeply familiar with or highly motivated to learn the nuances of the healthcare sector.
- You are a collaborative, confident leader who excels at building relationships and working with cross-functional teams.
- You are detail-oriented and highly organized.
- You are skilled at managing your time and establishing priorities while remaining flexible to adapt to shifting client demands.
- Skilled at creating presentation decks that clearly articulate strategic recommendations
- Proficient in SEO research and keyword strategy
- Familiar with UX writing principles and best practices
- Comfortable working in Figma and collaborating with design teams
- Excited to build content that performs on social media, including through A/B testing
Additionally, you bring some or all of the following capabilities:
What You'll Do
- Collaborate with clients to define project goals and present strategic recommendations with clarity and confidence.
- Develop tailored content strategies that align with business objectives, audience needs, brand voice, and regulatory guidance.
- Conduct and apply research to inform your recommendations and content development.
- Write and edit content across formats, ensuring clarity, accuracy, and alignment with brand and compliance standards.
- Ensure all deliverables meet or exceed expectations through thoughtful execution and independent ownership of workstreams.
- Work closely with the client to gather input, align on messaging, and respond to feedback across iterative review cycles.
- Help develop toolkits, templates, and guidelines that support content rollout.
- Build strong relationships with client teams through proactive communication, strategic insight, and reliable delivery.
- Partner with our SEO, paid media, design, and development teams to ensure seamless delivery of multichannel, multiformat content campaigns.
- Identify opportunities to improve content processes, strengthen strategic alignment, and enhance the overall partnership.
Perks & Benefits
- In addition to 11 observed holidays, salaried team members have unlimited paid time off, with an additional 4 mental wellness days per year
- 100% company funded health insurance, with dental and vision options
- Paid parental leave
- 401(k) plan to help save for your future
- Permanent remote work option
- Summer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM)
- Monthly wellness stipend and quarterly employee appreciation gift
- One-time reimbursement for work from home equipment
- Monthly team bonding sessions
- Pre-tax commuter benefits
- The opportunity to join a dynamic, close-knit team that loves going to work with and for each other every day
About Terra
Terra is a digital marketing and creative agency built by an integrated and international team of content creators, strategists, designers, and developers. We help organizations reimagine and deliver their most ambitious digital projects and initiatives.
Acting as an extension of your team, we craft exceptional online experiences, content, and marketing strategies for brands around the world. We take our clients’ challenges personally and do the hard, human work required to produce creative solutions that get results.
Terra is also an equal opportunity employer.
We recruit, employ, train, compensate, and promote team members regardless of their race, religion, color, national origin, sex, disability, age, veteran status, or any other protected status (as required by applicable law).
Our top goal as an employer is to bring together a diverse mix of talented people who are excited to join our company, stay with Terra for a long time, and do their best work while they’re here. We take pride in the quality of the services and work we provide to our clients, and we know none of it is possible without the hard work and commitment of our passionate and creative employees.
Top Skills
Seo
Ux Writing
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The Company
What We Do
We use the power of genuine human connection to create compelling marketing, execute complex projects, and drive results for brands across B2B and B2C industries. Our culture prioritizes a hyper-collaborative environment that synthesizes the talent of over 50 designers, developers, writers, and strategists around the world, transforming great ideas into award-winning experiences. Start conquering the digital terrain today.
